External Analysis Of The Footwear Company

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IV. EXTERNAL ANALYSIS

A. General Environment
Macro environment factors are the one who affects the way of operating the business. There are uncontrollable external factors that are out of control on the business and sometimes needed some changes in managing, directing, producing, and marketing stuffs for the company business.

4.1 Economic Development
GDP will increase from 5,236.41 in 2014 to 5,664.40 in 2015.
Table 4.1
Gross Domestic Product Forecast
Year Gross Domestic Product
(In Billion Pesos) Annual Percentage Change
2011 5,910.2 3.7
2012 6,312.17 6.8
2013 6,765.45 7.2
2014 (Projected) 5,236.41 5.8
2015 (Projected) 5,664.04 7.55
2016 (Projected) 5,507.23 8.22
2017 (Projected) 5,350.43 8.89
2018 (Projected) 5,193.61 9.56

Increase in GDP can help the company to grow more because this may project a nation …show more content…

For example, leather and other engineered segments utilized within footwear preparation. Currently, the floundering nearby footwear industry will be even now subject to the local business sector to survival despite from its preparation yield. Furthermore, relating offers in the secret word decade have dramatically contracted energetic about less expensive imports primarily from china.
Makers about shoes, slippers, and sandals also different footwear vigorously depend on foreign crude materials not best due to the wider plan varieties accessible abroad as well as to the less expensive costs and more superior stock accessibility.
Particularly to the medium of extensive scale footwear manufacturers, import perks need to be permitted them to stay with their operations starting with setting off under as they stay with end watch of their market vicinity against foreign unique brands and also of the

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