Analyzing The Movie 'The Wizard Of Oz'

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“We’re off to see the wizard, the wonderful Wizard of Oz!” This was a phrase probably used by the people who went out to see the movie, The Wizard of Oz when it premiered in theatres. As a communications student at Misericordia University, it is important to not only analyze the film, but to also analyze how the movie and the production company advertised themselves in getting the public to know about this movie. Before there was Fandango, Facebook, and other online resources to know when the movie was, word of mouth was the best source of communication. Whether it was postcards, or posters, once people knew it was going on, they made sure everyone and their mother’s knew what was going on. The primary source that will be discussed and analyzed in this …show more content…

The creator of the poster made sure the name of the movie was the main focus of the whole poster. They also included some of the main characters that are featured in the movie. They only included the actor’s true names such as Judy Garland and Frank Morgan. The poster believable because if one was to be present during the time of the release of the movie and if one was to have seen Judy Garland in previous movies, one would be able to recognize Judy Garland automatically. The only way it could be non-believable if one were to point out that there is no date visible in the movie poster (Brady).
Mercury Press & Media Ltd created the poster for the movie. Although the date is not visible, one can assume that it was made in 1939 when the movie premiered. There is no location to where the poster was created. This may be a reason why one must question why it may not be a reliable source because there is no location or date located on the movie poster. It is still reliable even though the location and date is not present. The company that made it Mercury Press & Media Ltd is still a present company that runs posters like the Wizard of Oz poster

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