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Ethics in the corporate world
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Environmental Policies in the US, Ethical Issues in the Packaging Practices
Environmental conservation is a major challenge for businesses today. This is because environmental measures are often regarded as measures that reduce profitability of an organization. As a result of this, ethics are introduced to ensure that a business is doing what is right all the time. These ethics become fundamental elements in defining what is moral and what is legal because a legal action does not necessary imply that it is ethical. In the US, companies are under pressure to comply with demands of safeguarding the environment. The pressure is not only emanating from federal regulations, but also from the clients. A latest development in marketing strategies has even identified that packaging is becoming influential in attracting customers. Clients in the 21st century do not go to the market and buy an item just for the sake of satisfying their needs, but rather consider other features regarding the product they want to buy. One of the main features they look at is how the product, in its entirety, is conforming to the necessities of making the earth a better place to live. In this regard, clients, in this century, are very considerate on how a product is packaged. Any business that wants to succeed in this century must presume that each customer is an environmentalist. Using this presumption, the business will not have a problem with ethical issues in packaging their products. This paper examines ethical issues surrounding packaging practices in the US and how the packaging practice conform to the environmental regulations for a better environment. This paper also checks on how the packaging practice has evolved and aligned itself to ethical pract...
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...or example, manufacture of plastic containers adds more to the pollution of the environment than it helps conserve, the practice cannot be termed as an ethical packaging method. Ethical packaging practice must exhibit the ability and commitment to environmental conservation at every level.
The importance attached to packaging cannot be underscored by anybody. Companies use packaging as a marketing strategy and marketing is branded with frequent cases of unethical practices. Customers are always very cautious when dealing with marketers. It is because of this reason that over the time ethical packaging has been evolving and attracting attention from different government authorities for regulation. Nevertheless, businesses that are committed and have cultivated a deep culture of good ethical packaging practices continue to enjoy the benefits of ethical packaging.
Packaging can seriously impact your sales profits, by affecting your consumer's perceptions of your brand. How does this happen? For one thing, the purchase decisions made in-store are made unconsciously, for the most part. Yes, while traditional packaging methods are betting on your consumer's use of logic, rationality and reason, eye-tracking tests have indicated another reality. What is that reality? It's that your consumers are making their purchases based on emotion and instinct.
The Naked Brand documentary (Rosenblum, Huang, 2014. Burg, Dumont) discusses the importance of corporate transparency in terms of marketing and the effect advertising methods such as good customer service, helpful employees, and transparency can have on the consumers and ultimately the business. This documentary acknowledges the way customers react to eco-friendly businesses through the advertising medium, and how they react to unethical behavior as well as social and environmental irresponsibility.
Shopping has become a pleasure for most individuals and with the help of technology it has been implemented in every dimension of our lives. Business and capitalism have dominated the majority of markets that involve consumer related goods such as clothing, apparel, and food. Living in a consumer driven market, individuals are capable of obtaining all of their necessities at a fairly reasonable price. Corporations on their end are dedicated to find new ways on providing the ultimate good at minimal cost of production even if lives are at risk. Capitalism is income driven, and to generate income, it requires one to satisfy the needs of the individuals who are willing to spend hard earned compensation on their goods no matter how little the pay. To satisfy the demand, executives have broken production methods down to a science with the help of technology to accommodate their everyday need. Productions costs have decreased while levels of productions have augmented throughout the globe; consumer demand is on the rise and someone will try to find a way to supply it. Being ethical consumers would be the ultimate option for all, indeed but these unethical standards can be seen as an act to go above and beyond to provide care for the unattained crowds that also have needs that are to be met. As consumers, we would want to be ethical but to which extent if merchandise produced under sinister measures are cost efficient and incomparable in price to goods made ethically and local.
Caterpillar’s Chairman and CEO, Doug Oberhelman is a member of the Board of Directors of the WRI. The WRI is an environmental group that uses research to find applied ways to safeguard the earth and improve people’s existence (“Sustainability Report,” 2012). Remanufacturing is one of the processes that Caterpillar utilizes to create sustainability throughout the world. Remanufacturing avoids waste through its salvage of materials and the associated resource savings. Sustainability organizations need to forge sustainability strategies which distribute them with cost-effective benefits and social benefits accomplished through environmental accountability. This paper will analyzing different ethical, legal, and economic issues relevant to sustainability as it pertains.
