John Lewis Swot Analysis

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The underneath data shows what John Lewis Partnership V M&S in 2014. They have high sales and profits with less stores and their boss paid less than M&S. The reasons that John Lewis can exceed M&S is included they have some advantages. First, John Lewis established a trust committed to their staffs. Staffs be considered partners in the company, and the company share more profits and provide some wages to their staffs. Their business value which include "putting the happiness of partners at the centre of everything we do". It include reward all the employees, both fashionable and rewarding the staff. Second, the company through better understanding and quickly responding their customer needs or changing to attract new customers and retain old

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