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Starbucks customer service case study
Starbucks customer service case study
Health and safety at work act 1974 essay
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A definition of Workplace Safety is that it “Describes policies and procedures in place to ensure the safety and health of employees within a workplace. It Involves hazard identification and control according to government standards and ongoing safety training and education for employees.” (Business Dictionary 2016)
The key piece of legislation in Ireland that is in place relating to workplace safety is the Safety, Health and Welfare at Work act 2005. This act has specific measures in place in order to ensure the responsibilities of all parties within an organization, be it employers, employees or people who are self
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As well as the employees, parties that may be contracted to perform a specific job in the workplace must also be informed of the work safe practices in operation there. (Health and Safety Authority, 2016)
Within Starbucks, all personnel are required to comply with all safety regulations, to cooperate with those who impose policies relating to health and safety as well as take the necessary steps and preventative measures to not only protect themselves but also the other partners involved in the running of Starbucks. Their aim is to provide a secure workplace in which to operate.
Starbucks key to success are their customers and they have steps in place to ensure the health and safety needs of their customers are met. The main areas within Starbucks in which there are possible health and safety issues include the storage, preparation of the coffee itself as well as the manner in which it is served to the customer. Starbucks prides itself in providing customers with a clean, low risk environment. Starbucks pride themselves on having their stores as a place that people can relate to as a home away from home, a place to relax and a place in which they feel
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Retail is a dynamic world where no two days are the same. The loss or the addition of staff, as well as an ever changing trend in customer tastes mean that companies such as Starbucks must continuously review and upgrade their policies where necessary to ensure a safe working environment as well as a safe social environment for its customers.
There are many benefits for a company like Starbucks who have solid Health and Safety Policies in place. To the public it is seen as an organization who values both its workers and its customers. This in turn can create a positive image of the company. Policies and procedures can help steer the team, as a whole, in the same direction as everyone is aware of what is considered acceptable and unacceptable conduct. Having a detailed approach in place means that Starbucks have the ability to deal with any health and safety issues that arise in an efficient manner, with uniformity across the board, which reduces confusion and eliminates different people carrying out their own variation of what should be done. Safe working conditions and a knowledgeable workforce, combined with clear open lines of communication from lower level employees to higher management, create a safe harmonious working environment for
McGuire, C. (2011, April). Workplace Safety 100 Years Ago. Safety Compliance Letter(2524), 1-6. Retrieved April 22, 2014, from http://search.ebscohost.com/login.aspx?direct=true&db=bth&AN=60166397&site=ehost-live&scope=site
Section 8 of the Safety, Health and Welfare at Work Act (2005) puts the onus on the employer to ensure systems of work that are planned, organised, performed, maintained and revised as appropriate so as to be, so far as is reasonably practicable, safe and without risk to health. Section 19 of the Act requires the employer to conduct a risk assessment of work activities and Schedule 3 of the Act provides the general principles of prevention to ensure the safety of employees in the workplace.
..., it can be minimized. Employers, as well as employees, must become increasingly aware of their surroundings in order to ensure safety for themselves and those with which they work. Only then can a business truly begin their journey to creating an environment that effectively promotes the well-being and safety of everyone involved.
The basis of Starbucks’ operations and policies is to connect with the staff so that they can better the organizational
Starbucks Coffee, Tea, and Spice opened its first store in April 1971 in the Pike Place Market in Seattle, by owners who had a passion for dark-roasted coffee that was popular in Europe, but hard to find in the U.S. (Harrison et al., 2005; Venkatraman & Nelson, 2008). The company’s mission was to provide Seattle with the best access to dark-roasted coffee, and sought to educated customers about the product. As a matter of customer education and acceptance of the product, Starbucks grew and expanded into the successful domestic market it is today. Much of this success can be attributed to a focus on the total customer experience and s...
There have been some distinguished controllable and uncontrollable elements Starbucks has encountered when entering global markets. The strategies of any company’s goals are vital to its success. This is one area Starbucks has excelled in, just as McDonald’s has in recent years. Starbucks has paralleled its branding with the actions found at any Starbucks across the world. They have an excellent company vision, which they stick to, which in turn assists their brand image. Starbucks’ image has been achieved not only through this and their massive global entrance, but through their ability to provide honest quality service.