[6] Newman, K. A. (2009) Packaging is critical to brand identity, Packaging. (pp. 30 – 34)
Over the years, growing attention has been paid to the ethical, environmental and social dimensions of business, most often under corporate social responsibility (CSR). Much of the early literature aimed to specify the concept and the various components of CSR, as it emerged in the second half of the 20th century (MINTZBERG, H., 1983). Various environment organizations and people are conscious of the toxic waste, of pollution, mountains of garbage and depletion of forests. McDonald’s, the largest restaurant chain in the world, presents a notable case study. For years McDonald’s used polystyrene containers for the famous Big Mac clamshell for its hamburgers. Since these containers were light in weight, did not absorb grease and kept the burgers warm. McDonalds soon become target of the Environmental Defense Fund which claimed that by making polystyrene packaging created toxic fumes, which took too much of landfill and took too much time to
However, companies would face difficulties in persuading customers to buy their products. Author Peattie (2001) indicates that most consumers who intend buying green products carry two main questions: “Is there actual environmental benefits?” and “Do I have to compromise?” (p.192). Since many companies are doing “green-washing” (overstating what they are really doing), many consumers feel reluctant to buy any green product for higher price. To resolve these problems, ethical companies should provide their customers more information about how the products are created and their beneficial features. Obtaining green certifications may be another firms can use to consolidate consumers’ confidence in buying their brands.
...ke consumers aware of the fact that, the products they purchase can be a possible health risk. The role of manufacturers to continually provide accurate packaging information is critical, as well as consumer groups like the ACA and government providing regular updated information of the safety and the rights of the products that we are buying and consuming.
The consumer packaged goods (CPG) market is one of the most important industries in the world because it provides people with things that are consumed and are constantly needed to be replaced, including to but not limited to food and clothing. Because this industry provides items necessary for well-being of individuals, this industry will always be significant. But as a result of the large size of the industry worldwide, the production and packaging of the goods has many negative effects on the environment, most significantly waste and pollution. Although, most of these negative impacts of the industry come from the packaging of the goods. The packaging for food and other CPGs usually include either plastic, paper, glass, or metal (Marsh). If recycled, the toll these packaging items have on the environment is minimalized, but that is often not the case because the consumer will forget or recycling is expensive; therefore the consequences of these items can be very detrimental to the environment.
This business venture will penetrate the disposable food packaging industry, like paper, plastic, and Styrofoam food packaging. The chosen product focuses on paper-ware products, these types of products are prevalent particularly to food and beverages industry. According to the report entitled “Paper Cups and Paper Plates Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2017-2022,” The global paper cups and paper plates market reached a value of more than US$ 104 in 2016. It is expected that market will propel growth in the future due to increasing demand. Food packaging, like paper and Styrofoam is considered as a necessity especially to its main consumer of the food packaging industry are food kiosk, stands, and restaurants, since all people buy and consume food and drinks, cups, plates and other food packaging.
Article 13: Chan, R. Y., Wong, Y. H., & Leung, T. K. (2008). Applying ethical concepts to the study of “green” consumer behavior: An analysis of Chinese consumers’ intentions to bring their own shopping bags. Journal of Business Ethics, 79(4), 469.
Young, D. (2012). Green Marketing & Marketing Ethics, Room 009, Block 17, Middlesex University Dubai. (25th March, 2012)
There is a simple choice that many of us individuals have to make on a daily or weekly basis. Imagine yourself at the supermarket when you are faced with that same old choice: paper or plastic? Which one do you choose and why? And furthermore, which one should you choosing? Many os us don’t stop to think of such a simple decision being so impactful on the environment, but recently there has been a lot of attention regarding the packaging that we choose to use. Environmentalists, commercial businesses, and government officials are especially concerned with this issue because of the fact that landfill capacity in this country is decreasing, and because containers and packaging account for 29.6% of the volume in of the municipal solid waste in the United States, according to a study by Franklin Associates LTD
The effects of environmental problems such as climate change, destruction of natural habitat, carbon emissions, pollution of air, soil and water are shown in various forms. With the aim of leaving a more inhabitable environment to the future generations, besides increasing awareness towards mounting environmental problems, the urgency to take measures against them also emerges. The embodiment points of the awareness and measures can generally be said to occur in three ways. Firstly, the legislative measures against the pollution of air, soil, water and the legislative regulations for carbon emissions, climate agreements, mandatory recycling and using of renewable energy. Secondly, as important actors of marketing, companies consider shareholders and pay attention to environmental conscience from product design to product manufacturing process; from promotional activities to product use and disposal stage. Thirdly, the expectations, perceptions and consumption preferences of the consumers, who are one of the most important shareholders of the companies, toward the green contented prod...
While plastics are cheaper to manufacture, new government regulations should be developed to curb over-packaging because they are a big concern to the environment. The biggest concern is that they are non-biodegradable. They have also had a severe and negative impact upon the environment, which is a result of poor disposal of waste materials which in turn, has also endangered the health of human beings.