Ralph Waldo Emerson once said “In the presence of nature, a wild delight runs through the man, in spite of real sorrows.” The outdoors gives a man or woman a place to escape their normal everyday lives. A person can do countless activities and hobbies while he or she is outside enjoying nature. But where can you go to gear up for a day in the wilderness? Cabela’s Inc. is easily the most popular and versatile place for a consumer to go and get everything they need for an outdoors adventure in one place. Cabela's attracts customers to its stores by expressing their passion for the outdoors and offering a variety of products for outdoorsmen and benefits consumers with the convenience of having everything they need for an outdoor adventure …show more content…
in one place. Cabela’s is one of the nation’s leading sporting goods stores and consumers will take no time at all to see why. The store offers a vast arsenal of outdoors merchandise and they are continuously promoting new products. They will have everything you need to go camping, hiking, hunting, fishing, grilling, cooking, the list can go on and on. The consumer will be astounded with the selection available, spending no time finding the supplies they need to venture into nature. Cabela’s not only has a limitless supply of outdoorsman material, but also an appearance that compliments their slogan: It’s in Our Nature. One of the first things that catches the eye of a customer is a store’s appearance.
Cabela’s stores all around the country are built with the impression that they are, in fact, all about the outdoors. The way each building is constructed takes on the appearance of a giant log cabin. Inside the stores are full of naturalistic scenes of different landscapes around the globe, impressing their customers with model habitats, planes hanging from the ceiling, and mounts of animals filling the heart of the store. Customers walk the aisles in awe on their way to finding materials for an expedition in the open air. It is truly woodland …show more content…
wonderland. Cabela’s stores really do have the feeling, and even the scent and sounds, of the outdoors. The smell of wood and new clothes linger in the aisles as you explore the marketplace. Different calls of the wild echo through the halls of the store. According to Jean Kilbourne in her article “In Your Face… All Over the Place: Advertising Is Our Environment” in the book Reading Popular Culture she states that “advertising sells much more than products.” The way they portray their stores they aren’t trying to just sell merchandise, they are attempting to connect with the consumer. Cabela’s, along with other stores, strive to make us part of their family. If it’s not the appaling appearance of the store, or the sheer number of selection of merchandise it has, then Cabela’s will pull you in with their extensive advertising campaigns. Their ads on television typically contains something to do with being outside, whether it’s hunting, fishing, camping, cooking, or even modeling clothing. Just as in any other regular ad, Cabela’s can be caught using “weasel words”. According to William Lutz in his article “Weasel Words” in the book Reading Popular Culture, Lutz states “weasel words are words that appear to be making a claim for a product when they are actually making no claim at all.” The most common weasel words Cabela’s will use is “helps” and “new”. Taking a deeper dive into their advertising schemes, the vast majority of products is listed with “new this”, “new that”. Cabela’s appeal assumes its consumers are outdoors lovers and they show that in the way they present themselves. In this new generation, millennials in contemporary America are exposed more to technology than any other generation ever has. I see this every day, kids constantly on their phones, laptops are always open during class, answering texts on apple watches, etc. With the exposure to this technology I can relate it to a decline in kids going outside to do activities. In my opinion parents should spend their money buying their kids a fishing rod rather than an iPad. Cabela’s could face adversity with the new age, but in modern day America they are sitting pretty as of now. Consumers gain the ease of convenience and selection when they shop at a Cabela’s store. Customers who shop in the store will have no trouble at all hunting down what they are looking for. Cabela’s has a great attraction to it for its endless selection. Customers see one thing after another and end up buying more than they came for. According to James Twitchell in his article “Two Cheers for Materialism” in the book Reading Popular Culture, he talks about consuming as “'the most passionate, and often the most imaginative, endeavor of modern life.” He goes on to say "the process of consumption is creative and even emancipating." One thing consumers must give up to shop at a Cabela’s store is time and most likely the trouble of travel. Cabela’s stores are unfortunately only found in higher populated towns or areas. For instance, South Dakota only has two Cabela’s locations, one in Mitchell and one in Rapid City. Our purchases from Cabela’s stores liberate us from our responsibility of our everyday lives.
