Since the early 1980’s, Microsoft Corporation has been a global leader in software technology . Founded by Bill Gates and Paul Allen , Microsoft’s history with computing and software is quite lengthy as is accomplished. According to their company website, Gates and Allen began small, but went on with the express goal to famously ensure that there was “a computer on every desktop and in every home. ” In subsequent years, Microsoft positioned its brand as an innovative leader in software, and begins to proceed to change the way we work. From producing operating systems for IBM’s Personal Computer , to purchasing exclusive rights of the QDOS operating system from Seattle Computer, to then further modifying QDOS into the iconic MS-DOS — a product …show more content…
Over the years, Microsoft’s primary competitors have been Google, SAP, IBM, and Oracle among others, but more prominently, Apple Inc., especially for their laptops, operating systems, and so much more . Significantly, Microsoft’s market is an oligopoly , and there is always the fear of substitution among competition. Although their dominance in the productivity software and operating system industries reflects Microsoft’s superiority in product quality for PC’s, the overarching idea remains that if the price of Microsoft goods and services increase, while the prices of its competitors’ products remains unchanged, then there would be a reduction in the quantity demanded for Microsoft products, In addition, if both Microsoft’s Windows OS product and Apple’s Mac OS product are substitutes, then if Microsoft were to charge higher prices, then in consequence, will cause an increase of demand for their competitor’s products, as industry consumers would be willing to purchase the other product to fulfill their needs with a lower price, as determined by the substitution theory …show more content…
By planning to work towards improving the brands they do best, such as Windows and Office, further ensures their two leading markets will keep generating revenue. That is, as long as PC’s remain relevant. However, even though Microsoft’s market shares in the gaming console, mobile, and tablet sectors aren’t as high as in their desktop OS and productivity market, Microsoft’s ambitions to build intelligent cloud platforms and more personal computing then further augments their weaknesses in these markets. In that building a more intelligent cloud platform pushes for innovation, and furthermore, the cloud platform connects all of Microsoft’s various product lines into one cohesive system. In addition, the focus to make more personal computing addresses the threat of low PC sales projected by Gertner Inc. With market trends that push for more 2-in-1 systems, i.e. more efficiency and power for smartphones-- Microsoft’s Surface tablet line, will always manage to improve the computing power of its predecessor while preserving portability per its periodic release. In addition, in further improvement of those markets, Microsoft can also address their competition through more innovation for their technology throughout diversity in their Windows brand. What is most important is, overall, the corporate push to “empower every person and
Microsoft is an American company that was founded by William Henry Gates III, as known as Bill Gates, and his his high school friend Paul Gardner Allen in 1975 April 4. But unluckily, Paul Allen resigned from Microsoft in 1983 after developing Hodgkin’s disease. In 1985 October 20, Microsoft released Microsoft window. It is the first original operating system. It is a graphical extension for MS-DOS. Even though, it’s not handy like nowadays Microsoft window. Then in 1990, Microsoft introduced Microsoft office, which is a bundle office productivity application with Microsoft Word and Microsoft excel. The Microsoft Word was the first application that could display italics. And the Microsoft Office would be available for free for all the PC World’s computer that is produce on that same year in November. In the 2000 February 17, Microsoft released Window 2000 operating system, and according to Microsoft it is the most safe operating system in the world at that time. But still, there are so many problems and glitches need to be fixed. Besides there are mutable computer viruses are made specially to attack Window 2000. Rush to gain back the sales. In the 2001 October 25 Window xp is available. The new operating system fix most of the problem. Although some of the user were still complaining the system that it will take your information, but in the 2007 January, there are 76% of people in the entire world are using the operating system.
