Case Discussion
Reflection 1
KKD seeks to appeal to everyone in their mission to slowly take on the fresh pastry market. Krispy Kreme is not one to limit a target of the public. According to Holland (2003), the company is equally loved by 5-year-olds and 75-year-olds alike. They are also enjoyed by whites, blacks, Asians, and Hispanics. New Englanders and Southerners love them as well as Californians and New Yorkers. Race is definitely not an issue. Only three types of people claim that they do not like Krispy Kreme: nutritionists, Dunkin’ Donuts franchisees, and compulsive liars.
Stan Parker, senior VP-marketing, says “no one looks at Krispy Kreme as a replacement for lunch or dinner. It’s a complement” (MacArthur, 2003). Krispy Kreme wishes
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The market has changed with the “No Carb/Low Carb revolution”, which has brought some havoc to the pastry industry has a whole. Robert Burgoyne of Burgoyne Investment Services is skeptical of Krispy Kreme on the stock market—he says that the stock if full of hot air. He thinks that it is a great company but that the stock is overvalued (Shook, 2002). He questions the company’s pricing power; how much is the public willing to pay for a dozen doughnuts?
Other skeptical analysts do not see much proven demand for Krispy Kreme outside of North America. “I’m not aware of other markets outside of North America where the reception to doughnuts would be a big hit. It’s a North American treat,” said Greg Schroeder, Fulcrum Global partner’s analyst. COO John Tate strongly disagrees with Schroeder. Tate said that Krispy Kreme is not looking at any countries where nobody has eaten a doughnut. Krispy Kreme would not go to a place where there is no demand, and a chain called Mr. Doughnut operates 11,000 stores in Japan (French,
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The unattributed writer thinks that the last thing one should want to do is buy a stock just because they like the store brand. Problems are brought about investing in any sort of retail. Krispy Kreme, a retail shop, is criticized in light of its valuation because there is little chance that KKD will ever be worth more than $28 per share (based on the discounted value of its future cash flows). Another issue for KKD is the fact that unique products do not remain unique eternally. The analyst said that some other company, notably Dunkin’ Donuts or Starbucks, could put out an imitation of Krispy Kreme and the magical power of the doughnut would be diminished (Morningstar Column,
The founhder of the company, Godfrey Keebler, started with jus a small bakery in Philadelphia, PA in 1853. During the next two generations, local bakeries popped up around the country, including Strietmann, Hekman, Supreme and Bowman. With the introduction of cars and trucks (carrying the Keebler logo), bakery goods could be distributed beyond the neighborhood and regional distribution began.
With consistent growth to accommodate more variety, more merchandise, and the convenience of one-stop shopping, Mr. Kroger may not recognize the Kroger Company today. Under two dozen banners such as City Market, Dillon’s, King Soopers, Kroger, Fry’s and Ralphs the Kroger Company operates 2,439 supermarkets in 31 states, 788 convenience stores under six banners in 18 states, a...
The Amarna period, which lasted about thirty years at the end of the 18th dynasty in ancient Egypt brought many historical changes to ancient Egypt. These drastic changes are represented in the art of the period. A new pharaoh came to power and declared a new religion for all of Egypt. Although this new religion was far from supported by the citizens, the pharaoh, Akhenaten enforced the changes. Temples worshipping other gods were torn down, names were changed, even language experienced a shift. The most notable change of this period was the art style. The typical style of canon proportion, which Egypt had utilized since the third dynasty was ignored. No longer did human figures fit the calculated outlines they always had. Now under the pharaoh
Ritalin has become the most prescribed drug for people with attention deficit disorder (ADD) and attention deficit hyperactivity disorder (ADHD). An abundance of media coverage brought Ritalin to the attention of parents, educat...
Krispy Kremes's strong brand name, highly differentiated products, high-volume production capability and multi-channel market penetration strategy has worked well. With each new store opening there are lines waiting at the door all night to experience the Krispy Kreme quality. In Denver, more than 3000 people stood in a line extending for more than three city blocks on opening day. They have production areas in full view and a neon light that lights up when "Hot Donuts" are actually coming off the line. Krispy Kreme makes customers feel good about indulging. Even Krispy Kreme's name brings a smile to people's faces.
