The Company
BinOptics Corporation is a privately held high tech start up company located in Cornell’s Business and Technology Park in Ithaca, NY. BinOptics, the company, was based on key technological inventions made at Cornell University. CEO and co-founder, Alex Behfar, worked on the proprietary technology under Professor Valentine during his student tenure at Cornell, while earning his PhD in Electrical Engineering. In November 2000 CEO, Alex Behfar and President, Darius Forghani founded BinOptics. BinOptics received its first round of venture capital funding in January 2001 for an undisclosed amount. Currently, BinOptics houses over twenty employees and they hope to grow to forty by the end of the fiscal year. BinOptics is now in its fourth year of operation and will amassed $2 million in annual revenue. So what does BinOptics produce?
BinOptics designs, develops, and manufactures monolithically integrated optoelectronic components based on the proprietary technology developed at Cornell University. It also produces integrated photonic components, which include its lasers. These components can be integrated into indium phosphide and other semiconductor materials, which give BinOptics a competitive advantage. This unique platform allows the company to meet commercial requirements with higher reproducibility, more elasticity for product innovation, considerably lower costs, and higher performance than alternative processes. BinOptics’ products address high growth datacom applications, parallel optical interconnects, PON and CWDM (Coarse Wave Division Multiplexing), as well as advanced non-telecom applications. Its products are sold to technology companies in the tele-communications and data-communications industry. BinOptics does not disclose its customer list but two of its customers are Agilent Technologies and Cisco Systems.
What does this mean? In the simplest way, BinOptics produces lasers. These tiny lasers, some the size of a grain of salt, transfer enormous amounts of information to another source immediately. The integrated laser chips are the key part of optical transceivers and transponders. BinOptics’ edge-emitting laser consists of a two-inch wafer that has 20,000 lasers on it.
Strategic Investors
BinOptics success can be measured by the strength of its strategic investors. These investors facilitate BinOptics path to success and its ability to raise equity. After receiving its initial first round of funding in January 2001 BinOptics was able to receive additional venture capital funding in May 2002, March 2003, and February 2005. The strategic investors include: Draper Fisher Jurvetson, Cayuga Venture Fund II, FA Technology Ventures, and ArrowPath Venture Capital and Stanford University. Draper Fisher Jurvetson is a leading venture capital firm out of Silicon Valley, CA.
The Eastern European Jews had many troubles before immigrating to America. Jews are well known for overcoming hardships that are thrown at them. In A Bintel Brief, they weren’t exactly overcoming genocide, but they were having many hardships that would be tough for anyone including love, missing family members, poverty, and different religious problems. Many Jews had nothing but the clothes on their backs when they arrived in America. Few had money to bring along with them, all though some did have money. The majority of the people or families that came to America had to start with nothing, and work from the ground up. Some of the people were working for a measly two dollars a week. The Eastern European Jews at that time weren’t working for themselves most of the time. Most of the time they had whole families to feed, or they had prior obligations they had to fulfill. Many of the Jewish people’s wages were put towards a ship fare, to get their family out of Eastern Europe and into the free America. The majority of the Jews were working in shops all over. Many of the Jews were persecuted. They weren’t allowed to have certain jobs. One instance in the book a mother wrote in for her son, who desperately wanted to be a chemist. The mother was outraged, because many people were saying that they wouldn’t hire a Jewish chemist. A lot of the immigrated Jews were finding partners that weren’t of the same religion. The book mentions Gentile and Jewish relationships a countless number of times. Many of the submitters found their relationship with a gentile was not working, that they started out in love, but the other is teaching the wrong things to their children. On the other hand, many Jews were becoming freethinkers.