The standardized quality of MS Windows98 has really made the PC market as a whole take a rocket boost from the past. Most people who oppose this stance would say that standardizing a product wouldn’t cause anything but a monopoly. This is fiction because people choose products that are simply reliable and of good quality. The success of Microsoft’s operating system hasn’t been used to cause a monopoly in the browser marker, but to increase the quality of their software. A statement from Bill Gates on the 7th of December stating “ I am proud of the work our people have done to bring the benefits of the Internet to consumers, and I am confident that the courts ultimately will uphold the importance of the freedom to innovate.” The intensity of the Internet lies in it openness, freedom and incredible reach. It is physically impossible for any individual or company to be its controlling switch, as the number of Internet users continue to grow by easy access due to Internet technologies being added to quality operating systems such as Windows. Internet user will constantly demand high quality and maximum choice, and will travel to wherever they receive the best value for the money and time. As consumer interest in the Internet continues to grow, Microsoft’s role will be what it always has been. Aimed to provide the software building blocks for a rich computing experience and to build into that software all of the open Internet standards, protocols and platforms services which enable developers to write great applications. Even though Microsoft has included Internet capabilities in its Windows operating system since the launch of Windows 95, the Windows platform also provides excellent support for other leading browsers besides Microsoft’s own Internet Explorer.
Spokane Industries has contracted Franklin Electronics for an 18 month product development contract. Franklin Electronics is new to using project management methodologies and has not been exposed to earned value management methodologies. Even though Franklin and Spokane have worked together in the past, they have mainly used fixed-price contracts with little to no stipulations. For this project, Spokane Industries is requiring Franklin Electronics to use formalized project management methodologies, earned value cost schedules, and schedules for reports and meetings. Since Franklin Electronics had no experience with earned value management, the cost accounting group was trained in the methodology in order to bid for the project.
Written Case Analysis IBM Salient Case Facts at a Glance: John Akers became the CEO of IBM in 1985. By this time, IBM had registered a drop in earnings for the first time. This trend continued, creating various other problems till John Akers was forced to resign in 1993. IBM was perceived as a ruthless giant with tremendous growth.
Historically the personal computer (PC) industry has sold its products at reasonably high prices yet garnered only small profit margins. One reason for this is the high competition in the PC industry which led to competitive pricing among producers. Analyzing the competitive environment of the PC industry, it is evident that there is very little barrier to entry in this market. PC's have very low physical uniqueness and are made of standard components that require very little expertise to assemble.
This was the same year when Bill Gates and Paul Allen co-founded Microsoft. In 1981, Bill Gates’ company was hired to develop an operating system but rather than creating a new operating system they decided to buy a preexisting operation system called QDOS (Quick and Dirty Operating System) for the amount of 50,000 dollars. After modifying the operating system they bought, they renamed the operating system to MS-DOS. After MS-DOS began selling it brought in a steady income for Gates due to the fact that the PC market was growing and there weren’t many competitors in the market for them to compete with. In 1986, when Microsoft Corporation went public, it made Gates into a millionaire overnight. The following year, Microsoft released their first ever version of
In this paper, team B will discuss the internal and external factors of the Microsoft Corporation. We will explain how these factors affect the four functions of management, planning, organizing, leading, and controlling. Also, we will explain how globalization, technology, innovation, diversity and ethics will be delegated to manage the different factors. Microsoft Corporation was established in 1975 in Albuquerque, New Mexico producing software for developing, manufacturing, licensing, and support for range of software products and service for different type of computing devices. Microsoft grew from six employees to the largest personal computer software company in the world. By 1978, Microsoft earned $500,000 in the first quarter, and by the end of the year they earned revenue of $1,000,000. In the early 1980s Microsoft, in collaboration with IBM they released MS-DOS as their first 16-bit operating system. However after the late 1980s, Microsoft started to build its reputation by creating the Microsoft windows operating system and Microsoft office product, which includes internet explorer, excel, PowerPoint, and word programs. Then in the late 1990s, Microsoft teamed with Sega to incorporated their windows software package into the game developer’s Dreamcast hardware. Also they developed their own gaming system called the Xbox and that eventually was replaced by the xbox360. Microsoft has come a long way and is no longer just a worldwide leader in computer programming but also a major part of the technology world. Microsoft windows have been the flagship and accounts for most of its revenue for Microsoft: but the company has also branched ...
