The Role Of Black Women In The Beauty Industry

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In the modern era of the beauty industry, there is undoubtedly a much higher amount of representation of Black women--both in respect to representation through Black beauty companies as well increasing inclusivity of within advertising as a whole. Although there is a higher level of representation of Black women within the beauty industry, the beauty industry—and the advertisements within it—ultimately lie under the control of White men. Once many Black beauty companies reaches a place of success and tokenism within the Black community, the company is often sold to a larger company run by a White male billionaire. As a result, there is a shift towards exclusivity to only a select few in advertisements and who is in control. For the purposes

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