We Are Market Basket Summary

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The protests that took place in 2014 to campaign for Arthur T.’s job back is one of the most uplifting business stories to date. In the book We Are Market Basket by Daniel Korschun and Grant Walker the most important aspects of the book are the policy of Market Basket which puts the customer as their first priority, the warehouse workers igniting the protest, and the role of Rafaela Evans. The book also provides lessons you can apply to your own life; at the same time, it provides a clearer understanding to the business world. The main reason why Market Basket became so successful in the first place was because of their policy of always putting the customer first. It all started with Telemachus when he would let customers start a tab so they could get what they needed when they needed. The policy was carried on by his descendant Arthur T, who stated that Market Basket is in “the people business first, the grocery business second.” (Korschun and Welker, 46). Arthur T. would go above and beyond to help people such …show more content…

I was shocked when I read that George’s family was taking Arthur T. to court over the stake of the company. Arthur T. did so much for their family essentially giving them whatever they ask for. Arthur T. gave the kids a few hundred dollars each month and when they became older he gave them $250 thousand a year, he gave them resources to open a art gallery, Ferraris, and the list goes on. When I read that Georges family was charging Arthur T. with stealing their equity it blew me away. The man who had always been so kind to everyone, the one who favored their family so much giving them so much aid was taking the man to court it really confused me. The trial caught a lot of media attention and lasted for four months, George’s heirs were awarded 50.5% percent of the company. How all of this could happen left me speechless and I just couldn’t come up with a reasonable answer to explain

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