Classic Television Show: Leave It To Beaver

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Wally Unloads A “Gopher”
During the 1950‘s suburbs such as Levitown were springing up all across the country, and the so-called American dream was easier to achieve for everyday Americans than ever before. They had just come out of two decades dominated by The Great Depression and World War Two, and finally prosperity was in sight. The need for women to work out of the home that was present during the war was no more, and women were overwhelmingly relegated to female-dominated professions like nursing, secretaries, and teachers, if they worked at all. Televisions became very popular, and quickly became part of the American cultural canon of entertainment. Leave It To Beaver is a classic American television show, encompassing values such as respect, responsibility and learning from your mistakes. But, at least in the episode used for this essay, it is also shockingly sexist to a modern viewer. This begs the question, what does the episode The Blind Date Committee1 say about the gender expectations of the 1950’s?
The gender expectations in Leave It To Beaver appear to be consistent with the time period. The Cleavers live in the prosperous suburban town of Mayfield2. Mr. Ward Cleaver works outside the home, he is fair and gives lots of advice to his sons, as well as having a very cordial relationship with his wife. Mrs. June Cleaver is a homemaker, she performs the tasks expected of her as a mother and wife very cheerfully, Wally and Beaver are respectful to their parents, but also make mistakes. Each episode follows a familiar formula, there is a conflict that is resolved by the end of the episode, usually teaching something to Wally or Beaver. The Cleavers are the quintessential model American family. They fit all the criteria,...

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...s are any less true. According Leave It To Beaver (and shows like it) Women are supposed to be happy homemakers, pretty and compliant, obeying their husbands and fathers, not smart or successful in their own right. The episode is reinforcing gender stereotypes in a way that is blatant and paints the women as overwhelmingly simple and happy with the way their world is. This episode (and the entire series) is post-publishing of Betty Friedan’s infamous book Feminine Mystique, as the fight for Women’s Liberation is really beginning to heat up. But watching Leave It To Beaver you would have no idea that the world is just beginning to change for women at this time. Sadly many of the ideas and social stereotypes are still all too present in today’s world, abet in more sexualized and obvious ways. As I see it, the distance from then to today is much too close for comfort.

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