We can go to a Cabela’s and pick up anything we need to get away from the real world and go spend the day outside. It allows us the ability to be who we are and be our own person. Everyone needs a break from their responsibilities every now and then, and going outdoors is a great way to relax and let loose. Twitchell states "meaning is what we are after, what we need" in his article “Two Cheers for Materialism’’. With the benefit of Cabela’s immense choice of materials consumers may look for items that give them meaning. He also says "as human being, we are materialists", having and wanting materials is in our nature. We cannot help ourselves from wanting something. It gives us pleasure in getting a new commodity.
Cabela’s is one of the bigger names in sporting goods stores, which makes it fun and convenient to consume there, but in today’s society materials can get in the way of our spiritual values. The hardiness of Cabela’s stores seems essential to the American character, but we cannot let materials get in the way of our spiritual views. No one can remain untouched by the temptation of consumption, referring back to Twitchell’s statement, as humans we are
materialists. Works Cited Kilbourne, Jean. “‘In Your Face... All Over the Place’’: Advertising Is Our Environment.”Reading Popular Culture, Keller, 2015, pp. 89–105. Lutz, William. “Weasel Words.” Reading Popular Culture, Keller, 2015, pp. 125–133. Twitchell, James B. “Two Cheers for Materialism.” Reading Popular Culture, Keller, 2015, pp. 31–38.
In the “Impoverishment of Sightseeing”, John Daniel seeks to inspire readers to experience nature beyond observation. Daniel clearly differentiates between the minute appreciation received from sightseeing, and the aweing admiration you can feel if you engulf yourself in nature. Through sharing his personal experiences and scholarly analysis, Daniel demonstrates the importance of being vulnerable to the environment that is necessary for comprehensively understand nature. He argues by allowing ourselves to be naked to nature, one can understand how the natural World has the power to limit our existence.
“I rather would be blind than then see this world in yellow, and bought and sold by kings that hammer roses into gold.” (King Midas Pg.462 Para.10) Many think that if they got what they wanted they would be happy, but if the world was all based on malterlistic things and everyone got what they wanted there would be chaos and no feelings just want and people would do crazy things to get what they want. Now a day’s people mistake malterlistic things for happiness. “The necklace”, “Ads may spur unhappy kids to embrace materialism”, And “Thrill of the chase” illustrates examples of materialism and show some base their happiness on it.
1. The main idea is not only that owning stuff is not the key to happiness, it’s also that consumers today own more than they need to thrive which directly impacts the environment. Hill illustrates the environmental impact by showing statistics of global warming today versus the past century, and how consumerism is leading to a hotter climate. Hill debunks claims of buying happiness by discussing a study where stress hormones spike to their highest when people are managing their personal belongings. Hill’s most prominent example that consumerism is not the answer is himself, as he discusses some of the most stressful times of his life being right after coming into a large sum of money and buying whatever he fancied. When Hill concludes his article, he states that “I have less—and enjoy more. My space is small. My life is big” (213).
Living a materialistic life is “associated with anxiety, depression, and broken relationships” (Materialism: a system). Seeking to acquire these fantasy based expectation will most likely end in unhappiness.
Have you ever wanted something, an item or material so badly that you would do anything or give up anything for it? Well, guess what? Materials are not a necessary thing in your life. Materialism is ruining people's lives to the point where it is their occupation. In today’s society materialism take part in every person’s life, no matter where they are from or what social class they are.
