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What is the main negative effect of energy drinks
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Hey, wake up ladies and gentlemen. Everyone knows that students in high school are especially tired. Hormones..new video games.. don't forget the especially important boyfriend/girlfriend. Fear not, the solutions is simple, not to mention tasty. These divine drinks not only make you feel like an adult, but they boost your mental and physical performance. However to much might be a silent killer. Here's why.. There is not a single high school with a student who hasn't been tired while writing the biggest essay. Yes, even the star students. Fun fact: EVERYONE GETS TIRED AT SOME POINT. Monsters (with more energy drinks) help with that. The sugar and caffeine makes you feel like a way happier person, and being a high school student, that could …show more content…
However, we aren’t going to be talking about that energy drink. Our topic will be surrounding the uprising. Hansen’s Natural...also known as Monster Energy drinks. In 2002, Hubert Hansen created the well known energy drink, since then sales blew up, at least double the amount. However that wasn’t the first thing he's created. Him and his three sons created a business in the early 1930s. At this time they sold a variety of juices they created in the southern part of california. The four men continued this work until the late 1970s, here one of the Hensan sons brought the business natural sodas. The cans were very bright with colorful fruits and bubbling fonts. In 1992, CEO Rodney Sacks bought the company for the amount of fourteen point five billion dollars. “The company had so much profit, buying it was never a regret.” Rodney Sacks, 1995. All though these refreshing bubbly drinks made the markets pay well, the company urged for something new. A couples went by without so much as a hint of change and then came along the year 2002. Here was when Monster Energy drinks were made. Profits in 2005 of fifty million went through the roof with profits adding up to one point seven billion dollars in 2011. Analyzing shows that this rapid change was mostly do because of their new drink, this is when they changed its name officially to Monster …show more content…
Since the drink hit its high road there has been a listing of a total give deaths due to the caffeine drink. ‘..Although the all the lost lives turned out to be fatal, parents much take in account the caffeine dosage before coming after the company.” Shelly Bubois, November 5, 2012. According to the research done on the bodies, there is no direct evidence that the caffeinated drink killed those five. Caffeine has always had cautions since its been discovered. In the early days people have always noticed how you blood begins to flow fast, causing your heart to increase the speed of its rhythmic pulsing. It never took any kind of tests to figure out what caffeine did. Nevertheless, many people could continue attempting to sue the energy drink creators, they won't get far. When the Hansen brothers created this drink they made sure to put a warning on the can, “CONSUME RESPONSIBLY: Limit three cans per day. No recommended to children, pregnant women or people sensitive to caffeine. Even though the company has had battles, it continues to make great tasting energy drinks. Throughout the years, things really have not changed. Of course there has been the font changes and the company logo, but throughout the years Monster Energy Drinks is one of the company that stays the
energy drink. In effect, it will help to freshen the brand image as well as creating entry barriers against other competitors (McDonalds, 2007). This strategy will eventually lead to the increase in market share and customer base.
The small drink that promises big energy and alertness without have jitters plays a role in most teenage and adult lives. This 5- Hour Energy’s audience is multitasking, working professionals. The market demand has increased a tremendous amount since the product had hit the store shelves in the year 2004.
As stated in the case, “the market for energy drinks was growing; between 2010 and 2012, the market for energy drinks had grown by 40%. It was estimated to be $8.5 billion in the United States in 2013 [and] forecasts projected that figure to reach $13.5 billion by 2018” (pg 5). However, much of this market’s revenue -- 85% in fact -- is dominated by five major brands, while the remaining 15% is split between approximately 30 regional and national companies. (pg. 5). With this saturated market, it might not be best for Crescent Pure to enter as a completely new product to the industry, as there is the possibility that it will be squeezed out of the profit shares by more established brands -- especially if it is not properly secure in its identity. In addition, while the market for energy drinks appeared to be growing at an exponential rate compared to the market for sports drinks -- which increased only 9% in five years and would be at approximately 60% of the rate for energy drinks in 2017 (pg 6) -- the consumers appeared to be wary of partaking in the market for several reasons, which would potentially harm the reach of Crescent Pure. These concerns included rising news reports discussing the safety of energy drinks (pg. 5). Taking into consideration the data provided in the case that concerns reasonings of why consumers choose specific drinks over others, there
Monster Beverage Corp. shows that they understand their customers’ needs. They are a successful business with higher growing revenue every year. Their revenues did decrease during the economy’s recent recession (2008...
The energy bar market grew from a grass roots effort focused on the consumer base of performance athletes. These athletes usually obtained products at competitive events that were geared towards the everyday consumer. The build up of this market is attributed to PowerBar, but there was significant contribution from others.
The term ‘product’ includes goods, services or ideas. Monster Energy drink is a tangible product (good) that is produced and marketed in such a way that helps to motivate consumer purchase. Attributes include product design, features, colour, packaging, warranty and service levels.
