Ethnographic Study: The Bio Fitness Gym

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Introduction: Anthropologist sometimes do ethnographic studies where they look at things from an ethic prospective, ethnographic research usually involves observing the targets in their natural, real-world setting, rather than in the artificial environment of a lab or focus group. The aim is to gather insight into how people live; what they do; how they use things; or what they need in their everyday or professional lives. An Ethnographic study relies on techniques such as observation, photographs, interviews, and analysis of artefacts such as for example devices, tools or paper forms that might be used as part of a person’s job. Observations can be made at home, at work, or in leisure environments. People can be studied with their family, …show more content…

We were instructed that our study could be done in any public place, for at least one hour on three separate occasions observing the place, people, and behavior and on the final day to conduct interviews with several of them, So as to better understand what was actually occurring at the time, For my study I choose the Bio fitness Gym in West mall, west moorings, I had heard from people and also read in magazine articles that the Gyms/fitness centers , supermarkets and funerals were great pick up places and thought that I would find out more about this theory , I decided to make my first visit at 9-10 am on Monday 9th November, I scheduled my second visit for Wednesday 11th at 4-5 pm and the last for Friday 13th …show more content…

Bio fitness is known as a gym as well as a fitness center and as you enter the gym you are greeted by the receptionist, if you are already a member, you then swipe your card and proceed through the turnbuckle into the circuit area, directly across the circuit area is a glass door to the aerobic room there you can see the aerobic floor and the various aerobic equipment , or you can proceed to your right to the weights area where there is a combination of free weights and machines, to the right of the weight area is the cardio area ,where there are the bicycles ,treadmills steppers and walkers, all around the gym walls with the exception of the aerobic area, are huge flat screen televisions playing a variety of shows or music that you can ask the floor people to adjust to what channel you desire. My first session was on Monday 9th November at 9-10 am, my second session was on Wednesday 11th from 4-5pm and the last session on Friday 13th at 6-7

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