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Personality traits that influence consumer behaviour
Personality traits that influence consumer behaviour
Personality traits that influence consumer behaviour
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In Canada, the retail sector makes up the highest proportion of the work force at 11.5% or approximately 1.9 million workers. With this many employees, someone is needed to oversee them, this is where the managers come in. Although one might not consider this to be a glamorous position, managers are essential to keep a business running smoothly. I intend to uncover some of the details of what a manager does and how they operate on a daily basis.
I was lucky enough to interview the Assistant Store Manager at Home Depot, Chip Berry. Berry has been a manager for many years, at various different retail outlets across Canada. He brings a distinctive perspective to the interview because of his experiences; he’s been around the world, witnessed many events, and gathered a wide variety of perspectives. He understands the particulars of the retail business and what is needed for success.
Berry chose a career in management to fulfill his passions. He has been involved with charitable groups such as Siloam Mission and the Salvation Army. As Berry puts it “work is one of two things:
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Gross margin is the overall profit to the store or the sales that actually make the company money. In his role, Berry indicates there needs to be a balance between these as well as any controllable expenses at the store level. In order to achieve these objectives, there is a necessity to motivate each individual employee to be on the same page. Some are happy with the store reaching sales goals, others are driven to reach individual goals, and some just want to feel involved in the system. Determining which category an individual falls into determines the approach taken. For those that want to feel involved, it can be something as simple as a high five and they will operate at maximum efficiency. For the others, providing the upbeat atmosphere and individual support tends to accomplish the desired
From the employees’ perspective; they are managed someone with experience in their same specialty who can effectively understand and review their work. Furthermore, they can move up within organization, which gives a reason for them to be loyal to the job. They also have the opportunity to work with others in their field, which allows for knowledge sharing and learning new skills. From the managers’ perspectives; this would make their jobs easier and makes them able to supervise the individual’s performance of their team members to distribute recognition, rewards and punishments accordingly. This has created an environment that hugely corresponds with Target’s core strategy, differentiation. Many of the shoppers have expressed their satisfaction with the services that provided by Target and more specifically with how friendly the staff
Levy, Michael, Barton A. Weitz, and Dhruv Grewal. Retailing Management. ed. New York, NY: McGraw-Hill Education, 2014. Print.
Since 1901, Walgreens has had a strong passion for customer service. The founder, Charles Walgreens, goal was to create a drugstore that was like no other. He said that for as many drugstores as he had worked at, he had never worked for one that had a focus for good customer service and low prices. Walgreens has grown by leaps and bounds since 1901 and is now recognized as the leader in the market with over 7000 stores. Charles Walgreen had an eye for good managers. He said he was able to pick people that he knew were smarter than him so to promote them and make them the heads of his drugstores. As a store manager, not only is it your job to run a store which includes ordering, customer care, and inventory control, but also it is your job to manage the staff. As a part of managing staff, it is their responsibility to hire, train and develop, and terminate if need be. While there are many jobs to choose from when it comes to HR and employee staffing, I choose this one because it is by far to me the most intense.
The article centers on the leadership of Home Depot's Chief Executive Officer Robert L. Nardelli. He was born May 17, 1948, in Old Forge, Pennsylvania. He received his Bachelor of Science in business from Western Illinois University, and also earned an MBA from the University of Louisville.
In his book A Shopkeepers Millenium, Paul E. Johnson tells of a settlement in early 1800s Western New York called Rochester, an inland, water-powered town which thrived by dint of mercantilism, trade, and supplying manufacturing goods for nearby towns and travelers passing through. Rochester’s mills made it famous, and commerce thrived in Rochester because it had goods that were in high demand. Rochester’s settlers were wealthy men, and maintained this by carefully courting wealthy women or having their family members marry into wealth. In the late 1820’s, Rochester succumbed to public drunkenness, debauchery, and an uncontrolled lower class. Johnson argues that the evangelical revival during the winter of 1931 was a reaction to dissolution
Home Depot is built on the principle of creating value for our stockholders while never forgetting our values. We seek to be profitable, responsible, and balance the needs of our communities. Throughout our company, our associates are challenged with finding ways in which we can provide the best products for our customers, provide the best possible work environment for our associates, have a positive impact on the communities in which we operate, and provide excellent returns for our stockholders. Working in a Store Support Center, rather than a corporate headquarters, their leadership team knows that the most important people in the fabric of the company are the store associates and store leadership teams. Frank Blake was appointed as the Chief Executive Officer of Home Depot in January 2007 (Sellers, P.).
