A search engine was built in January 1996, as a research project by Larry Page, who was soon joined by Sergey Brin, two Ph.D. students at Stanford University, California. This search engine was named “BackRub,” and it was the beginning of a new era. The name of this website was changed afterward to what we know now as “Google.” I have been studying the business case of Google in one of my MIS classes and using the information I gained from that course, I am able to talk about Google. Since my audience is the instructor and my classmates, Google helps you find information that you need for your daily life in college. I want my audience to know by the end of my speech about Google //what is the history of Google, /what makes it special, //and lessons to learn from the experience of Google’s founders. First of all, where does the word “Google” come from? The name "Google" originated from a misspelling of "googol,” which refers to 10100, the number represented by a 1 followed by one hundred zeros. It found its way to the English language, now the verb "Google", was added to the Oxford English Dictionary in 2006, meaning, "to use the Google search engine to obtain information on the Internet." Their search engine was originally nicknamed "BackRub" because the system checked back links to estimate a site's importance. /// The start of Google was pretty much like the start of every website. It was a research project to these two Ph.D. Students where they hypothesized that a search engine that analyzed the relationships between websites would produce better ranking of results than existing techniques, which ranked results according to the number of times the search term appeared on a page. It was first related to the university’s domain, but then the traffic was so heavy that the university asked them to move their website to a domain outside the university. What made Google this popular was the speed it pulls out information, which is counted in parts of seconds. And also, the size of their data base, according to the instructor of our instructor in MIS class only 60% of data you found on Google are in other web search engines. Google’s Stock Price was around $ 110, but it is now traded at around $500. What made this big difference? In order to understand why google’s stock price increased to reach this level we have to understand what makes it special from the way they treat their employees.
I think the main idea from the article “How Google, Wikipedia Have Changed Our Lives – For Better and Worse” who was written by Jennifer Woodard is how this generation of people rely entirely too much on the internet to find their answers for school and everyday life. When people used to research for information they were looking for they could spend hours in the library, reading countless books to find their answers and even find more then what they were looking for. Now when researching people are so used to finding out what they want to know it only takes seconds to type in in your phone and find on Google your answer. Learning before there was computers or google, you had to listen to the whole lecture to get an understanding of everything
In “Google never forgets: a caution tale,” Max Fawcett (2006) has cautioned readers to be careful of what you publish on the Internet. In the first part of this essay, he mentioned about the internet makes the digital equivalent of a dishonest diary to record your life knowledge, your opinions, and your shameful stories. It is catastrophic when you can not control over the biography’s content. Also, Google can keep everything that you posted many years ago, and they are coming behind of you same as a shadow. In the second part, he tried to explain to us that some of the information in the Internet are fake, unclear and outdated. The author used from Napa Valley as an example that “superior code is also ruthlessly efficient at finding every reference, however obscure, tangential or dated it might be, when an individual’s name is searched.” The author also stated that he made a website in 1998 and after a while and specifically in 2004 he came to search for himself and he discovered that Google still has this information kept in its memory. He also tried to clarify that Google can be a reason for an employee’s termination or job refusing when his/her boss or interviewer search about their background and find some negative feedbacks on their weblog.
Nicholas Carr is an author that focuses on the real word changing. His main focuses are the changes in technology, business and the culture. One of his essay’s, “Is Google Making Us Stupid,” focuses on whether or not the Internet is creating problems within today’s society, and with our learning abilities in general. Carr provides detailed examples from Google, research teams and our own history to show the impact it has on today’s life and the minds’ of Internet users.
Does our daily use of technology and tools pose a threat to how effectively our memory functions?
Batson, Trent (March 13, 2009). Campus Technology. Response to Nicholas Carr’s ‘Is Google Making Us Stupid?’ http://campustechnology.com/Articles/2009/03/18/Response-to-Nicholas-Carr-Question-Is-Google-Making-Us-Stupid.aspx?Page=1
If only my local library could hold the vast quantity of information that my hand held smart phone does. Carr insinuates that Google (and the internet) is making us stupid. I say they are making us lazy. In “Is Google Making Us Stupid” by Nicholas Carr informatively states that with the advancement of technology, Google search engine, and the internet we are become more distracted—with all the different forms of flash media, the amount of hyper-links after hyper-link after hyper-links, and clickable adds-- in turn we are doing less critical reading by way of the internet as opposed to a printed book. Being able to glance over several articles in hour’s verses days looking through books; being able to jump from link to link in order to get the information you need, never looking at the same page twice has decrease out deep thinking and reading skills. Now days, all forms of reading, e.g. newspaper, magazine, etc. are small amount of reading to get the main idea of what’s going on and if you would like more information you will have to go to another page to do so. In the end, C...
