Business Analysis: Company Analysis Of The Ford Motor Company

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Ford Motor Company is an American multinational and second-largest U.S base automaker with headquarters in Dearborn, Michigan, manufacturing and distributing their products worldwide. The Ford Motor Company was founded by Henry Ford on June 16, 1903. Henry Ford succeeded in his mission to produce an affordable, efficient and reliable automobile for the masses when the company introduced its highly successful launch of the Model T. The success of the Model T and its high demand lead Ford Motor Company to develop innovative production methods including that standardized parts and, of course, the world’s first moving assembly line for cars. Today the company is a publicly traded company with the New York Stock Exchange and operates over sixty plants worldwide with over 171,000 employees. The company’s automotive products include a full family of …show more content…

The One Plan and One Goal components also indicate that the mission statement focuses and unifies Ford’s global organizational efforts to improve business performance and achieve the global leadership point in the company’s vision statement” (Ford). Ford’s vision statement is “people working together as a lean, global enterprise for automotive leadership.” (Ford). The company also explains that organizational performance is measured by the satisfaction of their customers, employees, investors, dealers, suppliers, and communities. Ford’s vision statement states that the company places a great deal of emphases on global leadership, stakeholder relations, and lean business in their quest to become the world’s leading automotive brand in products and services. Ford Motor Company prides itself as a company that is passionately committed to providing personal mobility for people around the

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