Keurig Coffee Maker Swot Analysis

460 Words1 Page

A Keurig Coffee Maker is a familiar name for every coffee lover. It's like a genie in your kitchen. All you do is press a button, and freshly brewed, delicious hot coffee is served in a jiffy. Life couldn't get any simpler. Keurig Coffee Makers are manufactured by Keurig, a company founded with the mission to bring gourmet coffee to regular households and offices. And it has done just that. Today, Keurig holds a huge share in the market space with its coffee makers installed in a large number of commercial workplaces and households and the best brands in the coffee world making their own gourmet blends of K Cups which is an innovative Keurig concept.

So how exactly does a Keurig Coffee Maker make your mornings an absolute delight? Well, here's how it works. You select your favorite blend of coffee from a wide range of K Cups available in the market. Just place it in the coffee maker and close the lid. Place your coffee mug below the dispenser and press a button. As soon as you hit the button, the Keurig Coffee Maker pierces the K Cup with a tube. The same tube sends a stream of very hot water rushing down the K Cup. This instantly mixes the coffee blend in the K Cup and a fresh single serve cup of coffee is brewed instantly. This is then dispensed into your mug and all that is left for you to do, is indulge in the pleasures of a gourmet coffee. You can simply toss the used K Cups in the trash can and you're done with the cleaning. No mess, no fuss, just delicious coffee. …show more content…

There are Keurig Coffee Makers specially designed for homes and offices. With a wide range of colors and designs, functionalities and water reservoir capacities, Keurig Coffee Makers offer a large number of choices. And the elegant designs add to the charming appeal of your kitchen

Open Document