Marketing Plan Summary Music Victoria is the peak government body in Victoria that seeks to actively support Victorian music with a vision of being nationally and internationally recognised for realising the full potential of Victorian music through their strong, progressive and independent voice. In order to do this it is time for Music Victoria to asses what they are doing and think about taking a different approach to marketing and towards getting their name out there, making people more aware of what they actually do and how important it is to support local music. Music Victoria is going to be highly successful due to the sheer amount of incredible talent, with the power to nurture and support this wonderfull industry people will see their efforts having a positive effect on our culture and with any luck, jump on the band wagon. The following report demonstrates how Music Victoria are planning to achieve their mission of championing Victorian music. The Business Business name: Music Victoria Business location: Brunswick, Victoria Date established:2009 Products/services: A government body established to support Victorian music The Future Vision statement: Music Victoria will be nationally and internationally renowned for: Realising the full potential of Victorian music through a strong progressive and independent voice. Goals/objectives: As stated on their website: Music Victoria’s key goals are to provide advocacy on behalf of the music industry, to actively support the development of the Victorian music community and to celevreate and promote Victorian music. It aims to be broadly inclusive of the contemporary music industry across all music genres, industry sectors and professions and to be accessible for met... ... middle of paper ... ...ey could maybe do things different to improve on the next time. Works Cited - Music Victoria . (2013). Home Page. Available: http://musicvictoria.com.au/index.php. Last accessed 24th Jan 2014. Pages used: o About Music Victoria o Music Victoria Board o Victorian Music Council o Membership o Contact Us These sites were used as a comparison, I have only linked the home pages however the entire sites were explored. - Music NSW. (2014). Home Page. Available: http://www.musicnsw.com. Last accessed 24th Jan 2014. - MusicSA. (2010). Home Page. Available: http://www.musicsa.com.au/default.aspx. Last accessed 24th Jan 2014. - Q Music. (unknown). Home Page. Available: http://www.qmusic.com.au. Last accessed 24th Jan 2014. - West Australian Music. (2013). Home Page. Available: http://www.wam.org.au/Home/tabid/36/Default.aspx. Last accessed 24th Jan 2014.
...ath to dominate their field and branch off into other dominating sub-genres. Those genres, especially in the 1920’s, created the foundation of what we see today in the 21st century. The genres and the creativity produced in these decades were accompanied by entertaining dance and shows that provided the people with a comfortable diversion from their outward life. In addition, music remained a way of spiritual and fun release of the mind and energy. With the radio acting as a distribution center for music, it became a national pastime in which it still ranks number one today for it’s easy access and reaching fields. In conclusion, although the 1920’s saw the birthplace of what is generally known today as the foundation of modern music, the 1970’s matched innovation and creation in the industry which is why music is still a staple in the lives of many people today.
The history of the Concert Band and Wind Ensemble will be reflected through a timeline of events, including an analysis of significant events, groups, composers, and advancements. When society envisions a Wind Ensemble, talented musicians, grand music halls, and difficult arrangements typically come to mind. However, a modern-day Wind Ensemble includes a variety of musicians, each with positive and negative aspects. In society today, music is greatly appreciated and accepted. It is considered an honor and a privilege to expose our ears to the music.
Music week ( 2005) ‘HMV to encourage environmental awareness’ [online] musicweek 27TH of January. Available from http://www.musicweek.com/news/read/hmv-to-encourage-environmental-awareness/027552 [accessed on the 30-3-1014]
As the 1930’s began, the effects of the great depression still ravaged the United States, which in turned caused a dramatic change in the music industry. Membership in the musicians’
established to serve a dual purpose: the desire to create music and the need for
If one were to look back into the world’s history, one would find that an important and consistent element is the world of music. Music has presented itself in various forms throughout its spread and through our identification of its magical realm, people have been fortunate enough to come across a means of relation. Whether it is blues and reggae or rap and pop rock, there is music out there for everyone. Music can serve as a stabilizer for some, a relaxant to others, and to many a form of inspiration.
