What Role Will Redbox Play In The Development Of Netflix's Strategic Plans?

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1. What role will Redbox play in the development of Netflix’s strategic plans? How threatening is Redbox to Netflix’s future? a. Redbox plays an important role in competing for the market shares by promoting their kiosks with a dollar a day rental method and by partnering up with Version, but being a threat to Netflix’s future is next to nothing. Netflix is an innovative company pursuing what future competitor capability may be and prepares and focus on the changes to conquer it. Netflix current provide DVD to its customer at a low month cost to include streaming which is beneficial and cost affective to Redbox if the people who constantly watch them. Redbox-Version relationship caters to version customer base as where Netflix is provided …show more content…

Competition from digital content providers are recognizing the trend and are trying to establish a competitive advantage in the market from every angle. Big name companies are taking action and providing streaming to its customer and potential new customer. Therefore, Netflix has alter its strategy trying to stay ahead of their competitor by providing its own original content which can only be stream from Netflix. As Netflix’s competitors are following suit, Netflix must continue to stay and remain innovative. 3. What new opportunities do you see in the movie streaming business, or the entertainment industry as a whole? a. Streaming movies and television shows gained popularity and the momentum seem to continue on an upward trend. As people are looking for cable alternative as price continue to soar, streaming seems to be the big bang for the buck. As this continues, more opportunities are foreseeable with the network provider. Network provider cutting out the middleman, cable provider, and push the saving to their new profound customer though streaming may be the new opportunities the people are looking for when people a looking to save. 4. Do you think Netflix will remain the dominant force in both streaming and movie rentals? Why or why

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