media research

995 Words2 Pages

Running Head: Discovering the World of Journals in Media Research

Abstract

This assignment consists of 4 journals, two of which were scholarly and the rest were

trade journals. The objective of this assignment was to familiarize us on how to obtain

and record data from different journals. This assignment will teach the class how to be

efficient researchers in different media fields.

Media Research assignment 3

Running Head: Discovering the World of Journals in Media Research

Discovering the World of Journals in

Media Research Class

Since my related field is television production, I decided to use Broadcasting and Cable as my first scholarly journal. This journal is published by Reed Business Information (formerly Cahners Business Information) and is a leading provider of critical information and marketing solutions to business professionals in targeted industry sectors. Broadcasting and Cable is a great scholarly journal for anyone who works for a cable company on or off the production set of the business. The journal informs readers on the latest technology such as Cameras, tape decks, lighting and televisions. The journal also informs us on current events in the broadcasting industry, for example the journal reviews how many satellite companies made money last year.

I chose to summarize an article called “News Corp.’s Carey moves on.” News Corp.’s Chief Operating Officer Chase Carey resigned because of a deal that went bad with Direct TV. News Corp was trying to make a deal with Direct TV in order to build a worldwide satellite distribution company. If the deal went through for News Corp, it would have made them one of the most powerful entertainment industries in the world. Unfortunately someone else beat Chase Carey to the punch in buying Direct TV. Chase feels handing in his resignation will prevent News Corp from blaming him for the unsuccessful deal.

Media Research assignment 4

Running Head: Discovering the World of Journals in Media Research

The last scholarly journal I decided to use was Educational Technology. This journal is published by FNO (For Now On) Press, which makes a philosophical commitment to engaged learning, problem-based learning and Information Literacy. I chose this particular journal because my girlfriend is studying to be a teacher and I wanted to learn some statistics about her field. The term Educational Technology refers to science-based knowledge. Its concerned about hardware and software systems that can help students learn in many different ways. Readers of this journal include anyone who interested in teaching children by using mechanical devices such as computers and video recorders rather then by using strictly lecture.

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