Good Hotel Business Analysis

3151 Words7 Pages
bulb-icon

Recommended: Global code of ethics for hospitality industry

All of our hotels are non-conventional, and have a philanthropic community vision.-Pam Janusz, General Manager, Joie de Vivre SoMa Hotels, personal interview, March 5, 2010 (Thompson, Peteraf, Gamble, & Strickland III, 2012). Established in 1987, Joie de Vivre (JdV) is a hotel management hotel located throughout California. By 2010, JdV is the second largest U.S. boutique hotel operator. New owners have recently purchased the hotels that JdV Management Company operates; GM Pam Janusz has the task of preparing the hotels for transitional changes. Pam Janusz must provide the new owners with a report evaluating Good Hotel. The report will include financial/corporate objectives, and whether or not the new owners should continue with Good Hotel concept.

Joie de Vivre & Boutique Hotels

Vision/Mission statement- The Good Hotel vision is to be the first hotel with a conscience. Our philanthropic and positive approach is designed to inspire the “good in us all” (Thompson, Peteraf, Gamble, & Strickland III, 2012). The Good Hotel is representing a hip and fun San Francisco hotel chain that practices philanthropy and believes in doing good for the planet.

Business Model- Established in 1987, Joie de Vivre (JdV) is a hotel management company based in San Francisco with thirty-six boutique hotels located throughout California. Boutiques hotel differentiations within the lodging industry; they provides personalized customer services and accommodation that large hotel chains do not offer. Boutique hotels are unique stylish hotels, designed to represent their location. In 2008, JdV combined newly renovated hotels to form one new hotel, known as Good Hotel. Good Hotel is the first in the industry to become known as the “hotel with a c...

... middle of paper ...

...s, and light fixtures. Good Hotel usage of geographic location to tailor hotels to its surrounding, and utilizing, “hotel with a conscience” is a unique differentiation that identifies their hotels. These differentiation factors are what make Good Hotel stand out in their industry.

TA-5

When constructing and executing a strategy organization not only needs a competitive strategy, but an ethical strategy to address any ethics and legal issues. An ethical strategy can ensure that any strategy implemented is ethical and does not violate any local or state practices. Linking together ethical strategy and competitive strategy will ensure the longevity of your firm.

Works Cited

Gamble, J. E., Peteraf, M. A., Strickland III, A. J., & Thompson A. A. (2012). Crafting & Executing Strategy: The Quest for Competitive Advantage. New York, NY: McGraw-Hill Irwin.

Show More
Related

  • Business Analysis: Travelodge

    1609 Words  | 4 Pages

    Travelodge is basically numerous hotel chains operating around the world. The corporation has its branches in United States, Canada, United Kingdom, Spain, Australia, New Zealand, and Ireland. Travelodge has been termed as the first value hotel brand of Britain when started in UK. The first hotel was initiated at Barton under Needwood in the centre of England. From this point onwards, the company has been moving forward by achieving success rapidly in all of its operational areas.

    Read More

  • Evolution and Excellence of Lifestyle Holiday Vacation Club

    946 Words  | 2 Pages

    Lifestyle Holiday Vacation Club (LHVC) is the word synonymous to luxury services based on the “ALL IN” concept. The idea of starting up LHVC was developed by an Austrian group of investors in 1995, building the first hotel named “Hacienda Hotel” in Puerto Plata (Figure 3). In 2002, the product LHVC was founded representing a vacation club with 200 members. Today the club has more than 30,000 LHVC Members (LHVC, 2016).

