Business Analysis: Play It Again Sports

Introduction

Businesses have to examine every part of their environment to possibly predict future outcomes and problems that the business may incur over time. There are two different types of environments to be considered, external and internal. Each of these types has several sub categories to be considered. With a business like Play It Again Sports (PIAS), they have to examine the changing environment, general environment, specific environment, and also making sense of the changing environments. PIAS will also have to examine the internal environment which is the organizational cultures. The internal environments are not as extensive as the external environments.

What is Play it Again Sports? It is a a used sporting goods store that is franchised by Winmark Corporation. Winmark Corporation also sponsors other retailers such as Plato’s Closet and Once Upon a Child. PIAS was created for parents who wanted to save a little and not have to purchase sporting equipment at full price. The business basis of PIAS is to “buy, sell and trade new and quality used sports equipment and fitness gear.” (Playitagainsports.com)

Discussion

PIAS has several different aspects of the changing environment that they need to analyze. The first is environmental change, is PIAS a stable environment or a dynamic environment. PIAS falls more along the stable environment, because they are in the sporting goods equipment business. Sporting goods equipment does not change in general, for example in order to play soccer there has to be a soccer ball. There can never be any different kind of ball to play soccer with. The same goes for any other type of sport, so the actual products that come in and out of PIAS never actually change, thus a s...

... middle of paper ...

...nments by adding new equipment to satisfy and bring in that part of their client base.

Conclusion

PIAS has a grasp on their external and internal environments, and it clear to see as to why they have some 330 stores.(playitagainsports.com) Their vision clear in that of, they are here to help save their customers money by providing them with the best used sports equipment possible for them. They may have to reconsider their external environments in the future as sport retailers like Dicks Sporting Goods and Sports Authority expand their business, but their internal environments are solid in that they understand and follow their company vision.

references

Play It Again Sports. Winmark Productions Retrieved from http://playitagainsports.com/aboutus.aspx

Williams, C., (2010) Managing Effectivley. China: China Translation & Printing Services Limitted.