Overall Health and Fitness Club Industry Status of the Overall Industry

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OVERALL HEALTH AND FITNESS CLUB INDUSTRY
STATUS OF THE OVERALL INDUSTRY
The fitness industry was established between the 1970s and the 1980s, the popular trend then was running and aerobics. Later, it the 1990s, club membership started which contributed to an enormous period of growth in fitness centers in the 2000s. The International Health, Racquet, and Sportsclub Association (IHRSA) show that as of 2013, 41 million Americans are now members of a health club. Just about half of the members belong to commercial health clubs, and the rest belong to non-profit clubs, country clubs or spas. The fitness and health club industry is highly fragmented, as there are the main fifty largest companies who control about thirty percent of the market, and there are only a few companies who own more than ten health clubs (IHRSA, 2013).
Fitness and weight loss have grown in popularity for Americans due to the high rates of obesity which is prevalent in the United States. The obesity rate grew from 1987 to 2007. All states except for Colorado consider at least one fifth of their population obese. Further, about one third of the United States population, which is over 72 million Americans, are considered clinically obese. Therefore, there has been a major growth in the two main sectors of the industry, fitness centers and weight loss solutions (IHRSA, 2013).
THE PRODUCT
Generally all health clubs offer exercise equipment, such as free weights, cardio machines (treadmills, elliptical), and weighted machines. However, each facility offers different services and products. Some facilities offer pools, spas, basketball and racquetball courts, personal training, and group classes while other facilities merely offer the basic equipment.
KEYS TO SUCCE...

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...shop manager and sales associate, spa (manager, therapist, esthetician, coordinator, desk associate), maintenance, and member services.
MY OPINION OF THE INDUSTRY’S FUTURE

It should be no surprise that I am a fitness fanatic. I enjoy exercising as it is the best and healthiest method to reduce stress and maintain one’s health. As the current statistics present, the fitness and health club industry has been growing and is expected to continue expanding over the next decades. Further, Equinox is a great example of a full-service health club which addresses many areas besides for merely fitness, which is why they are a very successful company and have been able to overcome their competitions. I believe that this industry will continue in its growth and being successful, especially because the recent trend in society is to accomplish and maintain a healthy lifestyle.

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