In addition to being best-known supplier of the finest coffee and promising only the highest quality products, Starbucks emphasizes firm values, provides guidelines to enhance employee self-esteem. This is to ensure continued customer satisfaction. Moreover, diversity has become a priority to providing an inviting environment to all consumers. Starbucks continues to abide by a strict, slow growth policy in which they set out to dominate a market before moving on to expand, thus history has shown this strategy to be successful for Starbucks, making them one the fastest growing companies nationwide.
Starbucks is an international coffee house and it was created in 1971 when they opened the first store in Seattle, Newcastle. Currently, they own 21,000 stores in 65 different countries of the world, and their passion for the great coffee, excellent service and community interaction exceeds cultures and languages (Starbucks, 2014). This company is the number 1 brand coffeehouse chain in the world due to the best roaster, marketer and seller of speciality coffee. Its main slogan: “Our mission: to inspire and nurture the human spirit – one person, one cup and one neighbourhood at a time” (Jurevicius, 2013).
With clear core values towards providing quality coffee, the best service, and atmosphere, Starbucks has enjoyed great success since it was founded 30 years ago. The company has being doing very well for last 11 years with 5% or more store sales increase, even with the rest economy still reeling from the post-9/11 recession. However recent research, conducted to Starbucks, have showed some concerns regarding company’s problem meeting customers’ expectations.
Everything centers on the organizational culture within Starbucks. While being a customer service-based company and understanding that the customer satisfaction and loyalty are what will make the company profitable, Starbucks takes a different approach to customer service than other companies. By hiring employees that fit in the organizational culture (ICFAI, 2005) and treating their employees well (Lefevere, n.d.), Starbucks brings in and retains customers through their happy employees. The qualities that Starbucks hires for are "adaptability, dependability and the ability to work in a team" (ICFAI, 2005). The culture is supportive and laid back (Montana, 2005). Howard Shultz, Starbucks president and CEO, has the theory "that if you treat your employees well, they will treat your customers well" (Starbucks, 1997).
Employers negligent in providing health and safety in the work environment could become criminally charged, fined or sent to jail. Providing an unsafe workplace is no longer considered just as morally unjust, but an act of crime. Health and safety in the workplace has become more encompassing and broader, accepting new causes and problems that influence occupational health and safety. Health is no longer just defined as wellness of the physical body, but also wellness of the mind. Mental health is considered an area of workplace safety.
Zanko, M & Dawson, P 2012, ‘Occupational health and safety management in organizations: A review’, International Journal of Management Reviews, vol. 14, no. 3, p 328-344, viewed 2 April 2014, http://ro.uow.edu.au/commpapers/2832/.
When I saw this discussion, I couldn’t help but think of Starbucks and the impact they’ve made throughout their 45 years of establishment. I worked with them for about 7 years and saw how unique they were from your everyday coffee and latte spots. A retail company with thousands of coffee shops in the US as well as in other countries, this particular retailer has been able to catch the eyes of all ages as well as locations throughout the world. For example, today college students utilize Starbucks locations to study rather than go to a nearby library. Starbucks is also known for its best coffee and espresso drinks (Latte or Frappuccino) and with one of its delicious espresso 's any student or just a person stopping in to enjoy its lounge area where there is free Wi-Fi is awesome! Starbucks lifecycle has made a 360 turn around and been revamped twice to accommodated the growing market. Customizing their brand to fit more in with everything and not just one thing. By doing this they’ve created multiple product lifecycles within their own lifecycle as a corporate company.
The threats facing Starbucks include trademark infringements and increased competition from local cafes and specialization of other coffeehouse chains, and the saturation of the markets in developed economies, and supply disruptions. Furthermore, the increasing prices of its inputs such as dairy products and coffee beans pose a threat
Although workplace accidents are very common, the majority of them can be prevented. As a company, you are obliged by the law to protect your employees, so it is important to take the necessary actions that will minimize the risk of accidents (Intelligent HQ, 2015).