President John F. Kennedy, in his commentary regarding the hike in steel prices (1962), argues that the recent rise in steel prices is un-American and effects not only the steel market but prices of products everywhere, causing economic distress and chaos for workers and citizens. Kennedy supports this by first using pathos to help the reader understand just how serious this situation is, then proceeding to use logic and strong evidence in addressing how the rise in prices could affect Americans, and furthermore a confronting tone at the end towards the creators of the situation, outlining his responsibility and theirs to America. He uses strong emotion and authority towards this situation in order to help the reader understand if these increases …show more content…
He gives several examples of how the raise could affect workers, servicemen, reservists, and citizens. "And asking union members to hold down their wage requests," he declares, "at a time when restraint and sacrifice are being asked of every citizen." Line 13-15: Kennedy helps the audience understand that this issue is bigger than you think, that this change is a threat to everyone. Using pathos so early in the commentary keeps the audience locked into his explanation of how it happened and how he intends to fix it. To follow, Kennedy steadily switches from using pathos, to using logos, and gives the audience the context they were looking for. He gets to the point that if the rise in the cost of steel continues, the rise in the cost of everything is at stake. He lays the matter straight out to the audience and does not hold back in warning them. He repeats the phrase "It would increase the cost..." (Line 23, 26). Addressing how many products we use every day would possibly be hard to come by in the future. Kennedy's logic is that America is not in a position to sacrifice their money and the
His use of an absolute and unwavering tone establishes an incompatibility between the interests of the public and the recent greedy actions of steel corporations. This creates an ‘us vs. them’ mentality, that Kennedy continuously emphasizes throughout his speech to further justify his opposition to steel companies as a defense for the “public interest.” After directly stating his opinion, Kennedy shifts his speech towards the current events of the time, citing the “grave crises in Berlin”, the Vietnam War, and the limitations on union members. This use of logic seeks to sway the audience to join his opposition to the 3.5 percent rise in steel prices.
Every president strives to remain positive in the public’s eye. Yes, a despised president can still hold office, but the country will always respond much more positively and remember the president better if he or she is viewed favorably. This is particularly true during times of great distress or crises, such as the terrorist attacks on the World Trade Center in 2001, or Hurricane Sandy in 2012. On April 10, 1962, the United States’ largest steel companies raised steel prices by 3.5 percent. President John F. Kennedy had repeatedly called for stable prices and wages, as the country was already under economic strain from foreign affairs. Kennedy held a news conference on April 11, 1962 in order to address this sharp increase in steel prices. He was well aware of the fact that he had to maintain a positive image to
In 1964, the United States was still recovering from a recession when the steel companies decided to raise the price of steel by 3.5 percent. President John F. Kennedy held a press conference to discuss the issue of steel prices. In his speech, John F. Kennedy attempts to reverse the public support for the steel companies by casting them as unpatriotic and greedy to make them look bad.
Kennedy, in his speech appeals mostly to logos by using hards facts and statistics. For example, in line 20 he explains how the inflation of steel is affecting “185 million Americans”. He continues using logos throughout his speech when he introduces Sect of Defense McNamara and tells the American people the steel inflation would an “estimated one billion dollars to cost of defenses, at a time when every dollar is needed for national security”. However, this is also an
During the early 1960’s, the United States was emerging from a recession. Many people were struggling, but some big businesses were taking advantage of the economic distress. On April 11th, 1962, President John F. Kennedy held a news conference to talk about such big businesses, namely, steel companies. President Kennedy criticized these companies for increasing the price of steel by 3.5 percent. By appealing compellingly to logos, effectively to pathos, and rivetingly to ethos, President John F. Kennedy argues that the price increase of steel during the hard times by large companies has been a blatant disregard for their public responsibilities during an emerging recession.