By this definition, and after knowing the effects of caffeine upon the human body, I have come to the conclusion that drinking caffeine is a sign of a lack of respect for oneself, and of an unappreciative attitude toward the life that each of us has been blessed with. Furthermore, it shows of either our inability, or unwillingness to learn to think clearly.
Because there 's no limit to the amount of caffeine allowed in energy drinks, the products ' makers can still put in as much caffeine as they want, According to the New York Times on an article call restrict caffeine in energy drinks by Barry Meier publish on march 19,2013, a 16-ounce can of Monster Energy will be listed as having 140 to 160 milligrams of caffeine.
Big global companies such as Coca Cola and Pepsi have introduced their own energy drink versions to their product base. Mother (by Coca Cola), Amp (Pepsi), V, Battery, 180, RedEye and Bennu being just some in the ever-growing energy drink market.
Red Bull. 5 Hour Energy. Monster. These energy drinks are becoming increasingly popular not just for teenagers and college kids, but in the world of athletics as well. Athletes around the world are drinking these beverages for a boost in athletic performance and stamina to get an edge over their opponents. These drinks are even being promoted by professional athletes! This increasing popularity and consumption begs the question: are these drinks safe? I decided to dig into this question, and I have found some pretty startling answers. The drinks may bring enhanced performance and energy, but they also come with potential health risks. These health risks heavily outweigh the benefits the drinks could possibly bring.
The term energy drinks refers to beverages that contain caffeine in combination with other ingredients such as guarana and other vitamins and minerals. In other words, energy drinks can be defined as a soft drink containing a high percentage of sugar, caffeine, or another stimulant, typically consumed during or after sporting activity or as a way of overcoming tiredness. Energy drinks are highly sweetened, caffeinated beverages that are packaged in brightly colored, slim line containers. They are sold virtually everywhere. At first, energy drinks were sold as a medicinal tonic drink and they have some benefits if person take it in limit. There are various negative effects of energy
Before you drink another energy drink, please take into consideration what some of the ingredients are. “The large amounts of sugar in energy drinks can lead to unnecessary spikes in blood sugar, dental health problems, and added weight gain.” (Readers digest editors 1). “Compare it to a popular soda and you’ll find that often energy drinks contain even more sugar than a regular soda.” (Readers digest editors 1). Just one can of Monster contains over 50 grams of sugar. That’s almost a quarter cup of sugar! Very many health risks can result from ingesting that much caffeine and sugar in just a short amount of time. People who often drink energy drinks regularly see a decrease in the amount of sleep they get every night, which has an immediate and detrimental impact on focus and overall health for them. Energy drinks contain obscene amounts of caffeine, sugar and chemicals. A can of normal soda, like Coke or Dr. Pepper, ...
As the vast majority of Americans are addicted to caffeine, studies show that the effects during post-consumption, can be positive or negative depending on the amount and frequency of caffeine intake. As the demand for caffeine has increased, the caffeine industry has increased its amount of marketing and establishments to help aid this demand. Caffeine addiction can lead to serious health detriments and physiological detriments. It is evident that the primary reason for consumption of caffeinated beverages is due to positive effects, such as alertness. The media has an abundance of marketing to continue to illustrate this main effect. The media fails to project the negative effects of excessive caffeine intake. This literature review will illustrate how excessive caffeine consumption can be detrimental to one’s life, and how problematic caffeine use derives from conditioning by the caffeine industries.
...In summation energy drinks can be good for a quick boost of energy. And over the years they have become increasingly popular. Many people should become more aware of the benefits and downfalls to drinking energy drinks. They should never down one before strenuous exercise or drink numerous amounts at a time. Energy drinks should never be mixed with alcohol due to the dangerous side affects that can occur. Energy drinks affect all people differently, but consumers should be more aware before drinking these products.
Millions of Americans begin each day by consuming the most widely used drug in the United States: Caffeine. Over 90% of United States adults consume caffeinated food or beverages on a daily basis and over 50% take more than the recommended amount. Our innocent daily ritual can turn into an addiction for some because many do not realize that caffeine is even a drug let alone the effects it can have on their bodies. Its use it becoming more and more prominent in our society. It’s not uncommon to walk outside and see a Starbucks or coffee shop on each corner. Innovative foods are coming out infused with coffee, and energy drinks are being pushed at every angle. Caffeine to many is a necessity to wake up in the morning and for others to stay up all night. This is dangerous because people are not only becoming more and more dependent on coffee drinks and energy drinks but they are beginning to ingest more of it each day and are now mixing it with other drugs that can be life threatening. Proper knowledge is important when taking any drug including one that the FDA considers to be a safe multi-purpose food substance and education is the key.