Carphone Warehouse
The Carphone Warehouse's Product Truth: A product bought from The
Carphone Warehouse will not only be the most appropriate for the
customer's needs, it will also benefit from a comprehensive range of
products, services and after-sales care that cannot be found
elsewhere.
At The Carphone Warehouse everything we do is based on our 'five
fundamental rules'. The rules speak for themselves and need little
embellishment. However, it is worth stressing that the rules are
applied not just in our stores, but in our call centres and support
functions too, to ensure that we provide the best possible customer
experience.
* If we don't look after the customer, someone else will.
* Nothing is gained by winning an argument but losing a customer.
* Always deliver what we promise. If in doubt, under promise and
over deliver.
* Always treat customers as we ourselves would like to be treated.
* The reputation of the whole company is in the hands of each
individual.
Business review Nov 2000
1) 1999 Christmas over 4 million people got a mobile phone
2) Over 154 million use a mobile across Europe in 2000
3) Charles Dunstone set up Carphone Warehouse only 11 years ago
4) He realised that smaller operations such as builders and plumbers
could make good use of the mobile phone, this was his niche
5) In the early days he made it very easy and simple for people to buy
phones
Stakeholders
============
1) Customers - it offers; a range of networks, phones, clear
information and impartial advice.
2) Employees and managers - good training, development opportunities,
team building through social events and fair rewards.
3) Owners - private company & profits shared with small group of
shareholders.
4) Suppliers and creditors - treated fairly but customer was always
put first.
5) Community - community involvement schemes, improve image.
invention that he wanted nothing more than to share it with his people. He felt that it
(He took over the lease of a building and wanted to transform it into a fully functional department store that offered a variety of products. He also believed in the importance of using new innovations.)
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Wal-mart is currently the world’s largest company. It has seen continuous growth and financial success since it was founded in 1962. Today it is living off of a previous reputation of solid ethical business practices that are no longer being exercised. Sam Walton, the founder of Wal-mart, was considered to be “freakishly cheap… Cost-cutting was an obsession in the Wal-mart culture… on business trips, everyone, including the boss, flew coach, and hotel rooms were always shared.” (reclaimdemocracy.org. 2006). This was only part of the reason for Sam Walton’s success.
Lastly, he got the public on his side by making them aware of how trusts can damage the economy and corrupt free enterprise.... ... middle of paper ... ... 1.
Leon Leonwood Bean believed that the customers would also like anything he liked and used himself. He made sure he was manufacturing and selling what he was interested in so that he would put 100% passion and effort into his business. Bean believed that word-of-mouth advertising and customer satisfaction were critical to the company’s success that he treated his customers wi...
made possible by the people who he had come in contact through out the years.
...and his passion for the car industry to merge two car companies together in order for them to benefit from each other at a precise time in the market when he was able to be successful. He understood the problems the company faced, the demand in the market, and he had a clear vision on how to solve it. He gave himself timelines and goals and each were met with great success.
Henry Ford was in two companies before making a successful company. The first company he had was first named Cadillac Motor Company then changed into the Ford Motor Company when they went bankrupt once, which was established in August 22, 1902. He went into this company with twenty-eight thousand dollars and eleven men. This company only made around five cars a day. The only way that they made cars was that they would group three guys on one car. During this time, the Great Depression was going on which made one of the toughest times to sell cars. When the company went bankrupt twice, he was not about to give up. When he was forty years old, he created the Ford Motor Company. On one of his projects he made a design for a car that broke the fastest car record. Once the word went around people started to buy his cars. Once the Great Depression ended he started making money. Today Ford Motor Company is one of the most successful company in America.
A federal minimum wage has been around since 1938; starting out as a way to set wage precedents for workers, minimum wage has grown and changed in accordance with growing inflation for the past 76 years. Although a federal minimum wage allows workers to have a minimum amount of income that is necessary to survive and pay the bills, and it forces businesses to share some of the vast wealth with the people who help produce it, federal minimum wage costs the economy thousands of jobs and makes little sense due to cost-of-living differences throughout the country.
saw the future demands of the computer industry. He was able to build a personal
In 1945, Sam Walton opened his first variety store and in 1962, he opened his first Wal-Mart Discount City in Rogers, Arkansas. Now, Wal-Mart is expected to exceed “$200 billion a year in sales by 2002 (with current figures of) more than 100 million shoppers a week…(and as of 1999) it became the first (private-sector) company in the world to have more than one million employees.” Why? One reason is that Wal-Mart has continued “to lead the way in adopting cutting-edge technology to track how people shop, and to buy and deliver goods more efficiently and cheaply than any other rival.” Many examples exist throughout Wal-Mart’s history including its use of networks, satellite communication, UPC/barcode adoption and more. Much of the technology that was utilized helped Sam Walton more efficiently track what he originally noted on yellow legal pads. From the very beginning, he wanted to know what the customers purchased, what inventory was selling and what stock was not selling. Wal-Mart now “tracks on an almost instantaneous basis the ordering, shipment, and delivery of literally every item it sells, and that it requires its suppliers to hook into the system, enabling it to track most goods every step of the way from the time they’re made and packaged in the factories to when they’re carried out store doors by shoppers.” “Wal-Mart operates the world’s most powerful corporate computing system, with a capacity (as of late 1999) of more than 100 terabytes of data (A terabyte is 1,000 gigabytes, or roughly the equivalent of 250 million pages of text.).
Some of his inventions were improvements on other inventions, like the telephone. He didn’t “invent” the telephone he just made it better. Some of his inventions he did try to invent, like the light bulb and the movie projector. The one he is most proud of was pretty much an accident--the phonograph.
McDonalds has always been a leader in the fast food industry. Through its dynamic market expansion, new products and special promotional strategies, it has succeeded in making a name for itself in the minds of the target customers. However, McDonald’s earnings has declined in the late 1990’s and 2000s. This is mainly due to a fiercely competitive industry and variety in customer tastes and preferences.
The other day I walked into the supermarket to buy a box of Kleenex. I was faced with a variety of colors, textures, box designs, and even the option of aloe. All these features designed for a product to blow my nose into! Selection wasn't limited to the Kleenex section, either…I found abundance in every aisle. We seem to always want more - more choices, more variety, more time. In fact, even the word "supermarket" implies a desire for more than just a simple market.