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Mass media and its impact on social values
Mass media and its impact on social values
Mass media and its impact on social values
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Ever since its emergence, California has stood at the forefront of incorporating myths, legends and symbols into its history. With the emergence of Hollywood, those elements began to take on a new identity, and served as one of the longest running impacts of any form of cultural expression in the state. As the power of Hollywood grew, an extension of the American dream ledged itself more on the idea of a California dream. This made Hollywood seem more invigorating and lead up to one of the ultimate causes of its success. Throughout the 1920s, Hollywood showcased a life of true glamour and grandiose possibility, and the influence offered optimism to many. Though, as film became the main outlet of entertainment in America, the decency in the images also began to take a turn towards immoral behavior. With the increase of crude content on the big screen, censorship in Hollywood made an appearance in attempts to control the madness. This censorship ultimately lead to the demise of the dream, as Hollywood did everything they could to control the onset of a moral crusade.
Since the California dream was aided so much by the impact of what Hollywood was doing, it only seems necessary, for the images of Hollywood to determine the mental state of America. In the heart of the dream in Hollywood, the films that were being produced by studios, exhibited a less than satisfactory representation of moral ideals. In this, while the California dream offered a sense of hope to Americans, the way in which it operated was far from the ideal scenario. At this time a shift was occurring from the once idolized images of the flapper, jazz, and gangsters, as more and more people began to question the validity behind the images. In 1921, scandals includi...
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...creased monitoring of censorship throughout the 1920s and 1930s, Hollywood experienced a major shift in the way pictures were made. Going from depictions of a carefree lifestyle, characteristic of the California dream, to a more monitored approach to filmmaking, Hollywood make the necessary transition in order to abide by the mass request of censorship to the filmmaking process. In this, the California dream was lost, as Americans were brought back to reality, but the action offered a stepping stone to enter a new age where films were praised for decades to come. Today, censorship is still a major issue in Hollywood, and has moved not only to include movies, but all forms of mass media. This shows that the ideals of morality in media will continue to encompass a majority of issues in society, and is one that should continually be addressed in order to find harmony.
“When a great democracy is destroyed, it will not be because of enemies from without, but rather because of enemies from within.” During the late 1940s and early 1950s, these words of Abraham Lincoln were all on the minds of Americans (McCarthyism). After fighting against Communism for decades, the fear of it taking down the country terrorized people’s thoughts. Even more so, people were extremely frightened of the idea that there could be Communists within the spotlights of American influence that were plotting the destruction of the United States. A fear swept the country for almost a decade, and it transformed every aspect of American culture. This transformation began in the entertainment industry and hit here the hardest. The fear of Communism completely spun the industry upside down and distorted everything that made American showbiz so distinct. Even today, the controversies of the 1940s and 1950s have left an impression on the current entertainment industry.
The overall appeal of the cinema to the masses was particularly evident during the interwar era. Audiences worldwide wanted to watch the variety of films, particularly American produced films, and they always went back. The visibly attractive and glamorous Hollywood movies often depicted the success of the underdog over unjust authority. Values of cash over culture were often a theme in the early American films and societies with restricted social mobility, such as those in Europe, could dream of such a triumph. The working class and unemployed could fantasise about wealth, fame and freedom which America as a country was portrayed as offering.
Sunset Boulevard directed by Billy Wilder in 1950 is based on how Norma Desmond, a huge Hollywood star, deals with her fall from fame. The film explores the fantasy world in which Norma is living in and the complex relationship between her and small time writer Joe Gillis, which leads to his death. Sunset Boulevard is seen as lifting the ‘face’ of the Hollywood Studio System to reveal the truth behind the organisation. During the time the film was released in the 1950s and 60s, audiences started to see the demise of Hollywood as cinema going began to decline and the fierce competition of television almost proved too much for the well established system. Throughout this essay I will discuss how Sunset Boulevard represents the Hollywood Studio System, as well as exploring post war literature giving reasons as to why the system began to crumble.
In Hollywood political conflict was also paving the way for what would later occur in Hollywood as the HUAC would attack the industry. Big business controlled the lucrative industry and the companies that controlled the market were eight major studios in Hollywood. The Metro-Goldw...
Hollywood is not simply a point on a map; it is a representation of the human experience. As with any other location, though, Hollywood’s history can be traced and analyzed up to present day. In 1887, Harvey Henderson Wilcox established a 120-acre ranch in an area northwest of Los Angeles, naming it “Hollywood” (Basinger 15). From then on, Hollywood grew from one man’s family to over 5,000 people in 1910. By then, residents around the ranch incorporated it as a municipality, using the name Hollywood for their village. While they voted to become part of the Los Angeles district, their village was also attracting motion-picture companies drawn in by the diverse geography of the mountains and oceanside (15). The Los Angeles area continues to flourish, now containing over nine million people, an overwhelming statistic compared to Wilcox’s original, family unit (U.S. Census Bureau 1). However, these facts only s...
Nichols, John. ""Counbtering Censorship: Edgar Dale and the Film appreciation movement (critical essay)."." Cinema Jouranl. Fall 2006.
