Celebrity Stereotypes

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There is a trend I can see on Network TV, specifically in an area I am more drawn to: the media of the recording industry. I find that shows like Access Hollywood and E! News tend to stereotype the images of most celebrities on TV. That’s one trend. They believe that all celebrities are one way. This problem could come from their sponsors. Most celebrities have a sponsor because they think other people have one, making it a trend to have sponsors. I, for one suggest that if one is an aspiring celebrity, they should try to create an independent label for myriad reasons. On Network TV, people stereotype celebrities like Miley Cyrus, Justin Bieber, and Angelina Jolie as Rock stars that have tattoos, or have drinking problems, are drug addicts, …show more content…

Maybe one thing can be good about a sponsor: Contacts and meaningful connections. Think of what they make celebrities wear; basically nothing. Think of how you only get 10% of all earnings. ALL. If you have an independent label, you can get 50% of all earnings. Plus, you will be able to manage everything from the creation to production, which, may or may not make you a well-rounded hard working person that avoids the stereotype of a lazy, drinking rock or popstar. They call themselves “indies”. Prince made 50 million more in net worth than Justin Bieber. That’s 250 million. Reports in the media say he never did drugs. This proves that you can strive to truly be your best and have a clean image; clean of stereotypes… That is if you try. Mike Masnick (2013) restated Macklemore “Labels will go in and spend a million dollar or hundreds of thousands of dollars and try to "brand" these artists and they have no idea how to do it. There's no authenticity. They're trying to follow a formula that's dead…We're great at figuring out what our target audience is. How we're going to reach them and how we're going to do that in a way that's real and true to who we are as people. Because that's where the substance is. That's where the people actually feel the real connection.” Independent labels mean more control and access. Record deals tend to keep all your music, manage …show more content…

It is better to be an independent label if you want to manage your own business like a businessman or woman. So, if you don’t have contacts, the only thing I can suggest is to try getting sponsored for a couple of years so that you appear on Network TV and radio. Independence gives you a cleaner image, more money to work with if you work hard, and management only your hands can produce, YOUR WAY. Think about these issues and see if you would want to pursue the recording industry. The trend of most people having sponsors, to me, just indicates laziness to manage all the things they should be doing on their own, like some indie artists. Dan Shaffer (2014) says “You may sell 1 million in a record label, but independently you may sell 100,000 and make more on your own.” Trust me, that sounds a lot harder, but

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