10/90 rule:
10/90 rule states that for every 10$ of your expenditure on the web analytics tools you are spending for the analysis of data you need to spend 90$ on the highly competent business intelligent resources and analysts.
Uses of 10/90 rule:
In a company it is of no use if it is having a costly and highly sophisticated infrastructure without the people who will be able to use this infrastructure for the company’s benefits.
10/90 rule exactly states the same thing that companies require to spend money on the people in order to properly use the web analytics software they acquired.
If the organization is unable to spend huge amounts on this web analytics tools and the corresponding resources it is better to spend some money on the
...as a good option to fix their current existing system and expertise their employees due to which they could have got the appropriate intellectual personnel with the success of the project.
Workers are also not being used to their full potential as the majority of the IT budget is going towards them to maintain the current system that they have in place. Carr determines that these problems can be fixed with relative ease by combining three different technologies, Web services, virtualization, and grid computing. The combination will allow for less technology to be wasted and processing power to be used to its full capacity. He tells the reader, this is what the individual will have to do to advance the information technology environment to its fullest potential and continues by listing examples of some of the possible corporations and sources from where this individual could come from, including big computing hardware contributors, information technology hosting operations, an internet extraordinaire and new start up innovators. He concludes the article by pointing out that as dubious as this may be, many other innovations similar to this started the same way and people should not fear to take action on this opportunity, as it will better humanity. I believe that the article provides some good points as it shows us that the
The 10/90 rule is about how a company should invest into the web analytics department in order to obtain the maximum output and costumer satisfaction. As the law states a company should invest 10% on the web analytical tools and the other 90% on the skilled persons and experts to do the analysis by using the analytical tools. Basically, it says that the budget should be divided as 10% for the analytics tool, and 90% for the actual, thinking analysts. People and brain power trumps data gathering, and immensely important in making sense of all the gibberish. The point is that data interpretation should be the focus, because it is important to read the numbers and a skilled analyst is the only source to extract out the desired information from
Watson, H. J., & Wixom, B. H. (2007). The Current State of Business Intelligence. Computer, 40(9), 96-99.
Google analytics can be applied in big as well as small businesses to support decision-making processes. In sense, each kind of business has its own
The adage of the adage. In conclusion, technology in the workplace is a very good tool. This can save time, improve profits, and improve communication. Like any tool, it is useless unless one is skilled in the use of it. A truly progressive company would train a current employee to be proficient in its use instead of eliminating them.
Google Analytics offers various features and state of the art tools that can aid website owners to understand their users better. The data collected from Google Analytics will help to monitor the progress and the performance of your website. Google Analytics does not only understand the behavior of website users but it is also a powerful tool that business owners and e-commerce companies can use to uncover a tremendous amount of data that can be used to enhance marketing and business strategies. Since Google Analytics offers numerous data, one needs to determine which tools they are going to use based on the company’s goals and marketing strategies. This paper will discuss the tools to use for small business
...urcing services, the company operation will be became a mess. This is because one organization can’t run a lot of task or project at one time. Therefore an organization need outsourcing in the way to help their organization run smoothly.
During the past decade, the internet has revolutionized and changed the way organizations do business by offering rapid communication systems and enhanced information access and innovation of technological advancements have created a brave new workplace. Further, the internet enables organizations to decrease expenses, reduce product life cycle time, market goods and services more efficiently (Anandarajan et al, 2000). However, with these kinds of benefits, the internet provides employees with a technique
In order to make useful, there are some characteristics such as being practical and dependable. As a dependable for it must be acurate, unbiased and verifiable and practically accounting information must be compareable, prepared in a time frame, user friendly, consistent and able to differentiate.
There has been a recent spike in the number of cases of employers terminating the service of their employees in the recent years. Some notable companies who have laid off staff include the aircraft manufacturer, Boeing, HSBC, and General Motors, mostly due to cost reduction exercises and outsourcing (Strain 2014, Lewis 2014). However, there have been some cases where companies are laying off staff due to advancements in technology and implementation of new systems, and one of these companies include Hewlett-Packard (HP), where the company was rapidly trimming down it’s 350 000-person workforce with new technology, with an estimated of 15000 job cuts from the middle of 2013 till the end of this year (2014) (Brown 2013). Bob Brown from ‘Network World’ describes it as one of the ‘bloodiest tech industry layoffs in 2013’. This new reason of employee layoffs, due to replacement of staff with improved systems to boost performance and efficiency in the workplace is relatively new. As a result of the influx in cases like this, a very dire question surfaces, that is, should the companies be responsible for the unemployment due to their information systems. The Britannica Encyclopaedia defines information systems as an integrated set of components for collecting, storing, and processing data and for delivering knowledge, information and other digital media (Encyclopaedia Britannica 2014). This makes the case of HP’s cloud system leading to unemployment as one of the sample cases of companies trimming down staff due to information systems. While some agree and others disagree on the question posed above, this question can actually be viewed from two different angles, based on ethical theories, namely in the Kantianism way and the Act Utilita...
My long term career goal is to found my own financial company that specializes in applying advanced analytics tools to solve complex financial problems. Having worked as a financial analytics analyst for more than 6 months at Enova Financial, a Chicago-based consumer online financing company, my passion towards financial analytics is reinforced. Ranging from basic data query and reporting to predictive modeling and optimization, data analytics has assumed a more important role in today’s financial services industry. Mastering data analytics could help financial institutions acquire the relevant information in the shortest amount of time and make the informed decisions thereafter. Since personal loan industry is only the niche of financial services, I would like to broaden my horizon of the financial knowledge by gaining a deeper understanding of its principle and its application in order to achieve my loan term goal. Entering a full-time master in finance program, as such, becomes the best option for me.
The creation of analytic software is for content creators to monitor how successful their content actually is. With these tools, creators are able to see where their website is lacking and how it is causing visitors to turn away. High bounce rates can come from many different factors it is the way companies strategize and plan, that will help lower bounce rates within their website.
Advances in technology have changed businesses dramatically, in particular the communication and information technology that are conducted in firms, which changed the appearance and pace of businesses over the past few decades. ICT in particular, has evolved a lot over the past 30 years; important information can be stored in computers rather than being in drawers enabling information to be transferred at a greater volume and speed (Guy, 2009). ICT has also expanded various forms of telecommunications and workload conducted in businesses, internet examples of this include: e-mails can be used to communicate with others...
One main apprehension that they have against Information System is the high investment cost. In addition to this there is the high maintenance and upgrade costs associated with the deployment of new IT systems. In fact they prefer to outsource the heavy IT department expenditures to other companies having IT as their core activities. In return they expected to receive a full solution pack to meet their requirements and they are ready to pay these IT services as an operating cost. At the same time the risks associated with IS are being shifted to the other