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Consultative sales process guides
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The four parts of the Consultative Sales Process is:
1) Need Discovery – this part is the first step, in the step it is the salesperson 's responsibility to be able to satisfy all the customers needs. By asking the right questions and narrowing down the options, this is a quick way to quickly help the customer find exactly what they need.
2) Selection of Solution – this is the second part of the sales process. In this step involves finding the proper product/service for the customer. After the first step, discovering what the customer is looking for, the salesperson 's must find the correct product/services that satisfies the customers needs at a maximum.
3) Need satisfaction through informing, persuading and reminding – this is the third part of the process. This step involves communicating with the customer. The salesperson job is to let the customer know that the product/service the
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In this step, the salesperson is given many opportunities to create value with the customer. Ways of which more value can be created would be to check up on the customer, ask them how they like the product/service, ask if they have any questions or concerns and sometimes you can offer them another product or add-on that they can also benefit from.
The guidelines that should be followed when creating persuasive presentations is:
1) Place special Emphasis on the Relationship In this step, we are trying to establish a relationship with the customer. We want to make the customer feel like they can be comfortable by talking to us, giving us their trust and also by staying connected with the customer even after the sale is done. It 's also good to keep in mind that the customer normally cares more about the effort you 're putting in to really help them. If you show that you really care about their opinions, they will feel very comfortable and satisfied.
2) Target emotional links and use persuasive
As you can see from the points above it is vital to give good customer
The consumer decision process consists of these six steps. First, problem recognition: Awareness of an unmet need. Second, information search: Search for alternatives that will meet your needs. Third, alternative evaluation: Evaluate the alternatives. Forth, purchase decision: Decide on the best alternative for you based on your criteria. Fifth, post-purchase behavior: Determine if you are satisfied with your choice. Sixth, disposal of product: Determine if you will keep it, upgrade it, or get rid of
As the salespeople’s immediate supervisor, it is the primary responsibility of the manager to provide proper training to enhance the salespersons’ effectiveness and improve their skills. Given the importance of having a productive and enthusiastic sales team, the manager needs to develop and manage effective reward and compensation packages to ensure a highly motivated and satisfied sales force. Sales managers also ensure that the company 's standards of professionalism, image, and branding are consistent with the sales team’s interaction with company customers. The manager 's presence also makes customers feel valued as well as provide credibility on behalf of the company (Pilling, Donthu, & Henson,
Know what to do is half the battle. The other 50% involves knowing what will not cause urgency amongst potential customers.
1.2: Explain the process of mapping the customer journey and its importance in delivering effective customer service
Being able to provide exactly what your customers are looking for is one of the best ways to gain and retain customers. You will also begin to see that customer satisfaction is climbing, which makes it much easier to cross-sell and up-sell and thus increase your profitability.
From buying a hamburger to buying a house people use a process in order to make a decision on what to buy. (book cite) describes this as the consumer decision process (pg.175). Utilizing a consumer decision process model, marketers are able to better understand how consumers are purchasing products and services. The five step consumer decision process model includes need recognition, information search, alternative evaluation, purchase, and post purchase. Not all purchases require following all five steps to a T, but consumers, whether they know it or not, follow a version of this model when making a purchase. Companies also use this model in order to effectively market their products and services. A company
The basic concept behind these theories and models are similar. Five steps describing the consumer purchase decision below followed by a brief description. 1. Problem Recognition 2. Information Search 3.
Customers will only be motivated to buy something if they identify there’s a need and because there are times when prospects are not even aware there’s a problem, the questions you ask are key. This book describes a powerful sales process that reveals four types of questions that when asked in sequence, will significantly increase the likelihood of a lead translating into a sale.
Our interactions with the customer, the promises made to the customer in these conversations, the customer's expectations generated in these conversations, and the actions we take that are consistent with those expectations combine to produce a declaration of satisfaction when we ask.
Wasserman, Michael. 15 Techniques When Dealing With Customers. My Success Company. 25 January 2005. .
A sales manager has many responsibilities such as spreading product to customers, setting sales areas, goals, and analyzing sales data (“Sales Manager” What’s para. 1). Although a sales manager performs many duties, people in this position will also set a sales goal for the year, and will build a sales outlook on what they will do in the upcoming years (“Sales Manager” Sokanu para. 1).A person in this position will also manage where the goods and products their company will be distributing by giving certain sales area where a salesman will work and sell the product (“Sales Manager” Sokanu para. 2). During work time, a sales manager may be asked to hire and train a new salesman added to his team (“Sales Manager” Sokanu para. 3). Occasionally, a sales manager will interpret sales statistics in a specific area when looking where to assign certain salesman to a sales territory (“Sales Manager” Sokanu pa...
The conversion of online searchers or online customers into buyers by researching or marketing for customers through interaction, thereby simplifying the customers of consumer process of finding the products they wish to buy. Secondly, the increase in cross-sell by charming or pleasing the customers by upgrading the quality of the manufactured goods which is one of the factors that are not originally implemented and thirdly, creating successful relationship between customers.
There are many ways that you can talk to people, but not all of them are the correct way. When speaking with customers, you need to make them feel l...
Customer Service is the provision of service to customers before, during and after a purchase. The perception of success of such connections is subject to workers "who can modify themselves to the identity of the visitor". Customer service concerns the need an association relegates to customer service in respect to segments, for example, item development and valuing. In this sense, an association that esteems good customer service may spend more cash in preparing representatives than the normal association or may proactively interview customers for feedback.