Muzz Buzz Business Investigation

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Muzz Buzz Information: Muzz Buzz was first founded in Belmont, Western Australia in 2001 and soon found to be a success and began franchising in 2004 and later started to franchise the business out of Western Australia in 2006. Muzz Buzz now has around 53 stores together across Australia. Muzz Buzz is a Western Australian started business and primarily based here with 38 drive thru’s. Having a large selection of foods and drinks to select from it makes it simple to come to Muzz Buzz because it is all there! It is known for its coffee that is served quick, conveniently and is also satisfying! Muzz Buzz is unique with its different cup sizes available for different drink selections! For coffees and other hot drinks you can choose from a Short, Tall, Grande or a Really Big One! For the frappes, fruity blastz and other refreshing drinks you can choose from a tall and Grande size. The famous buzz balls also come in all of the cup sizes and the yummy short bread biscuits you get with your coffee can also come on their own in a full ($2.50) and a half ($1.00) kids cup size! Muzz Buzz is a franchise run by different owners so I chose to interview Brad Hope who owns and runs the Mandurah and Erskine locations. Because Brad owns two stores I am going to complete my assignment only on the Mandurah store. Brad first opened the Mandurah Muzz Buzz in October 2007, when he first did this he used a bank finance to pay for the business. Through the Mandurah store there is between 13-15 staff members that also do shifts at the Erskine store if needed. Five characteristics of management, which contribute to success. According to Brad the characteristics of management that contribute to success can be broken into six categories. The first one being a... ... middle of paper ... ...t as it costs the owner of the business to have Eftpos available. If no one, or barely anyone, is using Eftpos it is a waste of money but you also have to be careful about the amount that do as an increase can mean a bigger percentage of money being paid to the bank. Works Cited Fig. 1: http://en.wikipedia.org/wiki/File:Frederick_Irwin_Anglican_School_Crest.png (10/02/2014) Used to borrow Frederick Irwin Anglican School logo. Fig. 2: www.orphanmarketing.blogspot.com (10/02/2014) Used to borrow Muzz Buzz logo. http://www.muzzbuzz.com/au/ (14/2/2014, 15/2/2014) Information on Muzz Buzz business. http://en.wikipedia.org/wiki/Innovation (15/2/2014) Define innovation. http://en.wikipedia.org/wiki/Muzz_Buzz (15/2/2014) Information on Muzz Buzz business. http://www.ap-institute.com/Key%20Performance%20Indicators.html (17/2/2014) Define key performance indicators.

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