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The necessary art of persuasion
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The necessary art of persuasion
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Do you ever wonder if text or video is more convincing? The video is stronger and more convincing because it includes more emotion and you can see Al gore's expression. However the text does not include tone of voice or emotion in the text. In the video you can tell when Al Gore is telling you what is important and we need to feel the emotion he has about the problem we have in the earth. To begin, In paragraph 9 Gore emphasise the word however. He did this to bring focus to the sentence and the point. By just reading paragraph 9 you don't get the importance of the statement. Also On page 380 it explains that he is telling the audience we need to help prevent pollution. In the video Gore has a tone in his voice that gets the audience to
react and have emotion. In addition In the background information they tell us when the speech is and where it was held. The thing they did not include was what the place looked like and the setting of the place. The readers can't imagine what the setting looks like so it can be a hard time imagining. In the video you an see the setting and how much people attended the speech and how they felt and how they were feeling. However other readers might say the text includes more information than the video. For example they might not want to have emotion in the story because they do not want to be persuaded by other emotions. Another reason people might say the text is better is because you can reread and revisit the text to clarify what they missed or misunderstood. Readers might also say that the text gives you more background information about the topic. In conclusion i still believe that the video is more convincing and way better than the text. For example it gives more in depth details about the emotions and expressions. The text also does not emphasise the words to get the readers to understand what Gore is trying to put out. In the video you can hear the crowds reaction to the speech and their facial expression to the speech. The hand gestures can mean a lot to the speech because he is trying to get the audience to understand what he is getting at, in the story there are no hand gestures so it is hard to tell when he is excited or serious.
Ethos, logos, pathos --- which method is necessary when presenting about a topic (6)? The correct answer does not consist of one method alone; instead, a speaker must apply all three tactics to effectively present information to an audience. Through a combination of ethos, logos, pathos, Gore establishes a meaningful connection with the audience, opening a door to their minds (4). They no longer view Al Gore or the information about global warming as being forced upon them. Instead, they absorb the presentation and begin to question their previous beliefs. He establishes the ethos of a normal man who possesses extensive knowledge on a crisis that focuses on morality. He wishes to provide the public with accurate information in order to drive them to take action. Instead of addressing a group of congressmen, Gore speaks directly to the people. The most common method, to establish ethos, within the presentation was through visual elements. Nearly every claim Gore makes about his life is supported by visual evidence such as pictures and videos and graphs (4a). However, ethos is only one point in the triangle of persuasion. Logical reasoning is also a necessary element. Gore uses expert testimonies to provide the audience with factual information from a valid source; for example, when Tony Blair, a scientific advisor, speaks about the temperature changes in Greenland. Gore also appeals to logos through inductive and deductive reasoning. Using these two strategies assures that the audience can follow the information and is unlikely to become overwhelmed. Smoothly switching between general and specific information greatly increases fluidity within a presentation. Lastly, Gore applies the rhetorical device of pathos in order to connect with the emotions of the audience. He needs to pull on their heart strings, draw a few laughs, yet remain near to the subject. The
A similar message that appears in his book that appeared in the aforementioned speech was the impact of the media speculation. The book addresses this in two examples. One was presented with the news of a lawsuit that an island called Vantu would file against the EPA; yet the lawsuit would never move forward due to it only serving a purpose to launder money and raise awareness to global warming that was never proven to affect the island. The other was shown to be environmental scientist who received their funding from environmental organizations, such as NERF in the book. These scientists would often have to go against their findings and report what the organizations wanted them to, or possibly lose their funding. Additionally, the book profoundly took opposition to the claim of global warming. This is presented in the form of the main character, Peter Evans, who has been manipulated into believing everything that the media has told him about global warming. It isn’t until John Kenner is introduced, that Peter begins got learn the truth about global warming. The author uses specific evidence to back his claims, specifically he uses a wide array of resources to verify his claim that Antarctica is not in fact melting, but getting colder and thickening. Furthermore, another essential concept that that book introduces is environmental extremists, or bioterrorism. These characters in the book would stop at nothing to make sure that everyone believed in global warming, and tried to destroy parts of the world to succeed in their mission. Bioterrorists are best represented as a warning of what could happen if people continue to buy into the media’s lies without having conclusive evidence to back up their
