Ratan Tata Case Study

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Introduction
Ratan Tata was the chairman of Tata group and is an Indian businessman and currently the chairman Emeritus of Tata sons.As he stepped down from being the chairman of the 100 billion worth Tata conglomerate ,the team will sure feel his absence,but even the citizens of India will have a reason to miss his retirement.That was the type of a man,Ratan Tata was, not only looking for ways to upgrade and thrive his business but also on the best interest of his environment and surroundings.An economist once wrote, ‘by standing out against graph so publicly and consistently,Mr.Tata was ahead of his time.’ For instance,an episode in which the Tatas were in a conflict and took tough decisions and had to relocate their plants in Gujarat …show more content…

Naval Tata was adopted by Jamsetji’s younger childless son Ratan Tata (They shared the same name). At an age of seven Ratan Tata’s parents separated and was raised by his grandmother Navajbai. He went to famous educational institutions to study like Bishop Cotton School,Shimla, ConnellUniversity,Harvard School of business etc. Though he was the great grandson of JamshedjiTata he began his carrer as a general worker in the Tata group. He was made chairman of Tata group in 1991 after the J.R.D Tata’s resignation. At that time ,the decision was under heavy critism as he was assumed to not have that level of experience to run a company as big as Tata’s and merely obtained the position through the strength of his surname. It was under the leadership of Ratan Tata that Tata became a global …show more content…

According to Ratan Tata , he deemed the company reputated, he acknowledged that fact but he did not believe it had a brand name, their is a difference between the two and Ratan was pursuing the factors that would make Tata group a brand name. He pursued and experimented different methods ,a notable example would be the increasing involvement of the group with the Indian youth.As a result , Tata is now perceived by the youth as an innovative,thrusting, forward-looking company,which would not have been the case 20 years

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