    Read More

  • SWOT Analysis Of The Wyndham's Code Of Business Conduct

    827 Words  | 2 Pages

    The Wyndham has executed a compliance program to strengthen ethics throughout the company. They have drafted a thorough Code of Business Conduct that has received top scores from the Ethisphere Institute for its comprehensiveness and availability to stakeholders. Another way the Wyndham contributes to customer is creating a customer relationships. When consumers think about and associate the Wyndham hotel company the first thought that should come to hand is an upscale hotel chains that targets high end consumers. However, the Wyndham targets travelers from across the world and social status. For example, they have different hotels that expend the reach of consumers some of them include Wyndham Hotels and Resorts, Wyndham Garden, and Wyndham Grand Collection, Days Inn, Super 8, Travel Lodge, and others. This strategy allows Wyndham to avoid brand confusion but also set apart with having a wide variety of consumers. Ending with Availability of products and customer care services: The products of the Wyndham are always available in markets and keeps on changing customer requirements. Their customer care service is also effective that help customers in making right and quick

    Read More

  • Rosewood Branding Strategy

    744 Words  | 2 Pages

    -“Sense of Place” philosophy- each hotel has a local character and culture of the given location. Architecture and history in implemented in each individual hotel which is very different approach than chain-like competitors. This was a power tool that Rosewood had!

    Read More

  • Analysis of Hilton Hotels

    870 Words  | 2 Pages

    The Hotel industry has become very important in the past years due to immense traveling and growth of international business. Hotel industry not only plays an important role in the life of people but as well as the economy of the country. Development and advancement in the Hotel industry have rapidly been taking place and especially since the rapid change in technology, it is very important for hotels to be promptly keeping up to date. When the hotel industry is spoken of, there are many famous hotels but one hotel company that has been outstanding in growth and other aspects of business, like in Leadership, Teamwork (Employee turnover), Motivation (Customer retention and satisfaction, Goals and objectives, (changing the way hotel business has worked), and Change within the company; structurally inside and physically outside, adding elements, like entertainment, gaming, and outdoor activities, is the Hilton Hotel Company.

    Read More

  • The Four Seasons Essay

    1012 Words  | 3 Pages

    When you visit a Four Seasons, you can tell that every internal customers, or employees, genuinely cares about the wellbeing of the company. This starts all the way from the top, and has a ripple effect through the hotel. Isadore made this point clear as he toured his hotels, telling management at every level that “we can’t change employee behavior without changing ours.” This commitment to treating the employee as they deserved to be treated led to the great customer service that the Four Seasons is known

    Read More

  • Portman Hotel Case Study Essay

    1331 Words  | 3 Pages

    The Portman hotel is one of the luxury hotels in the hotel industry. The size of the hotel is relatively small; it has only 348 rooms and 21 floors. The objective of this hotel is to bring Asian hospitality to the US. This hotel is different from other hotel because it offers the services of personal valet and also it had “ no rules for the guests”.

    Read More

  • Management Analysis of Hilton Hotels

    1797 Words  | 4 Pages

    Hilton Worldwide carries out business through three segments: (1) management and franchise; (2) ownership; and (3) time-share. These business segments enable management to capitalize on strengths like brand recognition and economies of scale. The company focuses primarily on the management and franchise segment which consist of 3,918 hotels with 610,413 rooms. Managing the properties, rather than owning them, allows the company t...

    Read More

  • Mandarin Oriental Case Study

    1242 Words  | 3 Pages

    In an effort to expand, the corporation has acquired properties that they will convert to Mandarin Oriental’s brand and standards. The company is looking to develop further and has planned or is planning on acquiring buildings from other hotels such as the Hotel Ritz Madrid in Spain (Winston Nicklin, 2015). They have also sold some of their hotels, such as their location in San Francisco to Loews Hotels and Resorts (King, 2015). The Mandarin Oriental Group is discerning on where they will build or acquire properties, especially from a financial standpoint (Photos.mandarinoriental.com, n.d.). Though they are continually expanding, the Mandarin Oriental Group strives to keep its Asian influences. (Mandarinoriental.com,