Beginning the mid 1920s, Hollywood’s ostensibly all-powerful film studios controlled the American film industry, creating a period of film history now recognized as “Classical Hollywood”. Distinguished by a practical, workmanlike, “invisible” method of filmmaking- whose purpose was to demand as little attention to the camera as possible, Classical Hollywood cinema supported undeviating storylines (with the occasional flashback being an exception), an observance of a the three act structure, frontality, and visibly identified goals for the “hero” to work toward and well-defined conflict/story resolution, most commonly illustrated with the employment of the “happy ending”. Studios understood precisely what an audience desired, and accommodated their wants and needs, resulting in films that were generally all the same, starring similar (sometimes the same) actors, crafted in a similar manner. It became the principal style throughout the western world against which all other styles were judged. While there have been some deviations and experiments with the format in the past 50 plus ye...
Clara’s experience with the motion picture industry gives us a picture of what it was like in the 1920’s. It was new and intriguing, enticing and corrupt. The motion picture industry underpaid Bow, which is almost inconceivable today. The environment of Hollywood now pays actors and actresses corpulent amounts of money...but that may be the only change. The “star-maker” environment is still as enticing and corrupt as yesterday’s.
Have you ever had one of those days that were so bad that you desperately needed a night at the ice cream or candy store? The 1970’s was that really bad day, while the night of self- indulgence was the 1980’s. Americans love to escape from our daily stress, and of all the products that allow us to do so, none is more popular than the movies. Movies are key cultural artifacts that offer a view of American culture and social history. They not only offer a snapshot of hair styles and fashions of the times but they also provide a host of insights into Americans’ ever-changing ideals. Like any cultural artifact, the movies can be approached in a number of ways. Cultural historians have treated movies as a document that records the look and mood of the time that promotes a particular political or moral value or highlights individual or social anxieties and tensions. These cultural documents present a particular image of gender, ethnicity, romance, and violence. Out of the political and economic unrest of the 1970’s that saw the mood and esteem of the country, as reflected in the artistry and messages in the movies, sink to a new low, came a new sense of pride in who we are, not seen since the post-World War II economic boom of the 1950’s. Of this need to change, Oscar Award winner Paul Newman stated,
Wittern-Keller, Laura. Freedom of the Screen: Legal Challenges to State Film Censorship, 1915-1981. Lexington, Ky: University Press of Kentucky, 2008. Internet resource.
... middle of paper ... ... Larry Ceplair and Englund stated in the book The Inquisition in Hollywood, “The destruction of the motion picture Left not only transformed the political atmosphere in Hollywood, but also adversely affected the kind of product which the studios turned out. “ In the early 20th century Hollywood reframed from producing politically controversial films in fear of becoming a target of McCarthy or the HUAC.
The youngest films of the movie industry were not sheer matter of creative worth, but moderately scientific creations. At the time of the early 20th century era of making films, a cluster of scriptwriters, producers, and directors gradually transformed films into an intermediate tool for expression. A key player to the American film industry was Cecil B. Demille, an American film director and producer, known for both his renowned films in both the silent era and post silent era. DeMille is credited as being a visionary of the film industry, venturing into uncharted territories of film and pushing social norms. Prior to his career as a filmmaker, the film industry was on the verge of arriving at a new period of modernism. The old attitude among citizens that was brought on by Victorianism in the 19th century was progressively fading. The Victorian era had been comprised of, “virtues’ of sexual repression and restriction…. a code of positive morals that include[d] perseverance and an aversion to idleness; a sense of moral uniformity…self control, discipline, self-confidence, [and] self-sufficiency” (Belton 96). In other words, the era bred close-minded individuals, rigid to change and new ideas. As DeMille started his path into the movie business, he highlighted an upcoming subset of individuals and showcased the expanding diversity in the populace of America. Cecil B. DeMille influenced American film cinema to take on more diverse scripts in which the public had never seen before, through the implementation of both foreign actors and characters in his films and interwove them into his theatrical storylines.
For years, the topic of censorship has a been highly controversial issue. Over the centuries, many people have fought and died to gain the freedom of speech and ideas. The impression that creative ideas and important information should be hidden from society and controlled by the government, is a discordant one. Censorship is the act of controlling the freedom of speech, ideas, and information. Unsuprisingly, people in the nineteenth or the twentieth century had no problem with the controversial issue of censorship. A century ago, technology just started to make itself known in the world. People had the radio, the television, and the typewriter. Although the internet was invented, it was hardly used as frequently as individuals, in modern times,
... ed (BFI, 1990) we read … “contrary to all trendy journalism about the ‘New Hollywood’ and the imagined rise of artistic freedom in American films, the ‘New Hollywood’ remains as crass and commercial as the old…”
We all have been brought up hearing fairy tales and have been inculcated with the traditional ideas of how the good overpowers the evil, no matter how strong the ill forces are and how the karma take overs every deed of ours. But as we are growing up how often have we seen the practicality of such ideas? It feels like most of the learnings were a bluff. The practice of filtering out the broad ideas or the harsh realities from the texts which we have learned since childhood called as bowdlerization has somewhere affected our understanding of the world. The world is not as simple as our fairy tales but the tales which we have been taught also weren’t authentic they were bowdlerized with an intention to protect the children from the crudeness of the world but it has indeed done no good to us. An individual should be open to all the ideas irrespective of its nature and should be given a choice to consume whatever pleases him.