Stereotypes In Advertising

989 Words2 Pages

Today, it is impossible to go online or turn on the television without witnessing an advertisement promoting a young, slim model. As businesses continue to to get their name recognized on media platforms, beautiful, skinny women seem to be the only ones given the spotlight. Every angle of their face and body is flawless. It’s normal to look at these models and think, “Wow, I wish I could look like that.” Females as young as those in elementary school may struggle with their body image and self-esteem because of these advertisements. They look up to these models because they appear to be the epitome of perfection. However, looking up to these people is neither practical nor healthy.
Consequently, the portrayal of female models and their unrealistic …show more content…

A popular fashion show held every year called The Victoria’s Secret Show is known for its beautiful “angels,” making it the most watched fashion event of every year. Women who are a size 0 or 1 that strut down the runway in the company’s lingerie and swimwear attire are worshipped for their beauty. They are called “the most gorgeous women in the world” sharing one stage. Entertainment news anchors talk about the hunkiest guy of the upcoming year such as Ryan Gosling or Chris Hemsworth. A picture of these shirtless men in the beach or at the gym are always crazed over. Good looking people are always at the center of attention, so many teens today experience a negative body …show more content…

They have clear skin, nice teeth, symmetrical facial structure, big boobs and butt, and the list goes on. With all the body shaming that goes on in magazines, mass media, billboards, and world-wide pageants, there are still companies who embrace women of all colors, shapes, and sizes. The Dove “Real Beauty” Campaign promotes authenticity of a regular beautiful woman. Women from all over the world should love themselves regardless what size they are because they are all beautiful on the inside. Becoming a model, a pageant contestant, or an actress does not have to be the criteria everyday women need to live up to. Embracing every inch of your body and being proud of it is the message they are sending to women around the

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