Target Announces a New Health and Wellness Department Target is constructing a new health and wellness department in their stores. Minneapolis, MN, Thursday, February 27th… Today, Target announces a health and wellness program that provides health programs and products for their customers, that are in a health related section for all the stores. According to Brian Cornell (CEO of Target),“ By having a new health and wellness department, our customers are going to be able to able to get products that are affordable and easier to obtain at the target stores.The primary purpose of having a health and wellness department is to give the highest quality of life for the customers.” This idea is going to start with the leading twenty-five markets
by 1 April 2017. Later on, after the first twenty-five markets are added, they are going to continue adding more of the stores. By 20 October 2017, the health and wellness departments are going to be available in every Target store that is across the United States of America. The products and programs that are going to be in the health and wellness department are vitamins, diabetes supplies, nutritionists, coaches, counselors, healthy and organic foods to reduce pesticides, chemicals and to avoid antibiotics in the food chain. Other health and wellness products are supplements, smoking cessation aids, exercise equipment, weight reduction programs and products. These products are used for health-related purposes. The health and wellness department are also going to include generic and non-generic prescription drugs, which shows that there is going to be different types of medication available to the customers of Target. more… Target’s New Health and Wellness Department/News Releases/p. 2 The prices for the health and wellness programs depends upon the person's income, that is from the IRS records. This table shows that the more the income, the less the discount, and the less the income, the greater the discount. The prices are set according to as represented in the following table. In order to register for the health program, the customers would probably have to give their social security information, and other information such as their names, address, and contact information. The table that represents the discount; which depends upon the person’s income. Up to $35K – 60% discount $36K to $50K – 50% discount $51K to $70K – 40% discount $71K to $95K – 30% discount $96K to $120K – 20% discount Above $120K – no discount With this new department, Target may have to pay an annual fee for each transaction to the IRS. By having a health and wellness department in Target, it may eventually replace Medicare and Medicaid, which shows as the other option for health care. It also may eventually lead to other health-related approaches such as hospital services, doctor visits, home health care, and physical therapy. Other health plans that it may lead to are a vision and dental care, maternity support care, tele health in which the customers can contact their doctors with their smartphones, and nurse line in which people can contact the nurses. Since Target was found in 1962, they have been able to provide different types of services for their customers. About Target Corporation Target Corporation is in Minneapolis, MN. Target has 1,802 stores and 38 distribution centers. They also have an online business on their website. Target gives 5 percent of their profit they make towards the communities. The products Target sells are home goods, clothes, accessories, electronics and beauty products. They have partners across the country. For more information visit Target.com or on social media such as their Facebook and Instagram page.
Target has not changed its business model to adapt to the modern-day changes in the retail business. Compared to its rivals, Walmart is planning to open more than 200 small stores as compared to just eight small stores within a year.
Target has many competitors in the market, and the level of competition is highly intense. Some of its main rivals are Wal-Mart stores, Home Depot and Costco Wholesale Corp. All of them produce similar products as well as offer almost the same services to their consumers. Naturally, the organization would need a strategy that helps it to stand out and to distinguish it from its competitors, thus, Target 's positioning was based on more than just pricing; it combined quality and style. This was the differentiation strategy that have always been applied since the launch of the organization.
For the most part, Target Corporation’s performance is positive and has been consistently growing in sales. The company has increased its stock value through additional sales resulting from a deliberate
By the year of 1966 the company expanded by opening two new stores in Denver, Colorado. Within four years target had 17 stores in four states closing the decade with 40 percent average growth and $100 million in annual sales. In the 1970s a primary focus for target was reinvestment in its employees. Starting in the year of 1989 all employees had been trained through a course called “ Target U” this trained target employees to treat customers like guests, and to generate a fast, friendly, and fun shopping experience for their guests.
Target, the nation's #2 discount chain, now operates more than 1,500 Target and Super Target stores in 47 states, as well as an online business called Target.com. Target and its larger grocery-carrying stores, Super Target, have carved out a niche by offering more upscale, fashion-forward merchandise than rivals Wal-Mart and Kmart. After years of struggling to turn around its Marshall Fields and Mervyns departments stores divisions, the discounter sold them both in 2004. Target also owns apparel supplier The Associated Merchandising Corp. and issues Target Visa and its proprietary Target Card (www.Answers.com/topic/target-corporation).
In order for Target to have been successful, first and foremost, the retailer should have known that they would not be able to beat their competitor, Walmart, in a price war. That alone, is a losing battle. So, a higher quality of products, fewer locations, and a better understanding of Canadian tastes could have propelled the retailer into establishing, for the long term, a profitable global presence with our Canadian neighbors.
