Topic: Collection of consumers’ data by the private sector.
General Purpose: To argue
Specific Purpose: To argue why the private sector should be allowed to collect consumers’ data.
Thesis: The private sector should be allowed to collect data on consumers because: (1) doing so provides a valuable source of revenue for businesses, (2) it allows advertisements to be more relevant, (3) it would not conflict with the interest of those truly concerned with privacy.
Introduction
I. [attention getter] Before you entered class, you were watched by security cameras.
A. Maybe the National Security Agency has already read some of your emails.
B. Every day, many businesses will try to gather as much information as they can on you.
C. However, is this really bad?
II. [Topic Justification/Establish Controversy] Edward Snowden’s revelation that the National Security Agency was collecting millions of emails and phone call information sparked a raging debate on data collection.
A. I will talk about the private sector aspect of this debate.
B. Specifically, whether the private sector should be allowed to gather consumer’s data.
C. The Oxford Dictionary of English defines the private sector as “the part of the national economy that is not under direct state control.” (Stevenson)
D. Some say that data collection in the private sector infringes on privacy.
E. Others say this data collection is beneficial.
III. [Speaker Credibility] After researching this topic, I have concluded that the private sector’s collecting consumer data is beneficial and should be allowed.
IV. [Preview of Main Ideas] The private sector should be allowed to gather data on consumers for three reasons.
A. First, data collection provides a valuable source of revenue for busines...
... middle of paper ...
...istration Statement." 3 October 2013. Securities and Exchange Commission. Web. 13 March 2014. .
Enthymemes
[Hypothetical]
Major Premise: If the private sector collects data on consumers, businesses will receive more revenue.
Minor Premise: The private sector collects data on consumers.
Conclusion: Business will receive more revenue.
Tests
1. The two conditions are causally related.
2. The minor premise affirms the antecedent.
[Hypothetical]
Major Premise: If the private sector collects consumers’ data, consumers will be shown more relative advertisements.
Minor Premise: The private sector collects consumers’ data
Conclusion: Consumers are shown more relative advertisements.
Tests
1. The two conditions are causally related.
2. The minor premise affirms the antecedent.
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Privacy is a complex concept with no universal definition as its meaning changes with society. Invasion of privacy occurs when there is an intrusion upon the reasonable expectation to be left alone. There has been a growing debate about the legitimacy of privacy in public
The personal connection Americans have with their phones, tablets, and computers; and the rising popularity of online shopping and social websites due to the massive influence the social media has on Americans, it is clear why this generation is called the Information Age, also known as Digital Age. With the Internet being a huge part of our lives, more and more personal data is being made available, because of our ever-increasing dependence and use of the Internet on our phones, tablets, and computers. Some corporations such as Google, Amazon, and Facebook; governments, and other third parties have been tracking our internet use and acquiring data in order to provide personalized services and advertisements for consumers. Many American such as Nicholas Carr who wrote the article “Tracking Is an Assault on Liberty, With Real Dangers,” Anil Dagar who wrote the article “Internet, Economy and Privacy,” and Grace Nasri who wrote the article “Why Consumers are Increasingly Willing to Trade Data for Personalization,” believe that the continuing loss of personal privacy may lead us as a society to devalue the concept of privacy and see privacy as outdated and unimportant. Privacy is dead and corporations, governments, and third parties murdered it for their personal gain not for the interest of the public as they claim. There are more disadvantages than advantages on letting corporations, governments, and third parties track and acquire data to personalized services and advertisements for us.
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In particular The NSA or National Security Agency was reported to collect massive amounts of data from the citizens of the United States and many other foreign countries. This data was not obtained with the permission of the people but obtained in secrecy and the majority of the data that was collected was “phone metadata, or information about who you call, when you called them, where you called them, what kind of carrier you were using, and more” (Kelly 2). With this kind of information being obtained people’s lives can be perceived by ...
Privacy rights are a tough issue to argue for because so many Americans believe that they do in fact hav...
Most of the introduction paragraph brings out my main point which is, where is the privacy factor
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The world erupted in outrage following revelations by Edward Snowden regarding the extent of surveillance perform by the National Security Agency. Privacy becomes one of the hottest topic of 2013 and was chosen by the world’s most popular online dictionary, Dictionary.com, as the Word of the Year. However, the government is not the only one that conduct data gathering and surveillance. Employers often monitor their employees, and businesses collect data on theirs customer. The morality of these practices is a topic that generates heated debate.
Conclusion Companies are better able to market their products to consumers if they have a good Understanding of the consumers and the basic purchase decision process. By understanding the consumer and the type of purchasing behavior associated with different products, marketers are more likely to create a marketing campaign that positively impacts the consumer’s purchasing decision.
Myhre, Julie. "Technology Is Invading Our Privacy." Direct Marketing News. N.p., 20 Sept. 2013. Web. 14 Apr. 2014.
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