Leadership is not just a word rather leadership is a process of social influence of one person on others to aid and to support their role in order to achieve the combined purpose. Leadership is thus not a role or a position, but an act of achieving the tasks assigned. So being a leader is an adventure because the whole situation of success and failure surrounds the leader’s role. It is rightly said that if you are the driving force or the source of inspiration for others, if you are the ladder to the top destination then you are the leader. If you are the source for others to flourish, you are an inspiring leader. To command the great things is not at all an easy task. Leadership is an art to mold others according to your own plans and way …show more content…
Woolman worked closely with him during his time as CEO. Adapting to his core values of what created the Delta family promised a great future ahead for the company. It was not until Ron Allen became CEO did the company start to turn south. I believe the reasoning behind Ron Allen’s failures were because he had little to no exposure to Mr. Woolman and his core values he deployed to create a successful airline. The Delta Board told Ron Allen it was over in early 1997, but allowed him to remain with the company until the summer. At the time they terminated him, the Board reportedly had no idea of who his replacement might be. All the successors after Mr. Woolman up to Ron Allen were all hired internally through the company. After the failures of Ron Allen, the Board of Directors decided to go outside the Delta family for the first time for the top …show more content…
This was a sad day for everyone in both the immediate and extended “Delta family,” a day perhaps as sad in its own way as the death of Mr. Woolman almost 40 years before. The sadness mixes with fear by employees and retirees, their families, stockholders, customers, vendors, taxpayers, governments and all others among the tens of thousands impacted by the bankruptcy. Leadership decisions by Delta’s Board and CEO’s over a long period of years laid the foundation for Delta to be in a position where the factors would have a large enough impact to result in bankruptcy. By promoting Ron Allen to CEO, primarily because he had moved up the chairs in the company through Beeb’s efforts, the Board showed their lack of awareness of the need for a strategist to deal with the fundamental changes taking place in the airline industry. Then the Board brought in Leo Mullin and gave him free rein for 6 ½ years to turn a cash rich company into one in such poor shape financially that his successor had to turn to expensive sources of money to keep the company
As the project management triangle states, “do you want something done good, cheap, or fast?. Pick two!” That had been the constraints applied to many businesses until the launch of Southwest airlines in the mid 1960’s. Southwest managed to break free of the management triangle and offer safe (good), low cost (cheap), and timely (fast) air service in Texas and eventually across the United States. From the beginning, the company’s staff and management shared these goals, and developed a foundation on which to build the business. Visionary leaders Rollin King, Herb Kelleher, Colleen Barrett and other early leaders at Southwest, proved that there is no more competitive advantage than a dedicated, loyal work force. Her Kelleher’s transformational leadership style was just what the new airline needed to be successful, and motivate the staff of SWA to do what no other airline had done before: offer cheap, short distance, no frills air service, and make a profit doing it.
The Airline Industry is a fascinating market. It has been one of the few industries to reach astounding milestones. For example, over 200 airlines have gone out of business since deregulation occurred in 1978. Currently, more than 50% of the airlines in the industry are operating under Chapter 11 regulations. Since 9/11, four of the six large carriers have filed for and are currently under bankruptcy court protection. Since 9/11 the industry has lost over $30 billion dollars, and this loss continues to increase. Despite the fact that the airline industry is in a state of despair, JetBlue has become the golden example, a glimpse of what the industry could be.
Leadership can be difficult to define and sometimes more difficult to attain. There are are a multitude of different leadership styles and each can work effectively in a given environment. Some styles that work in some environments fail in others. As far as the leadership of Alaskan Airlines, they seem to be doing something right. The chairman and chief executive officer of Alaska Air Group and its two subsidiaries (Alaska Airlines and Horizon) is Brad Tilden. Under Tilden’s leadership, Alaska and Horizon are focused on running a safe and reliable operation, on providing a hassle-free travel experience, on offering low fares, and on steadily growing their combined route network. Alaska has earned many accolades, including ranking highest
Delta Air Lines operates in a competitive industry. Amongst its competitors, its two largest were American Airlines and United. To survive in the industry it was necessary to employ and maintain technologically efficient and cutting edge systems. However, Delta systems of operations were mainly paper based; they still used pneumatic tubes to move information and they made little use of the internet. As a result, the company lacked a competitive edge. The technology it had was based on various departments independently purchasing the technology they needed and hiring their own IT staff. In 1996, Delta was still known for its expensive airfares, poor service, limited leg room on flights and use of out-dated inefficient processing systems.
Many elements of Delta Airlines are described in detail, within this paper. There is a breakdown of the external and internal factors, using external and internal analysis. Porter’s Five forces are used to create the external analysis, and the key factors for Delta are power of buyers, and rivalry. Delta’s competitive advantages are identified as customer service, sustainability, brand image, strong strategic alliances, and corporate travel. Delta’s main issues are the low expansion in international markets, continuous changing of incentive program, and glitches within technology. Delta should expand more into the Chinese and African markets in order to gain market share within the airline industry.
