Black Women In The Media Analysis

908 Words2 Pages

The newspaper companies determine what to cover and the one factor that influence what to cover is editorial policy of the news company. The newspaper communicate to the readers through the images they represent, because our daily lives are soaked with visual images and representations we communicate with each other and more importantly make sense of the world (Soobben, 2012).
The media show women in a way that is chauvinist, unfair, and as the public we let this slide through our fingers. While we may not recognize it, the media is very common in our everyday lives and has much power and control over us (Carey, 2016).
1 Literature Review
Studies have shown that women are shown more harmfully in the media, they are shown as joking news sources. …show more content…

Through this form of stereotyping, it has become clear that black women are further misrepresented. Gqola (2010: 69) proposes that representations of black women is often interesting to feminist writers, also she writes about black women who have been thrown to fame. The South African media legitimizes and maintains women’s reduction (Buiten, 2007: 116).
The representation of black female celebrities in media can be examined from different viewpoint. It could be representation in terms of interpretation of women, reporting of women’s issues, empowerment in the place of work and the existence of women in important reported issues. When we talk of portrayal of women, we refer to the extent to which media describe women (Govender, 2010:11). The stereotypical perceptions are able in our society and issues of masculinity and femininity are created by our society.
According to Trans Media International- TMI (2009), representation refers to the creation in any medium, especially the mass media aspects of reality such as people, events and cultural identities etc. In a fast communicating world where people and messages continuously move at a high speed, media plays a big role in the creation of one’s identity. Some people get influenced by media portrayals of their favorite celebs …show more content…

Representations are selective just in the logic that, out of a huge amount of material, the media truly show very little (Govender, 2010:11).
Like for instance radio news, only few stories are carefully chosen to become part of a newspapers front page headlines and stories are edited from several hours to just a few minutes. Newspapers have more space to tell news, but it also has many stories that get edited down from numerous pages to just a few lines or do not get printed. A tabloid newspaper is more likely to tell a story about a popular vocalist’s lack of clothes unlike other newspapers. Similarly, a detailed examination of politicians of a particualr party is more likely to be reported in business types of newspapers (Matsebatlela,

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