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Integrative model of corporate social responsibility
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Cisco Systems, Inc. is a leader in networking for the internet, they develop hardware, software, and services to help create internet solutions that make internet networks possible. Cisco was founded in 1984 by a small group of computer scientists from Stanford University. They are a worldwide company with headquarters in: San Jose, California, Amsterdam Netherlands, and Singapore. Currently, they employ approximately 74,000 people throughout the world. Cisco operates on a set of values which include: change the world, intensely focus on customers, make innovation happen, win together, respect and care for each other, and always do the right thing. They show these values through global involvement in education, community, and philanthropic efforts. (Cisco, 2004) Cisco Systems Another key factor of focusing CSR on the employees is by the use of employee surveys and feedback. Cisco takes the surveys and feedback and tries to make meaningful and useful changes the employees are looking for. By making the employees a key part of what makes CSR work at Cisco is it helps keep employees engaged, motivated, and in an innovative environment to achieve personal and corporate success. One of the major purposes of Cisco’s products and services is to help connect people through technology. Their role in society in the 21st century and is more important than ever. By donating money and the technology they developed they are able to connect the global community to resources such as healthcare, education, and other critical human needs more easily. By trying to expand these services to poorer areas of the world not only helps improve the human quality of life but it also helps Cisco show how important CSR is to the
Cisco Designs, manufactures, and sells Internet Protocol (IP) - based networking and other products related to the communications and information technology (IT) industry and provide services associated with these products and their use. The company provides products for transporting data, voice within buildings, across campuses and globally. The products are utilized at enterprise businesses, public institutions, telecommunications companies and other service providers, commercial businesses, and personal residences. Cisco conducts its business globally and manages its business geographically. Its business is divided into the following three geographic segments: The Americans; Europe, M...
Cisco Systems is the world leader in networking equipment for the internet. Cisco is a provider of networking and communication technologies, equipment, and services for transporting data, voice, and video to various customers throughout with world. They have aimed for empowerment of the internet generation.
Nortel Networks Corporation, also known as Nortel, was an international telecommunications company in Ontario, Canada. It was founded in Montreal, Quebec in 1895. During the height of its success, Nortel made up more than one third of the total worth of all similar companies in Toronto and they employed 94,500 team members worldwide. (Gillies, 2009). On January 14, 2009, Nortel filed for protection from all its debts and creditors in the United States, United Kingdom, and Canada in attempts to remedy its debt and financial obligations (Gillies, 2009). Late in 2009, the Nortel disclosed that it would end all business transactions and sell off all of its parts. The period of bankruptcy protection
Comcast Corporation is a global media, and technology corporation with two primary businesses, Comcast Cable and NBCUniversal. Comcast Cable is one of the top nation's largest video, high-speed Internet and phone providers to home-owner customers under the XFINITY brand, and provides these services to businesses as well. NBCUniversal operates news, entertainment and sports cable networks, the NBC and Telemundo broadcast networks, television production operations, and television station groups, Universal Pictures and lastly Universal Parks and Resorts.
Cisco System was incorporated as information technology organization which has become a leader in internet and networking industry. Cisco System was incorporated during the period of 1984 from the scientist of a university of Stanford, whose prime objective is to find an easier way to link various types of a computer system by developing a network protocol. During the period of 1986, the first system was shipped by Cisco and in current period it has transformed itself into a multi-national giant, having around seventy-two thousand employees and operating in more than one hundred and fifteen countries. In the current era, Cisco System is perceived as a foundation of networking system for small medium organization, internet service
Cisco Systems is one of the largest network communications company in the world. Cisco provides networking solutions that customers use to build a integrated information infrastructure of their own, or to connect to someone else’s network. Cisco also offers an extensive range of hardware products used to form information networks, or to give them access to these networks. Cisco also has it’s own software called IOS software, which provides network services and enables networked applications. Cisco serves customers in a wide range of businesses, such as corporations, government agencies, utilities, and educational institutes, and small to medium size businesses. Cisco sells it’s products worldwide. They serve as many as 115 different countries. They have more than 225 sales and support offices in 75 countries. Cisco strongly believes in the advantages of a global networked business. By using networked applications over the internet and it’s own internal network, Cisco is gaining financial contribution of at least $825 million a year in operating costs savings and revenue enhancements. Today, Cisco is the largest commerce site, with 87% of their orders are transacted over the web.