Microsoft’s mission of placing a “PC running Microsoft software on every desk and in every home” drove their overall strategy early on. Depending on the business segment within Microsoft, one would see in place very different business models as the strategy for each line of business could vary. In the operating system (OS) segment, Microsoft initially brought in an existing product and modified this (MS-DOS) to work with the Intel microprocessor, which were the “brains” of the IBM PC. Microsoft partnered with IBM to provide the operating system for the IBM PC. In addition to developing Windows, Microsoft during this period was working to write applications for the Apple OS.
Microsoft is in a monopolistic market where the company is able to derive the greatest monopoly power in setting high prices and high barriers preventing competitors from entering the market. This essay has explored Microsoft and the software ‘vista’ in a monopolistic market, and has been compared to the company in a perfect competition. Competitors for products in a duopoly market and their price competition have also been discussed. The efficiency of the current market Microsoft is and the choices Microsoft would have to make in a perfect market have been investigated. In its current state, Microsoft holds a patent which essentially gives the producer exclusive rights to sell the product and as a result they are able to completely dominate control over the software ‘Vista’.
Microsoft is the leading and the largest Software Company in the world. Found by William Gates and Paul Allen in 1975 Microsoft has grown and become a multibillion company in only ten years. It all started with a great vision – “a computer on every desk and every home” - that seemed almost impossible at the time. Now Microsoft has over 44,000 employees in 60 countries, net income of $3.45 billion and revenue of 11.36 billion. Company dramatic growth and success was driven by development and marketing of operational systems and personal productivity applications software.
You certainly know who they are, and you wish you didn't. Microsoft is the company that consumers rejoice when one of their products flop. Windows, their widely used computer operating system, was totally fucked up when Windows 8 was released, according to raging customers. Windows Phone 8 seems too simple and stumbles when it comes to apps. Bing, Microsoft's search engine, is no match for the mighty Google, or as I like to say, Scroogle. Internet Explorer is ignored by millions because of its slowness, causing agitation and hair pulling. Accidentally click that obnoxious blue "e" and you'll be at your computer for twenty minutes, waiting as it slowly loads. Xbox, Skype, and Office are considered the only decent products left, but even those are beginning to slip.
Leonard Prescott, vice president and general manager of Weaver-Yamazaki Pharmaceutical of Japan, believed that John Higgins, his executive assistant, was losing effectiveness in representing the U.S. parent company because of an extraordinary identification with the Japanese culture.
In September 2013, Microsoft acquired Nokia at a cost of $7 billion in a bid to strengthen its (Microsoft) position as one of the leading players in the mobile universe. This is strategic rationale in response to the fierce competition in the industry. Microsoft desires to enhance its market competitiveness. Before the partnership with Nokia, Microsoft was virtually irrelevant in the mobile market but its acquisition of Nokia has enabled the company make inroads in the lucrative smartphone industry. Nokia smartphones run on Microsoft’s Windows Phone 8 operating system. Sale of Nokia smartphones has gradually increased and Microsoft would benefit from the positive indicator if it had direct control of Nokia resources. Microsoft aspires to leapfrog iOS in the next 3 years and this would be possible if Nokia was acquired by a competitor. Indeed, if Nokia was acquired by a rival, Microsoft would have been kicked out of the smartphone industry.
Windows PC desktops and laptops are available in different colors, sizes, and configurations allowing them to outsell Apple Macs by a “20-to-1 ratio” (Dediu). In contrast, Apple Macs are limited on hardware customization. Macs do not include Blu-ray drives, HDMI ports, or removeable batteries (Herrman). A Windows PC
Bellis, M. (n.d.). Putting Microsoft on the map: History of the MS-DOS Operating Systems, IBM & Microsoft. In About.com Inventors. Retrieved January 14, 2012, from http://inventors.about.com/od/computersoftware/a/Putting-Microsoft-On-The-Map.htm