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Contrast between quantitative and qualitative research
Principles of quaNTItative research
Compare and contrast qualitative & quantitative research methods
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In this paper, I will define quantitative and qualitative research methods and provide examples in the context of social issues which will hopefully provide insight into how this methods are properly applied.
Social issues are very broad and diverse and are usually made up of factors or consequences which directly or indirectly affect a person or many members of a society and are considered to be problems, controversies or both and are related to moral values, therefore their immediate social environment may become vulnerable in some respect which may also effect several individuals environment and in turn society.
There are two methods of approaching study of the world; deductive and inductive (L. Osburn, personal communication, August 11, 2011).
Quantitative research uses a deductive reasoning also known as top to bottom or (top down approach) starting with a theory, then the hypothesis, followed by observation and finally confirmation , going from the general to the more specific. Quantitative methods use numbers and statistics to show the results of the research exercise and mainly are concerned with mathematics and statistics. In quantitative research there are levels of measurement being firstly nominal which are names of things followed by ordinal sequence of things, interval where the sequence has equal distance between each item, and ratio where there is a true zero (Alston & Bowles, 2003, p. 7-9).
Quantitative research is the oldest form of research; it is incredibly formal, stemming from positivism paradigm, or the outside looking in approach. The method is about trying to establish cause and affect relationships between variables. This method can be considered non biased as the researcher isn’t us...
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Research can be quantitative and qualitative. Quantitative research is objective and involves measuring the phenomena under investigation. Qualitative research is subjective, explores experiences and feelings, and involves the recording of phenomena that cannot easily be quantified (Toates, 2010, pp. 5-6). Both are empirical since they involve data collection (OU, n.d.).
According to Smith (1983) quantitative research is to explain, predict and develop laws that can be universally applied and Qualitative research is the interpretation and understanding of what people give to their situation. The researchers clearly stated the purpose of their studies, aim, objectiv...
Adolescences has always been the most crucial time for developing identity. The purpose of this paper is to investigate the relationship between racial identity development of African American adolescents and the role of education. This paper will discuss the effects race has on identity and adolescent development. Following, it will compare students education from a racial perspective and the lasting effects after adolescence.
Quantitative analysis is the method in which the researcher has the opportunity to make use of statistical approaches for achieving reliable and effective results. The aim of quantitative analysis method is to illustrate the collected data all the way through gathering of primary data. This method works best with the data that is collected by surveys or interviews because it considers statistical approach for generating results. This method is not considered as accurate for the study
In the previous chapters I discussed the problem of the lack of healthy eating promotion programs in schools are leaving parents and students uneducated about how to purchase healthy items which is leading to childhood obesity. I also discussed how the problem is being addressed, as well as the theory of social constructionism. In this chapter, I will discuss the specific methodology I plan to use and the three different types of data collection I plan to employ to carry out my study. This study will use a qualitative approach to study and address the issue of the lack of healthy eating promotion in schools. The three types of data collection I plan to use are: direct observation, focus groups and a questionnaire. These methods will be clarified later in this chapter.
This chapter presents the methodology that would be used in the study. The methodology covers issues that relate to the type of data that would be collected, how it would be collected, and how it would be analysed.
On the other hand, Quantitative research refers to “variance theory” where quantity describes the research in terms of statistical relationships between different variables (Maxwell, 2013). Quantitative research answers the questions “how much” or “how many?” Quantitative research is an objective, deductive process and is used to quantify attitudes, opinions, behaviors, and other defined variables with generalized results from a larger sample population. Much more structured than qualitative research, quantitative data collection methods include various forms of surveys, personal interviews and telephone interviews, polls, and systematic observations. Methods can be considered “cookie cutter” with a predetermined starting point and a fixed sequence of
Quantitative research may be seen as the less contentious of the two because it is more closely aligned with what is viewed as the classical scientific paradigm. Quantitative research involves gathering data that is absolute, for example numerical data so that it can be examined as unbiased as possible. The main idea behind quantitative research is that it is able to separate things easily so that they can be counted. The researcher generally has a clear idea of what is being measured before they start measuring it, and their study is set up with controls. Qualitative research on the other hand is a more subjective form of research, in which the research allows themselves to introduce their own bias to help form a more complete picture. Qualitative research may be necessary in situations where it is unclear of what is exactly being looked for in a study, while quantitative research generally knows exactly what it is looking for. Questionnaires and surveys are quantitative socio-legal research, because it is the collection of numerical data, or data that can be easily being turned into a numerical form. In terms of analysing quantitative data, Excel is the b...
According to Easterbrook, (2008), “qualitative methods are used typically in research projects that take a human-focused perspective in the design and implementation of the investigation” (p. 828). This paper theme explains the reasoning for a topic’s approach as qualitative research. Additionally, the paper’s theme identifies the research design appropriateness while providing a rationale for not using other research designs. The qualitative research designs include phenomenological, ethnographic, grounded theory and case study. The approach to a research issue depends on the research question and the study’s goal.
Liamputtong, P. & Ezzy, D., 2005, Qualitative research methods, 2nd ed., Oxford University Press, South Melbourne, Victoria, pp. 12-31.
Abstract 1 can be identified as a qualitative methodology as the abstract contains elements of opinions and meanings behind issues in the passage and this method has been defined as a method that is used to gather data that helps to understand the meaning, reason and opinions behind a problem, while at the same time providing insights into the problem or helping to develop the ideas or hypotheses for research. Qualitative data collection methods usually use unstructured or semi-structured techniques. Some of these methods include group discussions, individual interviews, and participation or observations. The sample size is normally small, and respondents are selected to fill a set quota. The advantages of qualitative data are
Quantitative studies are primarily numbers based. They deal with large cohort groups as well as analyze large amounts of data. “A quantitative researcher typically tries to measure variables in some way, perhaps by using commonly accepted measures of the physical world (e.g., rulers, thermometers, oscilloscopes) or carefully designed measures of psychological characteristics or behaviors (e.g., tests, questionnaires, rating scales)” (Leedy & Ormrod, 2010, p. 94).
This chapter aims to explain the research methodology carried out throughout the research study. Firstly the selected research design is defined and described. This is followed by an explanation of the research approach and subject paradigm chosen for the research. Subsequently, this chapter focuses on describing the secondary data methodology used in the literature review of the research. Later, the information regarding to the primary data methodology is given. This section explicates the reasons behind the selection of a quantitative approach as well as the instrument employed to collect the data. In addition the questions included in the questionnaire are explained and pre-tested. Lastly the sampling method is also described in conjunction with the data analysis process and the ethical standards of the research study.
According to (John W. Creswell 2003 and Gunderson 2000) giving a very clear definition that quantitative research method is the type of research by using collecting numerical data to explaining the particular phenomena and the numerical data that can be analyze by using mathematically. Quantitative research method, researcher will design a quantitative from for respondent to answer the question with numbers and the researcher will collect the numerical data as an evidence from the respondent. The researcher will according the data and analyze by using the mathematically method and statistics. The strength of quantitative research is neutral and can be easily analyze.
A social problem is any circumstance or conduct that has undesirable impacts for a huge number of individuals and that is commonly accepted as a condition or behavior that requires to be addressed. The various social problems present today vary from society to society, and as such, we cannot say that all societies face similar social issues. Social problems encompass economic, political, and human life issues within society. Poverty, unemployment, unequal opportunity, racism, and malnutrition are examples of social problems. So are substandard housing, employment discrimination, and child abuse and neglect.