According to www.targetcorp.com, Target is an upscale discount retail chain that sells quality products at attractive prices, and prides itself on clean, spacious, and guest-friendly stores. Target is the second largest "general merchandise" retailer (behind Wal-Mart); selling almost anything one would need to complete the "one stop shop", especially with the addition of the SuperTarget stores. The first Target opened in Roseville, Minnesota in 1962. Since then, 1,330 stores located in forty-seven different states, which includes the 141 SuperTarget stores, have opened nationwide. Target also has twenty-two distribution centers located in nineteen states. In addition to the vast number of store locations, Target also has other businesses that include: Target.com, Target Financial Services, Associated Merchandising Corporation, and Target commercial Interiors. Through all the key businesses, Target employs nearly 300,000 people from diverse backgrounds. The current Chairman and CEO of Target is Bob Ulrich.
Each company has its own culture that is unique to them. For Target, teamwork is key in order to ensure a fast, fun, and friendly work environment. Target prides itself on creating endless opportunities for its employees to further enhance their professional skills and professional growth. Target recognizes that people are unique and have different views which is why Target creates an inclusive environment for all of its team members. This makes everyone feel valued and overall respected. Everyone feels as though they
Target Corporation being a retail industry, the structure by product grouped to a functional level practices works the best. This is necessary for the other functional levels to collaborate as a single team to produce a positive customer shopping experience. Target Corporation further divided the functional level into a geographic area to exercise management tasks effectively with the given authority. Each structure of the management at the geographic level has a strategy discussion, a line of communication, growth, and progress reporting according to the corporate reporting plan. Jana Potts who manages Target Corporation store has closer to 300, 000 employees working for her and the effective can be improved if the role is broken within domestic into channels, stores into broader segments and a separate global position. The rapidly growing online channel and global expansion are necessary to support Target Corporation's strategy of internal growth and sustain it for long term sustainability. These structural changes will allow Target Corporation to connect with its employee at a functional level and bring changes faster, track and monitor the
With healthcare costs soaring in the United States, there is a continuous movement by hospitals and health systems towards reaching a number of patient and system oriented goals related to higher levels of quality, safety, and cost effectiveness. The Triple Aim captures the essential challenges and opportunities of this time within the U.S. Healthcare system. Formally introduce by the Institute for Healthcare Improvement (IHI) in October 2007, the Triple Aim is theoretical model for optimizing health system performance. The initiative has three components: improving the patient experience of care (including quality and satisfaction), improving the health of populations, and reducing the per capita costs of health care (Berwick,
According to Schafer (2013), Target Corporation desire is to improve Target Brand and be a better version of Target with an incremental products and services. Target Corporation acquisitions counter any threat from other rival online retailers and allow Target Corporation to cross promote between Target and the new entity strengthening its
1. The Discount Department Store. Target prefers to be called as the latter instead of just department store. Expect more, pay less. With this tagline, the customers expect to purchase more items and pay the least amount possible. Not like other retail industries like its competitor Kmart and Wal-Mart, Target maintains retail value in terms of product offerings. They are known in their designer’s items in clothes, exclusive beauty products, categorized and functional goods, and seasonal offerings. It also sells the greatest number of gift cards among its rival business.
The Target Corporation formerly known as “The Dayton Dry Goods Company” is a major retailing company that was founded in 1902 in Minneapolis, Minnesota by George Draper Dayton. It is ranked the second largest discount retailer in the United States and ranked thirty- sixth on the Fortune 500 as of 2013. The Target Corporation has been serving this nation with the best price possible goods since their expansion from “Dayton” and is continuously winning the hearts of consumers with their dedication and service. A phenomenal merchandising strategy and cross channeling has enabled this upscale discounter to serve their purpose of customer loyalty and fulfill their promise of “Expect more and Pay less”.
Target has positioned itself to avoid much of the negativity associated with the labor relations issues by involving the corporation in a great deal of socially conscious initiatives. These initiatives include policies against forced labor, child labor, organic producer of products and discrimination ( Target Brands, Inc., 2016). Target has perpetuated the notion that it treats its workers better and provides higher quality goods and services. Target has a strict business conduct guide that requires all of the team members to act with integrity and honesty. The company celebrates diversity, recruiting team members that represent the community in which they are located Target offers their full-time team members a 401(k) plan, proving the company’s commitment to wealth accumulation for its employees. According to the employee’s website, Target offers benefits such as time off, including paid national holidays, vacation days and sick days. Full‐time employees also receive tuition reimbursement that helps them pay for job-related courses at technical schools or Universities. Also, in April 2016 Target raised the minimum wage to ten dollar per hour to keep in line with the competitive job market and labor groups that were calling for higher wages at retail chains (Layne,
On the Target website, it is stated that their mission is to, ”…fulfill the needs and fuel the potential of our guests. That means making Target your preferred shopping destination in all channels by delivering outstanding value, continuous innovation and exceptional experiences—consistently fulfilling our Expect More. Pay Less.® brand promise” (Target Corp). It has 1,799 stores in the United States alone and has locations in India. In 2014, they made $72.6 Billion. Similar to Wal-Mart, Target sells household essentials, apparel, groceries, pet supplies. health, beauty items, home furnishing, entertainment, and electronics. Both also have their own branded items to sell at a lower price than the commercial brands, and each corporation also has a