One strength of his article is that it can easily elicit an emotional response from the more sympathetic readers and outdoor enthusiasts. Duane appeals to pathos when first setting the scene of a day in the wilderness. He describes what it would be like if one had the “good fortune” to spot a Sierra Nevada bighorn sheep in the wild. He writes, “You unwrap a chocolate bar amid breathtaking views . . . the sight fills you with awe and also with gratitude for the national parks, forests, and yes, environmental regulations that keep the American dream of wilderness alive” (Duane 1). For the audience that connects to this emotional appeal, this instantly draws them in to the article and can arouse feelings of amazement and wonder toward the sight described. It can likewise leave readers wondering whether or not this scene is truly so perfect. This statement can also appear too dramatic for those less passionate. When Duane writes, “The sight fills you with . . . gratitude for the . . . yes, environmental regulations that keep the American dream of wilderness alive,” it seems almost untrue, as most people do not think twice about the environmental regulations that keep animals in their
On a sunny Saturday morning with beautiful blue skies, and birds chirping, James Hamblin was in his balcony with a cup of coffee on his desk eager to write his short argumentative essay titled “Buy Experiences, Not Things”. In this short essay, Hamblin wanted to depict the fact that happiness in individuals, is mainly due to experiential purchases than to material purchases. One of the things he said to prove that point was “waiting for an experience elicits more happiness and excitement than waiting for a material good’ (Hamblin, 2014). He also stated that “a mind should remain in one place, and a mind that wanders too much is a sign of lack of happiness” (Hamblin, 2014). Instead of buying the latest iPhone, or Samsung galaxy, we should spend
...ee greatly on the meaning of materialistic objects. Thoreau refers to materialistic objects as “gewgaws”, and believes that materialistic possessions are degrading. He believes that anything that exceeds what is necessary complicates life. Stephen Crane considers materialistic possessions carries value in one’s life. According to Crane, the quantity and quality of material possessions correspond with someone’s worth in society. Walden and Maggie: A Girl of the Streets emphasizes the importance of self-reliance, yet disagreeing on the value of poverty and the significance of materialistic possessions.
... hikers to experience the wilderness the way it was initially intended. With unpredictable weather, wildlife, etc. Where hikers are granted the freedom to make their own decisions. As much as the tangible dangers hinder the journey one may face during the trail--the desire, attitude and the love for hiking are perhaps what keeps them yearning for the next level.
Literary traits are like genes, being passed down and changing slightly with each generation, but still reminiscent of the former. This is apparent in stories like “The Deerslayer” by James Fennimore Cooper from the Light Romanticism era and “The Secret Life of Walter Mitty” by James Thurber from the Modernism era. Cooper’s story centers around a white man named Deerslayer, who holds a rifle in his battle against an axe-wielding Native American on a beach. Thurber’s story is about a regular man, Walter Mitty, who is controlled by his wife and uses daydreams to feel empowered. Cooper’s story does not hold much deeper meaning or purpose other than to be entertaining, much like Thurber’s.
Lopez, Barry. “Children in the Woods.” The McGraw-Hill Reader Issues across the Disciplines. 11th Edition. Gilbert Muller. New York: McGraw-Hill, 2011. Print.
In life, especially in American culture, our existence revolves around the physical, materialistic possessions and goals. Every commercial, ad and salesman caters to those who need more “stuff”
This is a thought-provoking book about the pursuit of material goods. Kasser is not a preacher, but a scientist. He presents his evidence carefully, and concludes that materialism is a game not worth playing even on its own terms of promoting human happiness.
Being invited to a friend’s house the other day, I began to get excited about the journey through the woods to their cabin. The cabin, nestled back in the woods overlooking a pond, is something that you would dream about. There is a winding trail that takes you back in the woods were their cabin sits. The cabin sits on top of a mountain raised up above everything, as if it was sitting on the clouds.
Last autumn, while on a trip, I decided to walk through a State Forest. This huge forest enriches the countryside not far from town and was a place where indians held hunting rights until recently. Little streams, ancient trees, shaded paths, and hidden places are some of the physical attributes which make the State Forest an enchanting place.