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Impact of media on individuals
Impact of media on individuals
Impact of media on individuals
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Have you ever thought if your puppy is getting high quality ingredients in his or her dog food? There are many varieties of dog food on the market, but that does not mean they are all good for your dog. This advertisement for Nutro Natural Choice for puppies appeals to consumers’ need to nurture and escape. This ad convinces consumers that with this dog food their puppies can grow up to be healthy and more.
This ad appears in the February 2011 issue of Country Living magazine. The cover features a white living room in shades of creams and ivories. On the cover teasers state such things as, “The Simple Beauty of White: How to Mix and Match Neutrals; Easy Ways to Add Drama with Texture,” and “Comfort Food: Mashed Potatoes! Short Ribs! Chocolate Cake!” The contents inside include articles such as “The Insider’s Guide to Decorating with White,” “In Praise of Potatoes,” “The Best of Brattleboro, Vermont,” and “Home Cooking.” There are also advertisements for products such as Olay Regenerist, Twining’s Lady Grey Tea, GMC Acadia Denali, Iams dog food, and Sweet’N Low. Inside are recipes, beauty products, the newest room designs, and much more. This magazine targets women who are mothers who are either working or stay at home moms.
This ad for Nutro Natural Choice has a catchy title that runs right through the top middle of the page. The title states “How Will He Ever Grow up To Be the First Dog on the Moon with Brittle Bones, Bad Teeth and A Weak Immune System?” The Nutro Label is on the top right
corner of the page in bright orange, and each letter is trimmed in black surrounded by a white oval circle. At the bottom of the page are the facts about Nutro dog food. Nutro Natural Choice helps pups reach their full potential with high...
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... I see a mountain top in a blue sky with other mountains in the distance. Here is the appeal need to escape. What this tells me is Nutro dog food can bring a sense of joy and accomplishment. We all want the best for our furry friends, and with this dog food every puppy will be getting the best high quality ingredients to grow up healthy and more.
Works Cited
Fowles, Jib. “Advertising’s Fifteen Basic Appeals.” Common Culture: Reading and Writing
about American Popular Culture. Ed. Michael Petracca and Madeleine Sorapure. Upper Saddle River, N.J.: Pearson Education, Inc., 2004. 78-96. Print.
Johnson-Sheehan, Richard, and Charles Paine. Writing Today. Boston: Pearson Education, Inc.,
2010. Print.
Nutro Natural Choice. Advertisement. Country Living. Feb.2011.Print.
“Real Results Are Seen Not Said.” Nutro.com. Trademarks, 17 Mar. 2011. Web.
4 Oct. 2011.
Then there is taste – and from all accounts, neither dog owners nor their pooches have any complaints about Wainwrights Dog Food – and that is important, because there are too many brands out there that promise all kinds of benefits, but that give your dog that slightly unhappy look at
Pop culture in the 1950s and 1960s began to spread and infest the nation from front to back through radio shows, books and magazines, television programs, and even motion pictures. Whether it is culture in terms of political affairs, clothing or the latest musical sensations, the United States has always played the dominant role when it came to who knows what is best, first. Some cases of Americanizati...
You’ll see most people do not read the labels of the food they are buying. This is because they don’t care, it takes time and people nowadays are very busy. Like Berry said, “they buy what they want-or what they have been persuaded to want-within the limits of what they can get.” People are accustomed to buying what they have been taught to buy by their parents or caretakers as they were growing up. We learn to eat what we have been given as children and we tend to follow that same pattern of eating, which, for most people, is what we can
Epstein, Dan. 20th Century Pop Culture: The Early Years to 1949. Philadelphia: Chelsea House Publishers, 2001. Print.
The author of this advertisement is all about sexual stereotypes such as blonde hair blue eyes and a very large breast size.
There are many denotations in this ad. There is a man, three women, bags, sides of buildings, a chair, writing on a window, a sidewalk-like walkway, a bottle of Southern Comfort, some white lines, and two lines of copy. The first line of copy reads, "Your free time may have changed. Your drink doesn't have to." The second line reads, "Hang on to your spirit." There is also a division in the ad, the top two-thirds of the ad being the photo image and the bottom one third being a black background.
The Levin Institute - The State University of New York. "Pop Culture." Globalization101. The Levin Institute - The State University of New York, 2014. Web. 18 Apr. 2014.
the ad in smaller, white font, claims how ‘‘proud’’ she is because she has created something all
"American Cultural History." American Cultural History. Lone Star College, June 2012. Web. 16 Apr. 2014.
Fairlife milk advertises a woman bending forward, with her hands on her hips, and is showing a lot of skin of the chest and the high thigh areas, kind of like a Pin-up girl. The woman in the ad is wearing a dress made of milk, high heels and is expressing a shocked look on her face with her mouth open and wide eyes. There are white bold letters on the right of the woman that states “Drink what she’s wearing”. The background of the ad is a
Strinati, D. (2004). An Introduction to Theories of Popular Culture (pp. 52-79). New York, NY USA: Taylor & Francis.
Relevance: I’m sure that many of you have been tempted to buy a puppy while scrolling through the numerous websites online filled with cute pictures of healthy looking puppies.
The SNHU Pet Supply Store has successfully met consumer needs for pet food, toys, and other pet related items for the past ten years using online and traditional brick and mortar channels. Recognizing that their customer need and wants are changing, the SNHU Pet Store will expand into the all-natural pet food market for dogs and cats with an exciting new product, named Farm to Bowl. This product is made from organic, locally sourced meat and vegetable ingredients, and is intended to meet the changing wants, needs, and desires of today’s consumers for socially responsible and healthy food options for their pets. The initial target market will be upper-middle class, childless dog owners who consider their pets part of their active family. Therefore,
Popular Culture. Ed. John Woodward, Farmington Hills, MI: Thompson Gale, 2005. 138-140.
A small brown and white terrier dog is portrayed as “mighty” by forcing two lionesses up a brown and leafless tree. The sky is filled with clouds. The rest of the background is barren and has a dry feel, as the African Savanna is. Beside the tree is the company includes the saying, “Mighty Fearless.” (Dog Food, Mighty Dog). Also, written on the advertisement, in the bottom right corner, is the motto for Mighty Dog, “The bold, meaty taste [a] dog deserves.” (Dog Food, Mighty Dog). This comes before a picture of a can of their food and the website link for the company. How the advertisement looks contributes to how it effectively communicates the