Organizational Internal Strengths and Weaknesses
The CVS Caremark Corporation has internal strengths which it should capitalize on while organizing ways to be more proactive in improving on its weaknesses for increases in pharmaceutical market share in the American markets and future markets abroad. In order to be a successful organization CVS should direct its efforts to position itself for a larger customer base and improve the value for all of its stakeholders. Below is a list of CVS’s organizational internal strengths and weaknesses:
• Market share leader in mail order pharmacy, retail pharmacy, specialty pharmacy, and retail clinics
• Second largest drug store chain in America
• Leading pharmacy benefits leader
• Rapid growth through acquisitions including Eckerd and Longs Drug store chains
• The purchase of prescription benefits management (PBM) providing access to a network of 65,000 pharmacies, including more than 7,100 CVS pharmacy stores
• Leading provider of Medicare Part D Prescription Drug Plans
• They fill one out of every 5 prescriptions in America
• Holder of #1 or # 2 market share in 20 of top 25 U.S. drugstore markets
• Falling revenues in Pharmacy Services business segment
• No international market penetration
• CVS revenue growth in drugstores by 3.6 percent
• CVS’s pharmacist internal culture to fill prescriptions as well as recommend and counsel
• CVS’s store branding products at 17 percent of sales
• 24 hour online and in store customer service
• The rise of new service offered in “Minute Clinics”
• Not getting better market shares into urban markets
• Lack of carrying high amounts of staple food items
• Interest into the lucrative food market segment business unit
Recommended Strategies and Long-...
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...cent sales starting January, 2013
5.) Evaluate the performances of the international markets and CVS’s national and international competitors for each year in revenues keeping in mind that the breakeven point will not be until to be in 2014. The business segments will include revenue measurements in CVS Canada and CVS Mexico per location regarding the Retail Pharmacy segment, the Retail Clinic segment, and Pharmacy services. Growth in revenues if to be realized for each location in 2015 which is projected to be 20 percent annually.
6.) The measurable will be to compare the total coupon usage among customers prior to the competitor coupon program ratio with that of the usage of CVS Caremark Corporate coupons used with respect to sales growth and increase market share increases over top competitors including, Rite Aid Corporation, Walgreens, and Wal-Mart Stores Inc.
The CNS Company is already a successful company due to the achievements of its breathing right strips. In my analysis we learned that they already do a lot of things right. What they need to be aware of is the different economical situations in the global marketplace, there are different ways that the product is approved abroad, and there is competition lurking. CNS needs to continue to leverage their strengths, but capitalize on their opportunities and benchmark the competition.
Prescription sales, which accounted for 66.2 percent of sales in the quarter, climbed 10.0 percent, while prescription sales in comparable stores increased 6.1 percent. The company's number of prescriptions filled increased 12.0 percent over last year's first quarter, including a benefit of 0.7 percentage points due to more patients filling 90-day prescriptions. The company exceeded by 5.5 percentage points the industry-wide prescription growth rate, excluding Walgreens, during the same period as reported by IMS Health (Walgreens, n.d., p. 1).
To guarantee that its members receive appropriate, high level quality care in a cost-effective manner, each managed care organization (MCO) tailors its networks according to the characteristics of the providers, consumers, and competitors in a specific market. Other considerations for creating the network are the managed care organization's own goals for quality, accessibility, cost savings, and member satisfaction. Strategic planning for networks is a continuing process. In addition to an initial evaluation of its markets and goals, the managed care organization must periodically reevaluate its target markets and objectives. After reviewing the markets, then the organization must modify its network strategies accordingly to remain competitive in the rapidly changing healthcare industry. Coventry Health Care, Inc and its affiliated companies recognize the importance of developing and managing an adequate network of qualified providers to serve the need of customers and enrolled members (Coventry Health Care Intranet, Creasy and Spath, http://cvtynet/ ). "A central goal of managed care is containing the costs of delivering care, but the wide variety of organizations typically lumped together under the umbrella of managed care pursue this goal using combination of numerous strategies that vary from market to market and from organization to organization" (Baker , 2000, p.2).
In 2014 DaVita’s return on investment (ROI) ranked third highest in the industry (“DaVita 's ROI”, n.d.). The organization reported an average ROI of 4.96%, ROI has increased since 2012 (“DaVita 's ROI”, n.d.). Market share is a way to evaluate the portion of an industry held by an organization, a measure of performance relative to the competition (“Market share”, n.d.). In 2014 DaVita held a third of the global market share while their biggest competitor, Fresenius, had a five percent lead in market share. Experts believe DaVita has no reason to worry their shares “over the past year, DaVita has a 10% lead on Fresenius and that lead only increases at the two-year (roughly 60%), and five-year
Proposed Mission Statement: At CVS Caremark our mission is to provide quality products and services through our pharmaceuticals and consumer products. We strive to be the number one provider in the United States by investing not only in our company and technological advances but also in the communities in which we serve. Whether our customers are new to this world or our veterans, we know that our company can provide them with the newest and most effective products and services, while promoting the healthy communities in which they live. Through our valued employees, CVS is able to provide quality services and quality products.