Microsoft is dominating the market for years and it is the company that made its competitors almost unable to survive by offering great pieces of technology at affordable price. Today, it produces 75 percent of world’s PC’s. There are other monopolies that exists as well, for example; Wham-O owns over 90 percent of world’s frisbees. Nobody can compete against Wham-O since they basically control the whole frisbees’ industry. Another enormous monopoly is Google Inc., an international corporation that provides internet-related products and services. The industry includes everything from Android, Google Chrome, to Google Docs. Everyone, either students, or workers uses google every day to check emails, surf the web, type a document, etc. Google has couple competitors today but, because of the variety of products and services it offers, other firms can’t compete with Google.
Ritalin is a drug typically prescribed to children who are experiencing or showing symptoms of ADHD. ADHD is more commonly known as Attention Deficit Hyperactivity Disorder. Symptoms of this disease are commonly lack of ability to concentrate and control, because of these symptoms a stimulant medication like Ritalin is prescribed; approximately one to two children out of every 100 is prescribed stimulant medicine (Centre, 2010.) Ritalin works to help focus the child to specific tasks instead of being unable to learn and listen. Most commonly children take this medicine whilst in school so they can pay attention and not be disruptive throughout the day. “Ritalin is manufactured by Novartis which comes in the form of 5 mg, 10 mg, and 20 mg
Of course, this can’t be the only factor to enter in these countries, it has to be joined by a complete analysis of the market and economic potential, risks, political and social stability, purchase power, and today’s one of the most important, the image of United States in these countries, which may affect the development of Krispy Kreme.
Lululemon Athletica dominants the yoga apparel sector, however, when it comes to general athletic apparel brands such as Nike, Under Armor, Adidas, Puma, ETC. all take a spot alongside Lululemon as top competitors. It’s for this reason that I don’t believe Lululemon could be considered a monopoly in the world of athletic apparel.
The first Dunkin Donuts was opened in 1950 by founder Mr. Bill Rosenburg in Quincy, MA. Five years later the very first franchised branch was licensed. Sixty years later, under “Dunkin Brands Inc.”, there are now over 10,000 stores including more than 7,000 franchised locations, all in 36 of the United States. There are over 3,000 Dunkin stores internationally in 32 countries other than the United States. Dunkin' Brands Group, Inc. is one of the world's leading franchisors of quick service restaurants serving hot and cold coffee and baked goods, as well as hard-serve ice cream. Dunkin Brands is head quartered in Canton, MA (Company Snapshot).
· Burger King Corp. that offers an array of value-priced offerings and makes kitchen and drive through upgrades
Expansion of Domestic and International retail markets: With the target of 2000 stores by year 2000, Starbucks is on an expansion mode. They are expanding into the international markets and simultaneously they are diversifying in the domestic markets also. Initiatives like Frappuccino and the Doppio cart are part of this.
... conclusion, to compete with the intense competition in today’s fast-food market, KFC China differentiates the company by being innovative. Three significant innovative strategies are localizing the menu, understanding the Chinese culture, and hiring local management. KFC demonstrates that one size fits all approach in the global market does not always work. Many typical Western approach to foreign expansion is to deliver the same products or services as their original establishment. For instance, Domino’s Pizza, an American restaurant chain, nearly failed in Australia due to the underestimation of the need to adapt their offerings to the local tastes. KFC China offers important lessons for global firms. It is essential to know that to what extend the company should keep the existing business model in emerging markets and to what extend it should be thrown away.
By choosing to expand into markets later than other fast food restaurants Burger King hopes to avoid the problems of developing infrastructure and establishing a market base. For instance, by following McDonalds into Brazil, Burger King avoided the need to develop the infrastructure and mark...
When employers see what you post on social media, it gives them an insight on who you are as a person outside of work. When an employer see you post something unprofessional or somethings dealing with nudity or unlawful things. It allows them to see who you are as character but also if you are a great fit for the company. For example, a teacher can get fired for posting certain things on social media. No school district is going to want a teacher is showing his or herself off on social media or if the teacher is having an contact with the student outside of school. Students sometimes look up to their teacher as a role model, if a student see what their teacher is doing on social media, they may follow too. Which isn 't a good look for the school or the teacher. Or when an employer see you well put together during the interview but see you posting about guns or violence, they prevented themselves from a potential threat, When an employer see what you are posting, it gives them an insight on who you are and if you would be a great candidate for the