Due to the intensification of Social demands from consumers to companies, many research studies have being developed in order to clarify the effects that CSR has had on members of the organizations as well as on its external participants. In terms of the workforce, the application of a CSR scheme according to Herbst and Lloyd (2009) improves their morale and a sense of satisfaction of working in a responsible company makes them more loyal to the organization, creating a better atmosphere as well as increasing the effectiveness of the employee.
One of the reasons that corporations should have visible CSR campaigns is due to the importance and prevalence of social media. Corporations that want to protect their brand understand that social media is an integral part of public perception. When a corporation exercises social responsibility in the form of fundraising or setting up employee giving programs, using social media to promote these actions helps to create a positive branding environment and it is a great way to engage with your audience on a deeper level that goes beyond your products or services. In the international understanding of CSR is treated as a voluntary contribution of business to society in social, economic and environmental spheres, directly related to the company's core business, and beyond a certain minimum statutory requirements. In world practice activities in the field of CSR is seen as a practical line of business and is one of the tools that allows you to improve business reputation , the company's capitalization , establish effective and balanced relations with all stakeholders of the company - the State , shareholders , customers, staff, partners and local communities. Also CSR allows you to effectively manage non-productive risks arising in the course of interaction with stakeholders. Thus, the scope of CSR includes management of the company in the field of ecology, industrial health and safety, staff development, external social activities, relationships of all stakeholder groups. Any successful company bases its activities primarily on a single business strategy. Business strategies define the business objectives of the upper level, which seeks the company in its development. The purpose of corporate social responsibility is to make corporate...
...n Africa. As mentioned in the main body of the essay, the Indian oil company seem to be the leading the way as they look to be resolving all these issues by dedicating some of their time to solving serious issues of the world. Moving on, the advantages seem to outweigh the disadvantages because some companies who are using the CSR approach to show themselves in a positive light in the eyes of the public are, on one hand helping the problems in the world and at the same time, gaining good publicity. It is also worth mentioning that companies who are looking of finding new ways of motivating their staff then from the survey by Net Impact will be a real wind in their sails because by using CSR it will not only motivate the employees but also allow them to make a little pay cut. Surely, if these are the advantages of taking CSR then it will certainly be worth it.
Cisco certification is a accomplished scientific boost certificate skeleton which is feature with ongoing by Cisco company for advancing Cisco technology, cultivating the repercussion management design again designing troubleshooting personnel. Candidates burden help the prevailed Cisco certificates as valid combat of bread change or company qualification.
One of the positive things that Kingfisher has embraced is the introduction of the vision of the CSR into the big strategy and plans of the Group and it has been clearly communicated through all possible channels to all kind of employee so they can be aware of
CSR is a concept where company involves in social and environmental in their business operations. This is done to achieve a balance of economic, environmental and social obligations.in simple terms giving a hand for those who are not capable of achieving with their objectives and attending to them so that they could make those objectives a reality. This could improve organizations cooperate image which would also leads to attain a high market share.
The importance of the CSR in the society is that it brings regulation and also makes the customers to be able to benefit from their money invested in that company. In the case of Apple Inc. after Cook took over as the CEO understood the needs to satisfy the customers and also the society and that was why he engaged the company with the CSR activities and presently the Apple Inc. is involved in charities. The Corporate Social Responsibility brings a lot of competition between different enterprises and they are a lot of argument about it but notwithstanding this argument it is important for an organisation or association to be involved in the CSR, as it increases customer relationship, human resource, cost saving trust, dignity and respect of the organisation. Nonetheless, the CSR has transformed businesses to pioneers in the social innovation.
Literature recognises CSR profitability in the long term, especially in the form of brand loyalty, employee satisfaction, or operational efficiency (Pivato et al, 2008). CSR positively affects economic performance, employee engagement, and reputation management (Orlitzky et al., 2003; Xueming and Bhattacharya, 2006; Sen et al., 2006:164).
Initial, companies dedicated to CSR plans and strategies should generate initiatives that are reliable with their own company identities and that are perceived as unselfish programmes that augment corporate trustworthiness. Both coherence and motivational attributions are the main forerunners of helpful perceptions with customers and of intensification the customer---company nexus.