INTRODUCTION The Google company has engaged the controlling location and position in its industry since the launch due to its unique product which is a result of its unparalleled working location. Google has moved out on to achieve the largest share of online search engines as it affords its users with a product that is difficult to find even though there are a lot of challenges. By analyzing and examining the internal and external environment of the company, it is obvious that Google company is running an efficient machine, giving attention to the most of its customers and it ensures that it offers a quick and reliable product to its customers. Origination structure at Google :
The leaders of Google have well understood the means to make Google’s company different to the other companies. They established since the beginning an original way of work, controlling the recruitment of the new members, and imposing their vision on the employees.
2009 was a negative period for the United States economy. A big recession hit the country, and the founders of Google were trying to make a plan in order to make to limit the damage caused by an economic decline. Brin and Page the two creators of the giant Google were shocked form the situation that was occurring. Their company was feeling the effect of the economic downturn. Google’s stock price dropped 51 percent. The two entrepreneurs were trying to figure out a way to keep the company from drowning. Google main problem was how to maintain the culture that made the company successful in the previous two years. Some consequences that the company had to face was eliminating products that
What drives history? Before we answer this question, we must go deeper and answer a more important question: What is history? History is, simply, all of the events, ideas, people, and occurrences that have existed in the past. These things have been driven by one common factor: individuals. Although individuals driving history may seem like a rather simple answer, it is the only one that provides no flaws.
Employee focus (Google has a unique culture and policies to promote innovation. The company strives to employ the most qualified applicants and reward the greatest contributors, in order to promote good performance and facilitate hiring and retention)
Google Inc. is a company that started in 2002 and has gradually grown to become an international technology company. Google’s business is mainly focused around vital areas, like advertising, search, operating platforms and systems and platforms, hardware products and enterprise. The company produces its revenue mainly by distributing online advertising. Google also produces revenues from Motorola through selling products. The company offers its services and products in over 100 languages and in over 50 regions, territories and countries. The company assimilates various features in its search service and gives dedicated search services to aid users modify their search. Google also gives product-listing advertisements, which comprise of product information, like price, merchant information and product image without needing ad text or extra keywords.
Google continues to grow and innovate. Google focuses on the user and all else will follow. Since the beginning, they have focused on providing the best user experience possible, and take great care to ensure that they will ultimately serve their customers(Google.com n.d.). In relation to market development and product development the core values “Its best to do one thing really, really well (Google.com n.d.),” fits in with these strategies. “You don’t need to be at your desk to need an answer (Google.com n.d.),” describes Goggle’s innovation to mobile platforms. “The need for information crosses all borders (Google.com n.d.).” Google company has grown and has offices in more then 60 countries, maintaining more then 180 internet domains, and serve more then half of their results to people outside of the United States, and this relates to concentrated growth strategy. “Great just isn’t good enough(Google.com n.d.).” Google continues to strive to reach for better ways of doing things, through innovation and integration, continue to improve things in unexpected ways (Google.com n.d.).
Search engines, specifically Google, have probably contributed more to the distribution of knowledge than any other invention since the creation of the printing press. Google was created by Larry Page and Serge...
Google is the most popular search engine used all over the world. Every month there are more than a billion searches conducted on Google. What makes Google so popular? The brain behind Google is its ranking algorithm. Every search engine provides essentially the same function, but this was not the case when the World Wide Web was originally created. The founders of Google created pagerank which set it apart from all other search engines. Google uses keywords and links from other pages to help sort the relevance of webpages on the WWW and determine if they are useful to the contents of the search. When a user searches a term, pagerank attempts to present the data in the most viable way. The purpose of this research paper is to explain and demonstrate how the pagerank algorithm works. The paper will first outline the origin of pagerank and why it was created. It will also discuss what has set it apart from other ranking systems that others developed around the same time. Secondly, it will demonstrate the method used to rank the listings from a web search. Lastly, th...