(Reingold, 2014) Nardelli had a hard edge and was driven by the numbers, whereas Blake preferred a management style of a service culture. He wanted engaged employees who excited customers with their knowledge of the latest tools and products available for purchase. He wanted to dominate the professional contracting business. He realized that employee morale is an important factor in the retail business. “He slowed store growth to focus on quality over quantity.”(Reingold, 2014) He spent money to train associates. He was determined to build a sense of pride among the associates. He felt that the training would provide for better customer service.5 Blake believed that customer service was the key to Home Depots ability to succeed. (Aluise,
My company of choice for this report is Macy 's. 'The Magic of Macy 's ', as the company advertises it, has inspired me to shop there, take advantage of their incomparable discounts and great online shopping experience. Macy 's, Inc. is one of the largest department store chains in the United States of America. Macy 's manages stores under the Macy 's and Bloomingdale 's brands. I enjoy shopping at both of the company 's store brands, Macy 's and Bloomingdales. Bloomingdales provides a more personalized experience
How does managerial planning for Project Impact take place at different levels within the organization?
The purpose of this presentation is to provide a comparative analysis of business activities of two well-known representatives of the US retail industry, Target and Walmart. My research is focused on a business strategy of these largest and most experienced American merchandising companies; particularly, on their activities in Canada. Based on the data collected from the various sources, I would like to detect, analyze, and demonstrate the obvious causes that have lead to a catastrophic failure of Target in its unsuccessful attempt to win a Canadian market.
Inventory management is a method through, which a business handles tangible resources and materials to ensure availability of resources for use. It is a collection of interdisciplinary processes including a full circle from the demand forecasting, supply chain management, inventory control and reverse logistics. Inventory management is the optimization of inventories of manufactured goods, work in progress, and raw materials. According to Doucette (2001) inventory management can be challenging at times; however, the need for effective inventory management is largely seeing more as a necessity than a mere trend when customer satisfaction and service have become a prime reason for a business to stand apart from its competition. For example, Wal-Mart’s inventory management is one of the biggest contributors to the success of the company;
A manager plays a pivotal role in steering the success and failure of the organization. As a budding manager, I wanted to get an insight about the daily activities of a manager and learn about their ‘typical day’. Therefore, an interview was scheduled, where the manager shared her views and gave invaluable advice on becoming an effective manager. This helped me in integrating the management concepts taught in the class and its implications in the real world.
in the similar manner, Hill, & McShane, (2008), argued that managers remain the most important asset of the business that drives the business towards path of development and growth. Additionally, the importance of managers, their roles and functions cannot be neglected. As the business environment has become highly competitive with market segments highly fragmented forcing business entities to adopt and integrate effective business practices that can ensure that the business is heading towards the path of competitive advantage. In this regard, it is realized that the role and function of manager has become highly indispensable. The early theory of management, as per stated by Need, (2006), argues that the core functions of manager are to Plan, Organize, Staffing, Leading, and Controlling. Augier, & Teece, (2009), within this regard stated that effective and efficient managers do not just go and perform haphazardly, in fact, good and effective managers discover their strengths, ensure they are making the most out of the existing resources and mastering the above mentioned five basic functions. The overall role of manager is highly significant, mainly because of the fact that manager while performing these five functions guide the entire business and
The world of business has undergone radical and dramatic changes in the last decade changes that present extraordinary challenges for the contemporary manager. A manager is an organizational member who is responsible for planning, organizing, leading, and controlling the activities of the organization so that the goals can be achieved. According to a widely referenced study by Henry Mintzberg, managers serve three primary roles: interpersonal, informational, and decision-making. Management is process of administrating and coordinating resources effectively and efficiently in an effort to achieve the goals of the organization.
Over the past hundred years management has continuously been evolving. There have been a wide range of approaches in how to deal with management or better yet how to improve management functions in our ever changing environment. From as early as 1100 B.C managers have been struggling with the same issues and problems that manager’s face today. Modern managers use many of the practices, principles, and techniques developed from earlier concepts and experiences.