Masculinity in the Media

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Masculinity in the Media

Masculinity has changed and evolved since the beginning of human creation. Males have had to adhere to the social norms of their time to survive without undue persecution. In the beginning of the 19th century, there was a shift in the way men could attain manhood. It was no longer easy for a man to enter into manhood with straightforward expectations and rituals. The state of manhood became difficult to obtain because of its precarious nature. During the same period, the industrial revolution was in full bloom giving birth to mass information outlets like newspapers, magazines, and advertisement: media. This set a prevailing state where boys and men alike could gain material on how to become or be men through media. With the pervasiveness of mass media, there came cultural hegemony that still lasts today. Hegemony is defined as domination of one power or state within a league, confederation, etc, or of one social class over the other. In the case of American culture, a select few were setting the standards for what it took to be a man. Usually these men were in leadership positions and not of the same social class as the common American population. Presently, mass media (specifically television and films) plays a major role in how men and women perceive gender roles, sexuality, and beauty. Media has shaped expectations of masculinity and men's interpretation of family in different ways over decades of television. How does television affect the male perspective on masculinity? There is no doubting that media has a profound effect on people. Several studies have shown this to be true, but it is important to understand how it affects society.

Men and masculinity are represented in relati...

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... our society.

References

Hatfield, E. (2010). 'what it means to be a man': Examining hegemonic masculinity in two and a half men e. f. hatfield.Communication, Culture & Critique, 3(4), 526-548.

Johnson, J. G., Cohen, P., Smailes, E. M., Kasen, S., & Brook, J. S. (2002). Television Viewing and Aggressive Behavior During Adolescence and Adulthood. Science, 295(5564), 2468.

Scharrer, E. (2001). From wise to foolish: The portrayal of the sitcom father, 1950s-1990s. Journal of Broadcasting & Electronic Media, 45(1), 23-40.

Skill, T., & Robinson, J. D. (1994). Four decades of families on television: A demographic profile, 1950-1989. Journal Of Broadcasting & Electronic Media, 38(4), 449.

Ward, L. , Merriwether, A. , & Caruthers, A. (2006). Breasts are for men: Media, masculinity ideologies, and men’s beliefs about women’s bodies.Sex Roles, 55(9), 703-714.

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