At the July Association of the United States Army (AUSA) Conference, LTG Ostrowski, the Army Acquisition Executive Lead, conveyed the Army’s need for future network solutions. It was also shared in the FY16 Presidential Budget that the Army has several budget requests for Communications systems and upgrades totally over $1.2B (Keller, J. , 2015). This is an opportunity for the Comms BU to expand its customer base in the U.S. Army market place. Northrop Grumman was ranked in the Top 5 of Aerospace and Defense Companies in Forbes America’s Best Employers list (2017). They were ranked over larger companies such as Boeing, Lockheed Martin and Raytheon. Their commitment to their employees, diversity, their customer and even the environment drives their culture. Northrop Grumman’s competitive advantage is leveraging the technology already developed and tested for the services (Air Force and Navy). Their experience with the Army is via services work where our people have gained the expertise to be the right people for working with the Missile Defense Agency. After analyzing both the internal and external environment of Northrop, their competitors and the analysis of their financial position, Northrop has developed a sustainable competitive advantage. They have done this through the use of product differentiation. The value they receive, the knowledge they gain and patents they own by acquiring other companies expands their portfolio to offer products and services not comparable to their competitors. Their respective strategic position establishes a value to their customers that is differentiated amongst their competitors, allowing them to offer a higher premium for their products and
During the mid 2000’s until late 2012, media mogul Rupert Murdoch’s newspaper company, News Corp, conceived one the biggest scandals in media history to date. Speculation of phone hacking occurred in November of 2005 when the Royal’s officials reported possible voice mail phone hacking to the police because News of the World released a story about Prince William hurting his knee. The victims of the phone hacking scandal not only included the Royal family but also politicians, celebrities, people who were murdered, and family members of soldiers who died during combat totaling the victim list to 3,870. The entire duration of the investigation revealed not only disturbing information about the conducts committed by journalist, but the conspiring with private investigators and the London police enforcement, also known as the Scotland Yard, to cover up corruptions on all ends (CNN, 2012).
For much of its century long history, Nucor Corporation and its predecessors displayed turbulent performance. Several attempts at strategic and leadership realignment proved unsuccessful, and in 1965, the company faced insolvency. Since that time, however, the company has rallied around its steel operations to become the largest steel producer in the United States, with $4.3 billion in net annual sales. This case examines Nucor's development from an unprofitable conglomerate to a highly efficient enterprise. Specific focus on the evolution of the activity system underlying the organization lays the groundwork for systematic analysis of why some companies succeed while others fail.
At first glance it is noticed that these companies are very different. Beginning with the fact that they are members of two different industries. () Genentech is biotechnology and pharmaceutical company that has an annual revenue of 16.3 billion dollars. The company’s primary function is to research and develop medications that save lives. (0)Genentech has approximately 12900 U.S. employs and 11 locations. The company was founded in 1976, has been on the Fortune 100 list 17 times. It currently ranks number nine on the list.
The broad business areas covered by Lockheed Martin are Aeronautics, including tactical aircraft, airlift, and aeronautical research and development, Space Systems, including space launch, commercial satellites, government satellites and strategic missiles, and Systems and IT Group, including missiles and fire control, naval systems, platform integration, C4I, federal services, energy programs, government and commercial IT and aeronautical/aerospace services. In 2007, these areas brought in sales, $12.3 billion, $8.2 billion, and $21.4 billion, respectively (Lockheed Martin, 2008).
Dansk Designs Ltd., founded in 1955, is a company that markets stainless steel flatware. The firm traditionally followed a strategy of differentiation. They produce high quality products for the “top of the table”. Their goal was to reach a small market segment, which consisted of upper class, prestigious customers. Dansk Designs wanted to sell the concept of the Dansk brand, and believed their consumers would purchase the Dansk products because of the prominent brand name and because the products were the very best in taste and quality. Ted Nierenberg, the founder of Dansk Designs has recently decided that he wants to keep Dansk growing at 15% to 20% per year. Nierenberg feels as if his current product line will not provide sufficient growth to meet his objectives, and believes it is in the company’s best interest to introduce a new line of house ware products called Dansk Gourmet Designs Ltd. Nierenberg believes they should market this new line to a much wider group of consumers at competitive prices. However, I believe that although expanding into a new market with a new product line will increase short-term revenues, in the long run it will be detrimental because the new line will dilute the brand identity of Dansk Designs. If Nierenberg wants to grow every year 15% to 20%, I believe he should consider ways to lower costs instead of increasing volume and revenues.