This particular rhetorical device appeals to those listening because they can trust a man who is sure of what he is talking about and can back up the facts with ease, for example in paragraph five he says “Nations own scientific manpower is doubling ever 12 years in a rate of growth more then three times that of our population” verifying his theory thus gaining the audiences trust in order to support his main idea. Kennedy strongly demonstrates logos through comparing the cost of the space program to the amount of money people spend in the United States buying tobacco products a year. This negative cause verses a positive cause makes it clear to the audience that only good can come from supporting NASA because “that budget now stands at $5,400 million a year--a staggering sum, though somewhat less than we pay for cigarettes and cigars every year” making the positive choice obnoxiously obvious. Kennedy choice to use logos within his speech is ideal for evidence to back his speech can only result in the audience having no reason to doubt therefore
One day, in the early 60s the US Government discovered that the Soviet Union had a nuclear missile on the island of Cuba. So, the US government asked the Soviets to get rid of them. It was a bold thing to do because anything could have happened. Things between the US and the Soviets were already tense because of the cold war. For fourteen days, tension grew between the nations. Not knowing if this missile aimed and ready to fire at the US. Kennedy decided to give this speech the “Cuban Missile Crisis Address”. The address was used was to announce there will be a naval blockade on Cuba until the crisis is solved. This address was very effective because Kennedy did not say he was going to start
This speech proves that Kennedy had a way with words and knew the best way to get a message across. He clearly expressed his feelings but did so without letting them take over. He didn’t scream or shout, but showed he could handle his anger while still letting it shine through. Kennedy used the three appeals, strong diction and syntax, and a well-organized structure of his ideas to convey his purpose; Raise anger in Americans and side with them, while making the steel companies feel guilty for their
In his prominent 1961 Inaugural Address, John F. Kennedy extensively employs pathos, parallelism, antithesis, and varied syntax to captivate millions of people, particularly to persuade them to stand together and attempt to further human rights for the “betterment” of the world. Kennedy’s effective use of various rhetorical styles succeeds in persuading his audience –the world and the U.S citizens—that his newly-seized position as the U.S. President will be worthwhile for all.
In conclusion, this speech was structured beautifully. Its use of figurative and expressive language makes it an unforgettable speech. Kennedy does a great job of using pathos, ethos, and logos to reiterate his commitment to the American public as well as discuss expected changes. Given the state of the world at the time of his inauguration, the decision to rely so heavily on pathos and ethos was a wise one which got the job done. His use of the rhetoric triangle effectively conveys Kennedy’s plan for America to not only her citizens, but to the world.
Though Kennedy and Clinton addressed their audiences nearly thirty-two years apart, each rhetor faced a common rhetorical barrier – an American populace too heavily focused on the personalities within each respective presidential election rather than the true issues confronting the United States. To overcome that barrier, both Kennedy and Clinton utilize definitional strategies – in the form of association – as well as language strategies –specifically, historical allusions. Whether or not the speeches directly correlate with both candidates winning their presidential elections does not concern the examination; this paper observes how exactly the rhetorical devices used served to dissolve the barriers between the rhetor and the intended audience.
We Shall Overcome Rhetorical Analyses Throughout the history of the United States, racial discrimination has always been around our society. Many civil rights movements and laws have helped to minimize the amount of discrimination towards every single citizen, but discrimination is something that will not ever disappear. On March 15, 1965, Lyndon Baines Johnson gave a speech that pointed out the racial injustice and human rights problems of America in Washington D.C. He wanted every citizen of the United States to support his ideas to overcome and solve the racial injustice problems as a nation. Throughout the speech, Lyndon Johnson used several rhetorical concepts to persuade the audience.
In focusing on the National economy and ending the recession, Kennedy accomplished a meek increase to the minimum wages for workers, during his presidency. But, he lost the confidence of business leaders in 1962, by seeking to rollback what the administration regarded as excessive price increases within the steel trade. Although, he succeeded in his direct objective, this did not come without a price. President Kennedy ultimately, alienated an important source of support by later calling for a large tax cut to grant capital to large corporations, meant for stimulating the economy (Hoagland, 2008).
John F. Kennedy’s inaugural address is a puissant speech that conveys a mighty theme. The steady use of fervent dialect stimulates in the crowd a sense of esteem and obligation, which makes the speech even more impressive. The structure of the diction enhances the ability for all people of the audience to connect. Beginning with an intimate remark and closing with a broad regard, marks the address as both authentic and propelling. Nevertheless, what is most effective is Kennedy’s skill to access the atmosphere of the crowd and examine the circumstances of the juncture that is primarily the cause for the prosperity of this distinguished
Reutter, Mark. Sparrows Point: Making Steel : the Rise and Ruin of American Industrial Might. New York: Summit Books, 1988. Print.