Effectiveness of Rhetorical Devices Used in Two Articles

Critical Rhetorical Analysis

In order for me to analyze the effectiveness of the rhetorical devices used in two separate articles, I read “Outsourcing: the good, the bad and the inevitable” first to analyze then read the other article, “Ban Outsourcing? Bad Idea.”

One rhetorical device used in the first article I read was analogy when outsourcing is being compared. “Outsourcing is either the smartest business practice since the development of the assembly line, allowing companies to shave double-digit percentage points off their bottom lines, or the most repugnant, directly responsible for exporting good-paying U.S. jobs overseas.” (Kibbe, 2004) This statement is a misleading comparison that is too vague because this statement already has the reader with the idea that there are beliefs that this idea of outsourcing is either good or bad and not somewhere in the middle. By reading further into the article, many people believe that outsourcing means that jobs will be lost in the United States and research shows that this is simply not true.

Slaughter said it’s a common perception that hiring overseas means fewer jobs in the United States. Not so, he said. While job losses are certainly true for some companies, statistics have shown that, generally, increased hires abroad also have complementary increases here.” (Kibbe, 2004)

Another rhetorical device used in the first article is using loaded language as well as an allusion, a reference to an event. “In fact, said Delay. If you think about it, we stole textile jobs from England in the 1800’s.” (Kibbe, 2004) This is a misleading comparison where the author is trying to make the readers aware that outsourcing is not a new concept. My impression is that people would believe th...

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...sinesses who once relied on their product being the only option when buying it. If the conclusion should only be taken from these articles that I read, then I would think that the U.S. is the one causing any delays due to the politics in the U.S. When reading outside sources, it seems that most of the time there is a cohesive relationship that is allowing for some outsourcing to be done between the U.S. and India.

References

Kesavan, R., Mascarenhas, O. A., & Bernacchi, M. D. (2013). Outsourcing Services to India: A Review and New Evidences. International Management Review, 36-44.

Kibbe, C. (2004, 07 09). Outsourcing: the good, the bad and the inevitable. New Hampshire Business Review, pp. 1A-21A.

Kripalani, M. (2004, 03 29). Ban Outsourcing? Bad Idea. BusinessWeek, pp. 64-64.

Rao, K., & Marshall, J. (2004). US firms bring outsourcers on board. Euromoney, 26-27.