Exploring The Role Of El Diario In Developing The Latino Community

El Diario sprung up to capture the evolving audience of the Latino community, giving them a platform to voice their concerns. Over the last centenary, the newspaper has shaped the Hispanic community’s destiny and championed causes, which remain dear to their hearts. El Diario has empowered the community through information and civic engagement in the past, and will continuously touch the lives of future generations (“National Institute for Latino Policy” par. 7). Today, the paper serves the distinct Latino population to who immigrated to New York, from Mexico, Puerto Rico, Dominican Republic, and South America. Although capturing over 36500 days of journalism is daunting, this essay offers a glimpse of the role El Diario has played in developing Latinos.

Helping develop the Latino community is meant to benefit all. In the quest for this development, El Diario has engaged in a mission that has greatly contributed much to the community (Levy

n.d.). Over the years, El Diario has played a significant role in promoting various changes for Latinos. For instance, El Diario constantly witnesses the economic, cultural and sports challenges facing the Latino community. It is also a constant participant in defending the civil rights and social equality of the Latino community. It is through its extinguishable voice that El Diario has created increased awareness on the needs of Latinos. Indeed, the 100 years of ink have been worthwhile as the company tries to highlight the social injustices facing the Latino community.
Clearly, there are many social injustice situations facing the Latino community, which El Diario has tried to solve. An emblematic case is reporting the Puerto Rican Construction Company that was mistreating over 32 workers in Virginia in 1961 (Jasen n.d.). The intensive coverage pressured Governor Nelson Rockefeller to initiate investigations into the case. Later, the newspaper campaigned against the death sentence of a gang member, Salvador Agrón, in 1959, forcing the governor to reduce the sentence to life imprisonment. Covering drug trafficking and calling for action on cases of drug use and abuse have also had a great impact in the community (Jasen n.d.). Unfortunately, a legendary El Diario editor was murdered for bringing these issues to light. Today, El-Diario safeguards the safety and labor of Latinos by increasing awareness and sensitivity on abuse and negligence concerns.
Apart from safety and labor, El Diario has sensitized the education sector and leaders on the significance of bilingual education (Gerson n.d.). The newspaper has defended Spanish as the single most language that unites the Latino community. This forms part of the ambitions that the newspaper has achieved through its initiatives. In a climate that demands English mastery, featuring articles from Hispanic writers has facilitated the preservation of Spanish in this climate. Recently, the newspaper reflected Spanglish in most of its articles, highlighting the changes that Spanish has undergone over time (Gerson n.d.). While few media are able to express the relevance of bilingual education programs, El Diario has successfully achieved this. The newspaper has campaigned tirelessly for the benefits of bilingual education to Hispanic students. With its continuous volunteering efforts, El Diario will make brighter days for the Latino community.
Understanding the significance of EL Diario brings us closer to understanding the Latino narrative. El Diario has mostly documented the history of New York, especially after the great migration in 1950s, in Spanish (Jasen n.d.). During this period, the cultural background of Puerto Ricans thrived among the Latino population in New York, with great growth and diversity in the past century alone. Presently, the Latino population makes up over 30 percent of New York’s population. Thus, El Diario is an important resource for those interested in learning about the life and culture of Latinos. The newspaper has documented the lives, struggles, and contributions of this community to New York and its culture (Gonzalex-Fuentes n.d.). Evidently, El Diario chronicles the social-political and cultural life of Latinos, and continues to give the best understanding of the Latino narrative.
Appreciating the role of El Diario in alleviating societal problems facing the Latino community can make us appreciative of the good things in life.

El Diario has documented and reported the challenges, contributions, and mistakes of Latino immigrants (Gonzalex-Fuentes n.d.). Advocating for these reform laws and public policies has been the major task of El Diario since its founding. The newspaper has campaigned for a humane and fair immigration reform, even though it forms part of their job. Many immigrants have turned to the newspaper to appeal their plights and to seek help when facing misfortunes. Similarly, the paper has highlighted the achievements of immigrants in the US, giving hope of a better future for many immigrants (Jasen n.d.). The newspaper has engaged in successfully documenting challenges, contributions, and mistakes of immigrants, giving Hispanics a different perspective to life. Indeed, the approach of El Diario is a challenge to policymakers and the local community in how they handle the immigration

concern.
Although concerns for the Latino community are growing, El Diario is taking advantage of this growth to further its economic ambitions. The Hispanic community has over 800,000 weekly readers, with a buying power of over $47 billion (“National Institute for Latino Policy” par. 7). El Diario is taking advantage of this growing number to expand its economic presence beyond New York. According to Georgette Jasen, an economic analyst, establishing the presence of El Diario in other regions will benefit the company economically. Expanding into other cities such as the Los Angeles will increase the company’s competition for the multibillion-dollar advertisement market. Therefore, creating an effective platform with a broader scope will expand the newspaper’s power to reach the influential Hispanic market.
In sum, El Diario is a leading Spanish newspaper with influence that resonates past the multi-generational Hispanic audience. El Diario has a rich history in serving the Latino community and with over 100 years of centennial excellence, the newspaper demonstrates a strong presence in the Hispanic market. The reputation of the company as the oldest Spanish newspaper appeals to the audience on tradition and has effectively challenged ills brought on the Hispanic community. This paper shows that the leadership role of this newspaper remains optimistic, given that the rich history of the paper is not about the company, but of the Latino community. El Diario has made significant contributions to the Latino community and will continue to play a significant role in handling the various challenges they face. Clearly, witnessing the challenges facing the Latino community has enhanced the newspaper’s contributions to defending the civil rights and social equality of the Latino community. Without doubt, the extinguishable voice of El Diario has created increased awareness on the needs of Latinos.