To be the number one aerospace company in the world and among the premier industrial concerns in terms of quality, profitability and growth
Intellinex LLC is an eLearning company that was recently spun off from its parent Ernest & Young LLP. At its inception Intellinex claimed to be one of the largest eLearning providers. They have an aggressive strategy to take advantage of the consolidating eLearning market and become a "one-stop" provider of all eLearning services for their clients. Their focus is on creating customized training for clients and helping them to implement and maintain their on-line courses. Products and services are geared toward large companies that spend approximately $1 million on their eLearning projects; not individuals or small companies. They have asserted a strenuous goal of $100 million revenue in the first year of business.
Lockheed Martin's Corp. is a publicly traded private corporation that provides high technology products and services to the United States government, DoD, and other international governments. Lockheed Martin is the largest defense contractor in the US with a branding statement "Our brand means qualityâ and a company slogan of "We never forget who we work forâ. Lockheed Martin supplies equipment and services to almost every branch of the United States government, from fingerprint recognition systems for the FBI, satellites and launch services to all branches of the DOD, NASA, NSA and computer systems for air traffic control to the FAA, road traffic signal control systems in most large cities across the United States and even population census counting systems.
Byte Products, Inc., headquartered in the midwestern United States, is regarded as one of the largest volume supplier for the production of electronic components used in personal computers. Byte Products, Inc., was a privately owned firm that has now entered to be a publicly traded company. The majority of the stockholders are the initial owners of Byte, when it was still privately owned. The products that Byte produces are primarily found in computers used for business and engineering applications. Byte Products, Inc., has been the leader in this industry for the past six year with consistent yearly revenues of 12% and total sales of approximately $265 million. Byte also has 32% of the market share.
Kimi Ford, a portfolio manager at Northpoint Group, a mutual fund management firm is looking into investing in the stocks of Nike Inc. for the company that she’s in charge of. Her decisional criteria should be based on Nike’s financial reports and statements of 2001. There were several problems in Nike because of which the stock prices of the company were declining and also a third party gave their opinion based on if the investment is really worth it.
Fitbit Inc. was founded in October 2007 in San Francisco. The founders are James Park and Eric Friedman. They came up with the idea to increase people’s lifestyle through the increasing sensors and wireless technology. In May 2015 the company announced entering the share market.
My report is on the company Hewlett – Packard (HP) which was founded in 1939. I mainly focused on the Personal Systems Group (PSG): business and consumers PCs mobile computing devices and workstations which is one of the major industries of HP. In order to succeed in the business industry a company needs to understand its customer’s needs and create wants for them. HP found out that the customer needed light weight, useful notebook PCs through its Research & Development (R&D) centre. Hence, it created a want; a New Commercial Notebook PC Compaq Evo Notebook N1015v which packs the power and performance necessary for mobility into a stylish design for only $899(US $). HP also finds out about its customer needs through online feedback forms and survey. Via that, HP was also able to understand that not everyone are able to use their products hence it has created this HP accessibility products which can be accessed by anyone including people with disabilities and age – limitations. Example of such product under the PSG industry is the Mobile Speak Pocket which was specially made for the visually impaired people. ( Refer To Exhibit 1a – 1c )
The XYZ Corporation was established in 2004 and their main office is located in Vancouver, BC. The company’s main objective is to create new innovating technology for media devices, computers, and digital music players. They deal with the design, manufacturing and marketing of the products. XYZ Corporation has been providing Canadians with groundbreaking technology throughout the years and continues to create new technology to provide others with top-level technology. Although, recently their success rate has appeared to drop rapidly due to a number of factors that will be explored throughout this case study. Their main objective is to target the problems so that they can work towards having the issues resolved as quickly as possible. If they do not take any course of action, the state of the company may be in extreme danger. This case study is designed to explore the areas of the company and discover the problems blocking the XYZ Corporation from success.