Goodwill Industries Case Study

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Goodwill industries offer an abundance of stores across the country that offers products that were donated to Goodwill. These donations include but not limited to designer goods and department store labels. Because of the wide variety of donations that Goodwill receives they are able to offer specialty boutiques that offer upscale clothing and other stores that offer more traditional products. Goodwill has done a good job to make sure the type of store and the types of products are located in different geographical areas based on number factors which include demography, economic, and cultural environments.

Goodwill Industries has three types of consumers, which are fashion shoppers, bargain hunters, and resellers. Each one of these …show more content…

There are some people who don’t feel like it’s socially acceptable to shop at an establishment like Goodwill. There are others that want to keep up to date with “todays” fashions which are the consumers that shop at the specialty boutiques that offer the high end and brand named products. Then there is the need for products for activities such as working or recreation. It is makes sense for a worker that works outside or that is constantly going to get dirty to buy clothing from a Goodwill store rather than paying for a new …show more content…

They accept a wide variety of donations from both consumers and retail stores. When times are tough Goodwill benefits because people are looking for bargains but when times are really tuff Goodwill actually suffers. During really tuff times Goodwill experiences not only less foot traffic but also less donations along with lower quality of donations. During these times people will decide to sell their higher quality items for profit on EBay rather than donating them to Goodwill. Also during these times people are not looking to shop even at thrift stores like Goodwill which forces Goodwill to sell items in bulk to recyclers to make room for new

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