Sas Case Study

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The Motivational Theories Behind Employment Philosophies at SAS
Attracting and retaining the best employees is a priority of most companies. Generally speaking, employees are the largest overhead expense for most employers. For these reasons, it is crucial to not only attract the best employees, but also to keep valuable employees. Being named one of the best employers is a valuable honor, and an honor that SAS has earned multiple times over multiple years on different lists (cite sasranks). The ability of SAS to attract and retain employees is undoubtedly linked to their consistent success and profit, even in difficult years (cite rowley). A critical look at SAS and their employment philosophies reveals how SAS leverages motivational theories …show more content…

Information on SAS’s website shows many areas where SAS strives to appeal to this type of employee. SAS presents an atmosphere of happy employees who are contributing to the greater good (cite sas). In particular, SAS makes several references and quotes employees whose work has had a direct impact. One quoted employee worked on a project to help track endangered wildlife. The project was not only professionally successful, but fulfilled a personal achievement as well. This type of testimonial speaks to the employees who are motived according to McClelland’s Need Theory and the type of employee SAS wants to …show more content…

Simply put, the Equity Theory indicates employees not only strive for compensation and recognition, but also for compensation and recognition that is equal to that of their peers (cite review). Even though not all employees are working on solutions to save endangered animals, SAS makes a point to show that employees on all rungs of the corporate ladder are valued and everyone’s ideas matter (cite sas). SAS strives to make their employees feel valued, regardless of their position. Their entry-level roles are designed to prepare new employees with little or no experience for a long and successful career with SAS. Even the newest employees are treated as valuable assets at

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