Disney Princess Movies And Self-Esteem

1702 Words4 Pages

The purpose of this experiment is to investigate the depiction of beauty in animated Disney Princess movies and consequences that the portrayal of beauty have on young girl’s individual self-esteem. This study had one general hypothesis. The hypothesis considered young girls who idealize the beauty standards of Disney Princesses will have lower self-esteem than young girls who do not idealize their standard of beauty. I expected that young girls who have the desire to mimic Disney Princesses will have lower self-esteem because the beauty standards of Disney Princess are impossible to obtain; therefore, their perception of beauty will become extremely falter, which will lead to the decrease in their self-esteem levels and a negative perception …show more content…

The scale is a 10 item scale with 7 responses from each scale. Following the survey, a research assistant will record each child’s self-esteem level based on their responses. Then, children from each group will be separated and individually presented with photographs of Disney Princesses and other characters. The order of presentation of the photographs will be random for each child. Participants will be asked to rate each character using a Semantic Differential measure. Different adjectives will be juxtaposed with each other expressing a continuum between the adjectives. Participants will point on the continuum based on their responses regarding the photograph, and with a ruler a research assistant will mark each child’s response based on the continuum. Each child will rate 14 pictures total, which will be 14 responses from each child. The participants were then asked to complete a 5 point Likert Scale that included eight different questions. Each questions corresponds with the photographs seen by each participant, and will assess how each participant views their own physical beauty compared to the Disney princesses and other characters. Because each child’s ages varied, a research assistant read each question to each child …show more content…

As a result, I want my findings to reinforce the concept that the growing pervasiveness of media in the world of children has the potential for negative and positive outcomes, especially in regards to beauty (Bazzini et al. 2010). The limitations of my research are that it only looks at young girls as oppose to young boys. Young boy’s perception on beauty can affect how young girls view themselves in the light of the opposite sex. Another issue is the participant’s ability to understand the questions and relate them to themselves, as oppose to what they think the answer ought to be based on their familiarity with the movie, and preconceived notions regarding beauty. Future research should focus on both genders and assess both genders level of self-esteem and their perception of beauty based on the other. Also future research should use a wider variety of Disney Princesses and other Disney characters to show diversity within the perception of beauty in Disney films. This research will help promote healthy depictions of beauty, and challenge Disney filmmakers to stop using unattainable standards of beauty that no one can

Open Document