All of these elements helped build a strong corporate culture for Southwest. Now that Herb Kelleher has departed, it can be easy to foresee some difficulties in maintaining that family atmosphere. One difficulty being whether the company has the ability to maintain such close relationships with its customers as the market changes and the company grows. We also foresee some problems in maintaining competitive benefits as other companies are modifying their employee policies to become more competitive.
Leadership is all about having the right amount of heart and determination to help make a difference in someone’s life. It takes certain qualities to be considered a good leader. A leader should want to help inspire others to make a change and to be the best that they can be. A true leader does not need to feel powerful, instead they empower those around them. Throughout my life I have come across various leaders who have made an impact on my life. It takes a very special person to inspire and touch people’s lives. Leadership is so much deeper than having power and bossing people around.
Delta Airlines has been a vibrant company in the airline industry, with great success over the years. Delta airlines started as a crops dusting company to serving more than 572 destinations, in 65 countries on six continents (Allan, H., David. H. ,2012). Delta airline moved its headquarters from Monroe, Louisiana to the city of Atlanta, Georgia. The great management strategies have portrayed from time to time to be fruitful even in the verge of a recession. With these consistency in delivery of services, it is clear that the company is out to outdo its competitors and turn out to be the greatest airline in the world.
Leadership is being able to direct or guide other people by either your own actions or by actually guiding them into the right direction (Acumen). Inspiration to be a leader might come from many different areas like your family, friends, peers, or even teachers. My inspiration didn’t really occur to me until I started attending college in August 2013. In all actuality I never even thought of how to be a leader until I was in Mrs. Moore’s Perspectives class. I now have a desire to be a great leader, and the inspiration has come from Mrs. Moore, and my family. I am the first to attend college out of my family, so in a away I have already started leading my siblings in the right direction. Being a leader means inspiring others to pursue their dreams, and aspirations and helping throughout the journey to success. Being a leader has nothing with authority or being able to tell other what, and how to do things, it’s about having people who look up to you and want to follow your example.
The term ‘leadership’ has no definition, for it is defined different ways in the minds of people. A leader will ingrain a sense of positivity and necessity towards the set goal using the power of written and spoken word. The qualities of a leader differentiate between between each society.
Southwest Airlines has come from an underdog to being one of the best airlines in the industry. This reputation translates from its strategic management of resources. The Co-founder and former CEO, Herb Kelleher, established a unique corporate culture that leads to high customer satisfaction, employees’ morale, and one of the most profitable airlines in the industry (Jackson et al., 2012). The corporate culture concentrates on empowerment the workforce. It shows through Southwest Airlines core values that “happy employees lead to happy customers, which create happy shareholders” (Jackson et al., 2012). Since its first grand opening in 1971, Southwest Airlines has shown steady growth, and now carries more passengers than any other low-cost carrier in the world (Wharton, 2010). To expand the business operations, Southwest Airlines took over AirTran in 2010 as a strategy to gain more market share for the Southeast region and international flights. However, the acquisition of AirTran brought upcoming challenges both internally and externally for Southwest Airlines. In this case analysis, the objectives are focusing on the change process post the merger with AirTran, and evaluating alternatives to address the impacts of the merger.
The leadership is a privilege and it is such a privilege and an honor which will carry the tremendous responsibility which will inspire others to direct them to accomplish goals and vision of the organization. Leadership is about influencing the people, by producing direction, purpose and motivating in order to accomplish the mission, vision and improving the organization. The leadership philosophy is evolved based on the experiences, both positive and negative, in most of the initiatives and activities that we undertake. It is also one among the collaboration and teamwork within which the team members can utilize each other’s strengths to counter the weaknesses of the individuals. By observing, introspecting and experimenting we can developed a leadership paradigm which is inclusive, collaborative and proactive. We can develop the ability to recognize which will approach in order to reach the productive conclusion. The great leaders know their limitations and are capable at utilize their strengths and also the strengths of others to compensate.
According to Shockley and Zalabak (2009) "Leadership is a process of guiding individuals, groups, and entire organization in establishing goals and sustaining action to support goals.Leadership is like mapping out where you need to go to win". A Leader is a person who has a strong personality and who has an ability to manage people and work. He is also the person who is able to direct people .Usually a leaders has a lot of attributes that
As Boeing’s CEO, Frank Shrontz promised to increase earnings and return on equity. Boeing had a history of making money when its competitors did not, but Mr. Shrontz wanted higher returns. The airline industry was characterized by large cash outflows for R&D and manufacturing and long payback periods over long life cycles for each new airframe design. Companies had to have deep pockets to keep the operation going while waiting for a return on their investments. If Mr. Shrontz could increase the return on equity for Boeing, it would increase the likelihood of Boeing’s continued success well into the future.
What is leadership? Leadership is defined as a process by which a individual will influence others to obtain goals. Leaders will guide, direct motivate, or inspire others. Leadership is defined by not only traits but actions as well. Leaders are inspirational, trustworthy and charismatic. Many people may think a manger is leader. Although leadership and management go hand in hand, they are not the same. Everyone has their own beliefs about what characteristics an effective leader should have. To me, communication skills, critical thinking skills, and having a vision are few characteristics of becoming an effective leader. A leader is not only born, but made. Some are born as leaders or some are made to be leaders.