    Read More

  • Marketing Strategy And Product Life Cycle In Hospitality

    703 Words  | 2 Pages

    Moreover, the InterContinental Hotels & Resorts is considered the first international hotel brand in the world, as it began operations in the year 1946 (About InterContinental Hotels Group Brands, 2015). Over time the hotel group has evolved to encompass quality hotel rooms not only in North America, but in Central and South America, Europe, the Middle East, Africa, Australia, and Asia-Pacific (IHG – InterContinental Hotels Group, 2015). In addition, they have acquired extended stay facilities and the Hualuxe Hotels & Resorts, which specifically “celebrates the essence of Chinese hospitality” (About InterContinental Hotels Group Brands, 2015). In my opinion, this shows that their target market has changed by expanding their scope of travel, which means they are traveling to farther and farther locations and require the familiar surroundings with equivalent product quality at the final destination. The InterContinental Hotels Group is in the fourth and final stage of the product life cycle, which is the decline stage (Editorial Board, 2014, p. 212). Indeed, the brands lengthy history indicates it has loyal customers, but its addition of innovations indicates the targeting of new customers for the organization, which are clear signs of a business in the decline stage of the product life cycle (Editorial Board, 2014, p.

    Read More

  • Mandarin Oriental Hotel Case Study

    2175 Words  | 5 Pages

    At the beginning of 1993, the company introduced a new Group Mission. Statement that has been rolled out to every member of staff through personal presentations by the Managing Director at every hotel and corporate office. This Mission Statement has been published in English, Chinese, Thai and Indonesian, and serves as a model for that. it conveys guidelines and criteria that can be used by hoteliers who wish to monitor and evaluate their own leadership and quality. improvement efforts.

    Read More

  • Macro-Environment Analysis And PESTLE Analysis In The Global Hotel Industry

    1295 Words  | 3 Pages

    The top leading hotel bees are the Hilton, Choice Hotels, the Best Western, Accor and the Marriott. They all strive to offer luxurious, accommodating environments, which puts a struggle on the economy. Due to the various splurges and lavish venue spaces required, an increase in real asset prices has been the result. Intense capital has been the solution for many of the hotel chains, to be able to acquire the necessary properties.

    Read More

  • Ritz Carlton Background

    637 Words  | 2 Pages

    The Ritz-Carlton Hotel Company has achieved so much fame in their marketplace that they have attained what is referred to as “The Ritz Mystique.” Among the grand hotels of the world, The Ritz-Carlton hotels and resorts are famous for luxury, spectacular surroundings and legendary service. They have gained this title with dedication and award-winning hotels that reflect the 100 years of tradition that stand behind them. Discovering the fascinating history of Ritz-Carlton hotels, illustrates their commitment on relentless training to improve their quality in service and their strategy. Ritz-Carlton has achieved a Gold Standard of value and philosophy by which they operate.

    Read More

  • External Environments Whih Impact the Hotel Industry

    2409 Words  | 5 Pages

    The hotel industry is by far one of the biggest business industries known to man in this era. The businesses of this industry are affected by many factors. The businesses environmental factors in external factors are demographic, economic, global, political, sociocultural and technological.

    Read More

  • Analysis Of The Tsogo Hotel Group

    614 Words  | 2 Pages

    This is an assignment that involves analysis of a hotels mission statement. At first the student chose the cape heritage hotel, but when she went to speak to the general manager, Anja Du Plessis, she realised that not every business has a printed out mission statement, they might have a culture and they know what their goals are but they are too small to have a typed out mission statement. The student tried to find a mission statement of the southern sun hotel group. The Tsogo Sun Group is a very big hotel group that needs to have a mission statement so that all the southern sun hotels have the same vision and mission. They need to know where they are going to and what the main purpose is. The hotel didn’t want to give a mission statement to the student but there was something on their website that could tell the student a little more about the hotel group and its mission. Their vision and mission is to provide the greatest possible variety of quality hospitality, leisure, and gaming and entertainment experiences at all their destinations (Tsogo Sun. (n.d.)). The Prot...

    Read More

More about Good Hotel Business Analysis

Open Document