Politicians frequently receive negative publicity at the hand of their own use of language. Their uses of words as they relate to persuasion typically fall within one of the three dimensions of language functions, semantic or thematic. Often their persuasive language can be found to closely resemble any of these three categories simultaneously. There are many tools for analyzing persuasive symbols, many of which should be utilized when analyzing great communicators such as President Ronald Reagan. In response to the Space Shuttle Challenger explosion on January 28th, 1986 where seven brave American’s gave their lives. President Ronald Reagan made history with his famous speech, which didn’t only serve to address the great tragedy, but served as a focal point of comfort for the grieving nation. He commemorated the seven heroes who had fallen that morning in route to outer space; he expressed gratitude to NASA for their past developments and encouraged further explorations. Ronald Reagan was a great communicator, a charismatic persuader whose words delivered focus of the message through utilization of persuasive symbols. This paper aims not to be an all-inclusive guide for analyzing persuasive symbols, but will sufficiently guide the reader to be a more perceptive of persuasive language.
Authors and speakers alike use some type of persuasion on their intended audience. They often try to make you agree with their argument before considering other factors. Persuasive writing often has a copious amount of logical fallacies, defined by the Perdue Online Writing Lab as “errors in reasoning that will undermine the logic”, despite that they tend to have success with sympathetic audiences. Wendell Berry’s essay “The Whole Horse” is an example. Berry is likely to persuade his conservationist audience because of his use of emotive language.
According to Robert Scholes, author of On Reading a Video Text, commercials aired on television hold a dynamic power over human beings on a subconscious level. He believes that through the use of specific tools, commercials can hold the minds of an audience captive, and can control their abilities to think rationally. Visual fascination, one of the tools Scholes believes captures the minds of viewers, can take a simple video, and through the use of editing and special effects, turn it into a powerful scene which one simply cannot take his or her eyes from. Narrativity is yet another way Scholes feels commercials can take control of the thoughts of a person sitting in front of the television. Through the use of specific words, sounds, accompanying statements and or music, a television commercial can hold a viewer’s mind within its grasp, just long enough to confuse someone into buying a product for the wrong reason. The most significant power over the population held by television commercials is that of cultural reinforcement, as Scholes calls it. By offering a human relation throughout itself, a commercial can link with the masses as though it’s speaking to the individual viewer on an equal level. A commercial In his essay, Scholes analyzes a Budweiser commercial in an effort to prove his statements about the aforementioned tools.
Film’s weakness at first may appear Gore’s long and mushy personal life experience story, but his story is well balanced with the film. For example, his narration about his sister’s tragic death may be used as a good example of the main idea of the film. Gore let us know that his sister had cancer, but doctors discovered it when it was too late to save her. Almost the same happens with Earth. We may determine that we are losing our planet too late… but now is still the right time to start recovering health of the Earth. Gore tells that we have everything needed for Earth’s salvation, except, perhaps, political will.
McKibben’s writing style makes it difficult for readers to truly understand the argument he presents; therefore, they are gullible to accepting his opinions. McKibben embarks on a rampage in this article, seeming to continuously ramble on with concepts that fly over the average person’s head. He uses words such as “Class C forest,” “A-2 forest,” “peak-load electricity,” “geothermal drilling,” and “hydrogen sulfide emissions.” McKibben must not be thinking of his audience because for the audience to grasp his argument thoroughly he needs to define these concepts well. If he were writing for a science magazine in which his audience would be well educated in environmental issues, his writing style would be accepted. But this article appeared in Rolling Stone where the audience is not educated on these issues. His bitter and intense voice makes the reader feel as if th...