Miller, Terry E., Sharhriari, Andrew. World Music: A Global Journey. 3rd ed. New York & London: Routledge, 2012. Print.
The music industry is a tough community to become involved with. Everyone within it is constantly looking for credibility, ethos, to get
In this day and age, pop music dominates the airwaves at every turn. Katy Perry, Lady Gaga, Kanye West, and many are commonplace names among teenagers and younger demographics not only in the United States, but all around the world. The United States has accepted the position of international, cultural role model long ago, dating back to the 1950’s when rock and roll caught fire as a hybrid of blues, country, and jazz and spread to the rest of the world almost infectiously. Since then, every major artist that comes out of the United States has easily become a global icon, regardless of the language or nationality of their adoring fans. However, one could conceive that this glamorized version of music comes less from the soul of the artist and is merely born of fiscal ambitions and visions of grandeur. The point made previously is not to critique any pop icon’s talent, which clearly they have proved to possess an abundance of it to keep the public swooning at their every whim, but instead, to show that there are musicians out there producing beautiful music without the threat of corruption and adherence to mainstream culture.
This documentary is intended for 15-35 year-old English-Speaking Australians, of all genders and educational backgrounds, who have an interest in music. The film engages the target audience, firstly by showcasing a popular Australian band, and also featuring interviews with youth from a diverse range of cultural backgrounds, genders, and occupations.
Music is a creative outlet for emotions, expressions and personal issues. It is also a place to force ideas and opinions on a mass of thousands. People can relate to it on many levels. But the problem of who should be responsible or regulate it exists. Who should decide what is played or sold?
Music is universally known as an expression of emotion, rebellion against the man, a way of life, a random collection of sounds, an annoying thing kids listen to, or even a vacation from everything, but in reality music is free of all definition. The industry involved in buying, selling and recording of music has grown so old, treacherous, and ignorant that it can not figure out the steps it needs to evolve with the rapidly expanding music industry. Musicians and fans alike are screaming about the dire need of some modern day innovation in the market. Sadly the monstrous corporations that dominate the market have put a lid on the competitive edge, stopped the innovative changes any smaller companies can make.
Music has no limits you can make music almost anywhere. Music has been in our lives since before we could remember and will only continue to expand. The American society has changed drastically over the years; technology has evolved into something we never seen coming. There are so many advances taking place in the world: not only in technology, but also the world of art has taken a turn of its’ own. A positive way at that.
Anna Meredith is a trained and accomplished classical musician, but her debut album is not meant for symphony halls - well, not in the traditional sense. The Scottish composer has performed for the BBC Last Night of the Proms, written pieces for the National Youth Orchestra, and worked with the BBC Scottish Symphony Orchestra and Sinfonia ViVA - and now, she's putting out a pop album. Varmints is the culmination of four years of steady exploration of contemporary music by Meredith, and it fantastically avoids sounding buttoned-up or stuffy, like a classical musician's pop experiment very well might. Instead, Meredith pours her talent into these songs, carving uplifting pop pieces from electric guitars, synths, and hollow drums. Not only is it a captivating pop album, but you can see the magic behind the machine - these complex and cacophonous
Star Artistry is a community of artisans. The musicians, photographers, journalist, managers, record labels, producers, promoters, and publicists/press departments work together to facilitate the growth of emerging artists. Established successful artists are also featured who share their feats and experiences which double as a lesson to new bands. Creative collaborations amongst artisans allow music aficionados to see a broadened view of the music they naturally incorporate into their lives as a habit. Music is the core of the community and a musician who makes a difference in the world through creativity is a noteworthy artiste. There are countless artists in the music business that blatantly overcome obstacles of their objectives to achieve their dreams by working hard with their entrusted group of people looking out for their interests. Discovering reliable associates as you discover yourself in a constantly changing business forces you to investigates your senses.