Has anyone noticed that there seems to be a drugstore being built on every corner these days? Revco, Walgreens, and Rite Aid seem to be just a few of the drug store chains that are expanding. One has to wonder if this has anything to do with the possibility of including medicine under coverage by healthcare systems. This means that they may become part of a capitated payment system to the pharmaceutical providers. "By capitation, we mean a prospective payment to physicians or providers - either individually or as a group - of a fixed amount of money to care for each patient (Pearson, 1998)." In other words, every physician is provided a set sum of money whether they see any patients or not and every pharmacy would be given money whether they prescribe any drugs or not. Drug costs will rise.
Although monopolies appear damaging at times, there are arguments that they are an advantage to society. Monopolies in the pharmaceutical industry drive companies to pursue research and development (R&D) efforts to gain new patents. According to a 1992 study, among the 24 US. Industry groups, pharmaceuticals dedicated 16.6% of their amounts to basic research, while all other industries averaged at 5.3% (Sherer 1307). This fact validates the incentive pharmaceutical companies have to get a patent and acquire more power. Pfizer encourages R&D because of the incentives and a want to obtain patents to receive more profit. Pfizer has to promote itself to be successful, creating a good brand image that consumers will trust. If the company can advertise successfully, more consumers will purc...
The business being studied is that of a Pharmacy Benefit Management company called Prime Therapeutics. They are a privately held LLC headquartered in Bloomington, MN. It manages pharmacy benefits for health plans, employers and government programs, including Medicare and Medicaid. It also processes claims and delivers medicine to members, offering clinical services for people with complex medical
What core competencies do you think the company has and what is needed to exploit opportunity and counter threats.
The company shows a flat organization in which there are few layers of management but has broad span of control. According to the chart, the company develops a decentralized authority in the level of their management due to which they focus more on adapting to what customer wants based on decision making from the lower level managers who are more familiar in the local conditions. This type of authority allows them to understand customers such as patients’ needs in order to develop strategies to fulfill this requirement According to Figure 1, they primarily focus more on the health care system and invested in about $7.5 billion dollars in research and development to create a strong product portfolio. The culture of this organization demonstrates a formal organization in order to guide the lines of authority as well as the responsibility for the company. According to Johnson and Johnson Credo statement, their main focus is towards the responsibilities of the doctors, nurses, and patients as well as their employees. They also state their growing responsibilities toward the shareholders and to the communities in order to research and develop new innovations in towards civic improvement to the communities. This entails that they fully care for their customers and employees in which its shows in
My current employer, Mayo Clinic, is a world renowned not-for-profit hospital that has been established for 150 years. Mayo Clinic is the first and biggest integrated not-for-profit medical group practice in the world and is a well-known brand name that is recognized world-wide. Working for an organization where the primary value is the needs of the patient come first, the organizations domain is held to a higher standard. The mission statement is to encourage hope and contribute to health and well-being by providing the best care to all patients through integrated clinical practice, education and research (Strategic statement of Mayo Clinic, 2012). The vision statement is that Mayo Clinic will offer an unparalleled experience as the most trusted partner for health care (Strategic statement of Mayo Clinic, 2012). In the medical field, innovations, research and technology motivate the business to perform and deliver care in a new standard. Mayo Clinic has a logo of three shields that are interlocked, presenting patient care, research and education.
Strengths: Teva had a strong customer base because of its presence in 50 countries globally and had acquired 14 very competent companies. The company had a reputation of world’s #1 generic drug company with substantial market share. The company’s portfolio was really strong with about 1300 molecules in generic drugs and had the patent of bloc...
10. Collis, David, and Troy Smith. "Strategy in the Twenty-First Century Pharmaceutical Industry:Merck&Co. and Pfizer Inc." Harvard Business School, 2007: 8-12.
...including their expiring patents and inefficiencies in their research and development practices. In the end, Novartis has a very strong internal environment. Their strategic direction, value chain, strengths, resources, and capabilities have allowed them to grow, develop, and truly become a global leader in the pharmaceutical industry.
A key part of an organizational strategy is to identify market opportunities by finding a niche or a gap in the marketplace that they can pursue to take their company ahead of all their competitors. An organiz...