He includes references from scientists with different backgrounds and public statements from government officials to support the claims that he made. Not only that, Scranton is a doctoral candidate in English at Princeton University, and he has written for The New York Times, Boston Review, and Theory & Event. Also, Scranton has published a novel about the Iraq war. His achievements and academic background certainly increase his credibility. His scientific and political sources add to his credibility even more so. The examples included in the logos paragraph is only a representation of the evidence featured in his article hence the use of the plural version of scientists and government officials in this essay. Even though Dr. Scranton has credible sources, he does fail to consider a portion of UTA readers. He mentions that the “question is no longer whether global warming exists” but instead questions how we are going to deal with it (par. 9). As a result, Scranton ignores the readers that might not believe in global warming; he does not recognize this small audience in his article, and as a consequence, readers might find Scranton to be slightly arrogant. Despite the failure to acknowledge this alternate view, Scranton does have the public’s interests at heart. The purpose of the article is to convince readers to take action and help save humanity
Conveying a message through the use of public speaking goes far beyond the words you say. When presenting a speech, there is much that goes into it, and more to truly get your message into the minds of the listeners. Every great speech consists of several key elements that are used to support and back up the words that are spoken. In 2011, Pamela Meyer presented her speech, “How to Spot a Liar,” as a TED Talks. In the speech, she uses many of these public speaking techniques when she discusses the key ideas she addresses in her novel: Liespotting: Proven Techniques to Detect Deception. Her speech is informative, consisting of information on how to spot someone who is lying, as well as mindboggling statistics concerning the omnipresence of lying in today’s society. In Meyer’s speech, she uses specific
...l Gore and his powerpoint on Global Warming (Snopes, par. 3), her deeds are still greatly appreciated. Her brave efforts will never be forgotten; her legacy will live on forever.
Michael Moore’s latest film, “Fahrenheit 9/11,” presents a critical look at the administration of George W. Bush and the War on Terrorism. In this film Moore investigates the rapid growth of the United States government and its trend of trampling the rights of individuals, and the corporatism that is spawned out of the close ties between big government and big business during wartime. Michael Moore may not convince all audiences, but is successful for its factual accuracy in which the evidence spoke for itself, and at the same time proclaimed Moore's artistry in transposing and splicing scenes to create impressions that supported his allegations and opinions. Michael Moore has employed two main techniques in an attempt to successfully influence his audience; psychological means of strategy, and cinematic techniques of persuasion. These methods, coupled with how they are presented to the audience, and how the audience react, are what Moore uses to create a scheming effect.
The whole documentary tackled consequences which also have consequences. This in turn somehow forms a chain reaction of consequences which are also interrelated. As a result of these, climate change is considered as an accelerant to instability and a catalyst for conflict.
This persuasive speech was given in Rio de Janeiro, and was a plea to the individuals in attendance at the United Nations Earth Summit to recognize how they are contaminating the environment with hopes that these audience members will revise their future proposals.
The audience can be persuaded through their emotion (Cockcroft and Cockcroft, 2005). High pathos makes the audience more likely to be persuaded (Dlugan, 2007b). On the one hand, in this speech, Leonardo invoked the fear of audience by quoting the scientific community’s prognosis, ‘If we do not act together, we will surely perish’. Later in the speech, he listed the specific actions and asked the leaders for action. He also cited the statement of the chief of the US navy, ‘climate change is our single greatest security threat’, which also trigger the fear of the audience. On the other hand, Dicaprio said solving this crisis is not a question of politics, but our moral obligation, which can inspire a strong sense of responsibility and mission. Through triggering audience emotion, Dicaprio can make his audience act together and face the crisis of climate
Speaker Credibility: Has anyone seen the Documentary film called “An Inconvenient Truth”? I was amazed at how the earth was rapidly changing for the worse. This is why I choose this topic, to learn more about climate changes and inform everyone here about the climate change.