Azalea Seafood Gumbo Shoppe Introduction Found in approximately 1000 supermarkets and 300 restaurants, Azalea Seafood and Gumbo Shoppe is among the largest producers of ready-to-eat gumbo with annual revenues in 2000 of more than $1 million. The company's gumbo was their best selling item earning nearly 90% of yearly sales. Although Azalea has a competitive advantage with its tasty gumbo, Azalea is looking to maintain long-term growth and obtain a sustainable competitive advantage. In order
The Azalea Seafood Gumbo Shoppe Executive Summary Azalea Seafood Gumbo Shoppe wishes to develop a strategic plan to maintain long-term growth and sustain a competitive advantage. For Azalea to accomplish this, they will need to consider the options presented here. Included is an analysis of Azalea's problems and issues to address, along with recommendations to grow the business. The recommendations are based on the status of the current market and forces that drive the industry. Azalea
Azalea Seafood Gumbo Shoppe is in the Seafood Packaging Industry . In this industry companies take raw seafood materials and package them to sell to supermarkets, grocery stores and restaurants. While Azalea does direct sales through catering the bulk of its revenue is derived from wholesaling its foods (Appendix A). Larger compnaies in the industry typically work through a food broker that will arange selling to supermarkets or grocery stores. A major advantage in using food brokers is that
different size packages including a sealed cooking bag with popcorn, oil, and flavouring for use in a microwave oven. 2. Bulk popcorn is sold to concessionaires such as movie theatres and sports arenas. 3. Franchising the Harvey Wallbanger Popcorn Shoppe, a gourmet popcorn store, is a new venture. He has 20 company-owned stores and 120 licensed stores. Franchises of popcorn shops have been successful in the United States, but are considered a fad and only do well in shopping malls and other high-traffic
Can you name just one famous southern Cajun recipe? Well I can and it’s my favorite Cajun meal. Its basic name is gumbo, but there are many gumbo recipes so I’ll be specific. My favorite is “New Chicken and Shrimp Gumbo” and it’s delicious. I got the recipe from a great cookbook. It’s called “Chef Paul Prudhomme’s Fork In The Road”. Would you like to learn how to make it? If so keep reading and follow along? Now first things first. You need to go to the store for a few ingredients, because I’m sure
realized that I could no longer be a child. Not more than twenty minutes into my drive, I found myself suddenly overcome by reality, and grief became my driving companion. There was a song on the radio that stirred all my emotions into nervous gumbo. I felt everything from anger to happiness, from betrayal to fortunate. As I continued, I started to see my life unfold in front of me in a thousand different ways. This was a pivotal point in my life, and what I did now would affect the rest of