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History of the world wide web
History of the world wide web
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The internet was first used as a tool to pass information between American military and scientific bodies in the 1960’s. It has dramatically evolved since then, in developed countries the internet through the World Wide Web has become an important part of everyday life. Information can be passed immediately from one computer to another anywhere in the world creating a global village. Web 2.0 is a term that to a certain extent redefines the uses of the internet or more accurately the World Wide Web. It was coined by Tim O’ Reilly at a conference in 2004 it does not as the name suggests refer to technological advances in the structure of the World Wide Web but rather software development which allows users to interact with Web page content and each other. When the World Wide Web was launched in the early 1990’s its uses were limited to viewing Web page content. With the advent of Web 2.0 technologies people can communicate more effectively through instant messaging or video calls, share media content such as video’s, music, photographs, join social networking sites or express their own views and opinions on any subject through blogging. Web 2.0 technologies allow marketing companies to advertise to precise target markets through social networking sites. All social network sites require user’s to enter personal information to create a profile which breaks down the sites users into key demographic categories of gender, age and class. This allows the site administrators to effectively advertise products developed for a specific target market.
One aspect of social networks is for people to represent themselves to the world in a self-designed homepage or profile. This allows users to create a persona that they feel uncomfortable or unw...
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...s and reality constraints. In: Gauntlett, D. and Horsley, R. (Eds) (2004): Web studies – 2nd edition (London, Arnold. Ch. 4).
Curran, J. (2010), Rise of the new media: sociology of the internet. In: Curran J. and Seaton, J. (2010) Power without responsibility: the press, broadcasting and new media in Britain (London, Routledge, 7th edition. Ch. 18).
Henten, A; Skouby, Knud E. (2002), Information society and trade and industry policy. In: Lievrouw, Leah A. and Livingstone S; (Eds) (2002): Handbook of the new media: social shaping and consequences of ICTs (London, Sage. Ch. 19).
Seiter, E. (1999), Television and the internet. In: Caldwell, John T. (Ed) (2000): Theories of the new media: a historical perspective (London, Athlone. Ch. 11).
Thurlow, C; Lengel, L; Tomic, A. (2004), Computer mediated communication: Social interaction and the internet (London, Sage)
When discussing the media, we must search back to its primal state the News Paper. For it was the News paper and its writers that forged ahead and allowed freedoms for today’s journalism on all fronts, from the Twitter accounts to the daily gazettes all must mark a single event in the evolution of media in respects to politics and all things shaping. Moving on in media history, we began to see a rapid expansion around 1990. With more than 50% of all American homes having cable TV access, newspapers in every city and town with major newspaper centers reaching far more than ever before. Then the introduction of the Internet; nothing would ever be the same.
Dizard, Wilson, Jr. Old Media New Media: Mass Communications in The Information Age. New York: Longman, 2000.
Joseph STRAUBHAAR and Robert LaROSE (2001). Media Now. Communications Media in the Information Age. 3rd Edition. Belmont, Wadsworth/Thompson Learning.
Rideout, Victoria and Hamel, Elizabeth. (2006). “The Media Family: Electronic Media in the Lives of
Howard, P. N., & Hussain, M. M. (2011). The role of digital media. Journal of Democracy, 22(3), 35-
Boyd, Danah M., and Nicole B. Ellison. "Social network sites: Definition, history, and scholarship.." Journal of Computer-Mediated Communication 13.1 (2007): 0-19. Web. 21 July 2011. http://jcmc.indiana.edu
Internet as a medium has been a thoroughly discussed topic, especially in recent years with the rise of the World Wide Web. Analysis of relevant literature in the topic shows that the internet is not a new medium. This argument can be shown by looking more in depth into what defines a medium and what defines the internet. From that analysis by looking from a historical point of view the internet can be seen as an old medium which uses re-mediation to deliver content to users. The connection between internet and its users has helped the internet influence the way media is viewed today. Although the internet is not a new medium the content it presents is new. The advances in technology have helped the use of the internet reach new heights in terms of interest and it's capabilities are now being utilised by the masses. This rise in popularity has given the implication that the internet is new. These points can be analysed in more depth which has led me to take the stance that the internet is not a new medium.
Joseph STRAUBHAAR and Robert LaROSE (2002). Media Now. Communications Media in the Information Age, 3rd edition. Belmont, Wadsworth/Thompson Learning.
This paper aims to explore the different reasons behind people having different personas in Twitter and real-life through a look at how the social networking site provides a unique opportunity for self...
Thompson, B. John (1995) “Self and Experience in a Mediated World”, The Media and Modernity : A Social Theory of the Media, Stanford University Press, Stanford, pp.209-219.
Joseph STRAUBHAAR and Robert LaROSE (2002). Media Now. Communications Media in the Information Age. 3rd Edition. Belmont, Wadsworth/Thompson Learning.
The report focuses on the attitudes of society regarding social media, and the impacts that social media may bring about as a consequence of the attitudes, in respect to individuals, commerce, and government management.
Thirty years ago, if I told you that the primary means of communicating and disseminating information would be a series of interconnected computer networks you would of thought I was watching Star Trek or reading a science fiction novel. In 2010, the future of mass media is upon us today; the Internet. The Internet is and will only grow in the future as the primary means of delivering news, information and entertainment to the vast majority of Americans. Mass media as we know it today will take new shape and form in the next few years with the convergence and migration of three legacy mediums (Television, Radio, Newspaper) into one that is based on the Internet and will replace these mediums forever changing the face of journalism, media and politics. In this paper I will attempt to explain the transition of print media to one of the internet, how the shift to an internet based media environment will impact journalism and mass media, and how this migration will benefit society and forever change the dynamic of news and politics.
Hence, any debate of the future becoming digital must take into consideration the reaction of the media to the technological innovations of the world, from the Personal Computers (PC) to the smallest Smartphone. Although mass media has increased with technological innovations, what driv...
“The Internet is becoming the town square for the global village of tomorrow.” Bill Gates. The Internet is vast and is just getting bigger. It has its own community that is open to the public. The Internet is becoming a platform all on its own. It is a stepping-stone in a direction that is unknown. The Internet has become so vast that there are now different versions of it. The different versions of the web are Web 1.0, Web 2.0, the main focus of this paper, and Web 3.0. Web 1.0 is all about sharing information. It is very bland and just gets the point across of what was needed. This how the Internet had started. Web 2.0 is sharing information with interaction. To me this means social media in some fashion. The website that was accessed has a way of interacting with the users whether it be through comments or giveaways on the web. Web 3.0 is the server interacting with the individual on a particular website. Amazon is the best example of Web 3.0 because it gives recommendations based on items that have been searched. “Among American adults 87% use the web, 68% connect...